Ixl Learning
Marketing Manager, Rosetta Stone Consumer
Ixl Learning, San Mateo, California, United States, 94403
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Marketing Manager, Rosetta Stone Consumer
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IXL Learning 3 days ago Be among the first 25 applicants Join to apply for the
Marketing Manager, Rosetta Stone Consumer
role at
IXL Learning Get AI-powered advice on this job and more exclusive features. Direct message the job poster from IXL Learning Hiring awesome talent to build the future of Edtech at IXL Learning! IXL Learning, developer of personalized learning products used by millions of people globally, is seeking a Consumer Marketing Manager for Rosetta Stone.
Read all the information about this opportunity carefully, then use the application button below to send your CV and application.
Rosetta Stone has been the leading language learning program for 30 years. In this role, you will develop and execute multi-channel marketing strategies to acquire new customers and drive engagement with the brand and product. This will include brand and product messaging, seasonal and promotional campaigns, social media, content marketing, and more. You’ll also manage a small team of email and content marketers.
The ideal candidate is creative and strategic, proactive, collaborative, a strong communicator, organized, and passionate about IXL’s mission to impact education.
This is a full-time position in our San Mateo, CA headquarters office. The work schedule for this role is Monday-Friday in the office with the option to work from home one day per week.
What You'll Be Doing
Own the consumer marketing plan for Rosetta Stone, developing strategies and tactics that will attract and retain customers Refine and build out Rosetta Stone’s consumer brand messaging Manage the strategy and execution of seasonal and promotional campaigns, coordinating efforts across Marketing, Digital Marketing, Product Management and more Ensure alignment of consumer marketing strategies across advertising and paid marketing, email marketing, organic social media, public relations, influencer marketing, and affiliate marketing Develop and execute marketing plans and messaging to support new product/feature launches Oversee international marketing efforts by partnering with in-country experts to create localized content and promotions Manage the dedicated Rosetta Stone email marketing team and oversee email strategy Manage and mentor 1 Marketing Associate, with opportunity to add headcount
What We're Looking For
BA/BS degree 9+ years of brand marketing and/or integrated marketing experience, including with consumer-facing brands Minimum of 2-3 years of managing, coaching, and motivating direct reports Strategic thinking: You are able to take a set of goals and build short- and long-term plans and strategies to achieve them. You consider an idea from all angles, ask smart questions, and make thoughtful decisions that align with the company needs, values, and resources Written communication: You are an exceptional writer and editor who knows how to clearly communicate a message and make every word count You get things done: You’re a self-starter, detail- and deadline-oriented, organized, and adaptable. You have the ability to manage complex, cross-functional projects from start to finish and rally stakeholders around a common goal Interpersonal skills: You’re both an effective coach and a team player, have excellent verbal communication skills, and can successfully collaborate with colleagues across varied teams
Our salary ranges are determined by role, level, and location. The base salary range for this full-time position is $150,000 to $200,000 + benefits. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
About IXL Learning
IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example:
1 in 4 students in the United States uses IXL.com Rosetta Stone provides an immersive learning experience for 25 languages Wyzant is the nation's largest community of tutors, covering 300+ subjects Teachers Pay Teachers (TPT) is a comprehensive marketplace for millions of educator-created resources
Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our team.
At IXL, we value diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experience, and we are proud to promote a work environment where everyone, from any background, can do their best work. IXL Learning is an Equal Opportunity Employer.
Seniority level
Seniority levelNot Applicable Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesE-Learning Providers Referrals increase your chances of interviewing at IXL Learning by 2x Sign in to set job alerts for “Marketing Manager” roles. San Francisco, CA $133,000.00-$146,500.00 13 hours ago Manager, Marketing Operations (Global Focus) San Mateo, CA $161,100.00-$241,700.00 1 week ago San Mateo, CA $145,000.00-$190,000.00 4 days ago San Francisco, CA $120,000.00-$150,000.00 2 weeks ago Menlo Park, CA $128,000.00-$186,000.00 2 weeks ago San Francisco, CA $156,000.00-$241,000.00 2 weeks ago San Francisco, CA $128,000.00-$186,000.00 5 days ago San Francisco, CA $158,000.00-$223,000.00 2 weeks ago San Francisco, CA $158,000.00-$223,000.00 4 days ago Associate Manager, Influencer Marketing - Fenty San Francisco, CA $122,000.00-$176,000.00 2 weeks ago Experiential Marketing Manager, Global Experiences San Francisco, CA $122,000.00-$176,000.00 4 days ago Associate eMarketing (Social Media) Manager - Pottery Barn San Francisco, CA $80,000.00-$90,000.00 4 days ago San Francisco, CA $106,600.00-$148,000.00 2 weeks ago Experiential Marketing Manager, Global Experiences San Francisco, CA $143,300.00-$214,900.00 5 days ago San Francisco Bay Area $105,700.00-$132,200.00 3 weeks ago San Francisco, CA $160,000.00-$180,000.00 4 days ago Santa Clara, CA $136,000.00-$224,250.00 5 days ago Menlo Park, CA $122,000.00-$176,000.00 2 weeks ago Sr. Manager, Brand & Commercial Strategy San Francisco, CA $140,000.00-$180,000.00 4 days ago San Francisco, CA $114,900.00-$152,200.00 3 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Marketing Manager, Rosetta Stone Consumer
role at
IXL Learning 3 days ago Be among the first 25 applicants Join to apply for the
Marketing Manager, Rosetta Stone Consumer
role at
IXL Learning Get AI-powered advice on this job and more exclusive features. Direct message the job poster from IXL Learning Hiring awesome talent to build the future of Edtech at IXL Learning! IXL Learning, developer of personalized learning products used by millions of people globally, is seeking a Consumer Marketing Manager for Rosetta Stone.
Read all the information about this opportunity carefully, then use the application button below to send your CV and application.
Rosetta Stone has been the leading language learning program for 30 years. In this role, you will develop and execute multi-channel marketing strategies to acquire new customers and drive engagement with the brand and product. This will include brand and product messaging, seasonal and promotional campaigns, social media, content marketing, and more. You’ll also manage a small team of email and content marketers.
The ideal candidate is creative and strategic, proactive, collaborative, a strong communicator, organized, and passionate about IXL’s mission to impact education.
This is a full-time position in our San Mateo, CA headquarters office. The work schedule for this role is Monday-Friday in the office with the option to work from home one day per week.
What You'll Be Doing
Own the consumer marketing plan for Rosetta Stone, developing strategies and tactics that will attract and retain customers Refine and build out Rosetta Stone’s consumer brand messaging Manage the strategy and execution of seasonal and promotional campaigns, coordinating efforts across Marketing, Digital Marketing, Product Management and more Ensure alignment of consumer marketing strategies across advertising and paid marketing, email marketing, organic social media, public relations, influencer marketing, and affiliate marketing Develop and execute marketing plans and messaging to support new product/feature launches Oversee international marketing efforts by partnering with in-country experts to create localized content and promotions Manage the dedicated Rosetta Stone email marketing team and oversee email strategy Manage and mentor 1 Marketing Associate, with opportunity to add headcount
What We're Looking For
BA/BS degree 9+ years of brand marketing and/or integrated marketing experience, including with consumer-facing brands Minimum of 2-3 years of managing, coaching, and motivating direct reports Strategic thinking: You are able to take a set of goals and build short- and long-term plans and strategies to achieve them. You consider an idea from all angles, ask smart questions, and make thoughtful decisions that align with the company needs, values, and resources Written communication: You are an exceptional writer and editor who knows how to clearly communicate a message and make every word count You get things done: You’re a self-starter, detail- and deadline-oriented, organized, and adaptable. You have the ability to manage complex, cross-functional projects from start to finish and rally stakeholders around a common goal Interpersonal skills: You’re both an effective coach and a team player, have excellent verbal communication skills, and can successfully collaborate with colleagues across varied teams
Our salary ranges are determined by role, level, and location. The base salary range for this full-time position is $150,000 to $200,000 + benefits. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
About IXL Learning
IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example:
1 in 4 students in the United States uses IXL.com Rosetta Stone provides an immersive learning experience for 25 languages Wyzant is the nation's largest community of tutors, covering 300+ subjects Teachers Pay Teachers (TPT) is a comprehensive marketplace for millions of educator-created resources
Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our team.
At IXL, we value diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experience, and we are proud to promote a work environment where everyone, from any background, can do their best work. IXL Learning is an Equal Opportunity Employer.
Seniority level
Seniority levelNot Applicable Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesE-Learning Providers Referrals increase your chances of interviewing at IXL Learning by 2x Sign in to set job alerts for “Marketing Manager” roles. San Francisco, CA $133,000.00-$146,500.00 13 hours ago Manager, Marketing Operations (Global Focus) San Mateo, CA $161,100.00-$241,700.00 1 week ago San Mateo, CA $145,000.00-$190,000.00 4 days ago San Francisco, CA $120,000.00-$150,000.00 2 weeks ago Menlo Park, CA $128,000.00-$186,000.00 2 weeks ago San Francisco, CA $156,000.00-$241,000.00 2 weeks ago San Francisco, CA $128,000.00-$186,000.00 5 days ago San Francisco, CA $158,000.00-$223,000.00 2 weeks ago San Francisco, CA $158,000.00-$223,000.00 4 days ago Associate Manager, Influencer Marketing - Fenty San Francisco, CA $122,000.00-$176,000.00 2 weeks ago Experiential Marketing Manager, Global Experiences San Francisco, CA $122,000.00-$176,000.00 4 days ago Associate eMarketing (Social Media) Manager - Pottery Barn San Francisco, CA $80,000.00-$90,000.00 4 days ago San Francisco, CA $106,600.00-$148,000.00 2 weeks ago Experiential Marketing Manager, Global Experiences San Francisco, CA $143,300.00-$214,900.00 5 days ago San Francisco Bay Area $105,700.00-$132,200.00 3 weeks ago San Francisco, CA $160,000.00-$180,000.00 4 days ago Santa Clara, CA $136,000.00-$224,250.00 5 days ago Menlo Park, CA $122,000.00-$176,000.00 2 weeks ago Sr. Manager, Brand & Commercial Strategy San Francisco, CA $140,000.00-$180,000.00 4 days ago San Francisco, CA $114,900.00-$152,200.00 3 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr