Analytic Recruiting
Data Scientist - Commercial Pharmaceuticals
Analytic Recruiting, Cambridge, Massachusetts, us, 02140
Leading Global Pharma manufacturer is seeking Sr Manager of Data Science with pharma marketing optimization experience. This is an individual contributor role building models.
Responsibilities
Partner with marketing and omnichannel teams to address business questions and optimize marketing strategies.
Conduct patient journey analyses, HCP segmentation, and marketing mix optimization from a digital perspective.
Develop predictive models, MMM, AI-powered tools, and attribution solutions to enhance resource allocation and improve engagement.
Lead the design of statistical and machine learning models to quantify marketing impact and patient interactions.
Monitor key digital metrics, providing actionable insights to brand managers on field, email, media, and website performance.
Collaborate with third-party vendors to ensure optimal measurement strategy and data availability for marketing evaluation.
Qualifications
Bachelors degree required; advanced technical degree preferred.
3+ years of experience in advanced analytics in pharmaceuticals.
Required Skills
Expertise in media mix modeling (MMM) OR predictive analytics, statistical analysis, and machine learning. GenAI and LLM nice to have
Strong SQL skills for data extraction and manipulation.
Proficiency in Python or R for data modeling.
Experience in marketing analytics.
Excellent communication skills to relay data findings in business terms.
Send your resume for consideration to ilana@analyticrecruiting.com
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