Senior Director, Social Media Content and Production

Senior Director, Social Media Content and Production

Join to apply for the Senior Director, Social Media Content and Production role at SEPHORA

Senior Director, Social Media Content and Production

Join to apply for the Senior Director, Social Media Content and Production role at SEPHORA

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Job ID: 263513
Location Name: CA-FSC SF Off (0174)
Address: 350 Mission St, 20th Floor, San Francisco, CA 94105, United States (US)
Job Type: Full Time
Position Type: Regular
Job Function: Marketing
Remote Eligible: Onsite in SF 2 Days a week (Hybrid)
Company Overview
At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the Extra Ordinary in each of us. We are united by a common goal - to reimagine the future of beauty .
The Opportunity
The Senior Director, Social Content & Production will lead the development of all social content from planning, concepting, producing, posting and community management. This role will be a key leader in collaborating and leading across brand marketing teams (campaigns, media, events, PR, partnerships, influencer, etc.) in developing breakthrough brand moments and always-on community engagement.
Sephora is looking for a creative-driven leader to bring our social vision to life in buzzy ways . To be successful, the candidate will need to draw upon a history of innovative, results-oriented and big-picture leadership. This role will be responsible for mentoring and developing a large in-house team of multi-disciplinary social content developers and makers. The candidate should be equally comfortable giving creative direction to freshly minted social makers and walking a CEO through a comprehensive content plan. This leader must be invested in making the Sephora social team fulfill its destiny as the most fun environment to create content.
Responsibilities

• Lead and champion Sephora’s social content ecosystem across all platforms in line with Sephora brand voice and platform best practices
• In partnership with social content and production leads, oversee the development of engaging content (photos, videos, graphics, written posts) that showcases Sephora’s products, services, and culture
• Drive innovation in content creation, community building and engagement, ensuring Sephora remains at the forefront of social trends and shifts
• Use insights to optimize content strategy in real time and long-term
• Partner closely with other Sephora marketing teams to ensure social strategies are integrated with larger campaigns and product launches
• Partner with data, technology, and customer service teams to drive personalized experiences for Sephora’s online community
• Evangelize and advocate across senior levels of the Sephora organization including Merchandising for the Sephora community and its expectations of the brand
• Foster a collaborative and creative environment, encouraging innovative ideas and continuous professional development
  

Requirements

• 12+ years in social media marketing – experience in a high-volume, engagement-oriented in-house content development is a must
• Demonstrated success in creating high-impact social media initiatives and campaigns that drive engagement, brand affinity and business results
• A passion for creativity and staying ahead of trends in the social media landscapes
• Strong ability to leverage data analytics and social media insights to inform decision-making and strategy
• Excellent written and verbal communication skills, with the ability to communicate effectively across all levels of the organization
• Experience managing and mentoring a team of social media specialists and makers
  

Additional Information

• Position Level: Senior Director
• Reports To: VP of Social Media
• Team Size: 2 direct reports and 20+ indirect reports
  

The annual base salary range for this position is $200,000.00 - $224,000.00 The actual base salary offered depends on a variety of factors, which may include, as applicable, the applicant’s qualifications for the position; years of relevant experience; specific and unique skills; level of education attained; certifications or other professional licenses held; other legitimate, non-discriminatory business factors specific to the position; and the geographic location in which the applicant lives and/or from which they will perform the job. Individuals employed in this position may also be eligible to earn bonuses. Sephora offers a generous benefits package to full-time employees, which includes comprehensive health, dental and vision plans; a superior 401(k) plan, various paid time off programs; employee discount/perks; life insurance; disability insurance; flexible spending accounts; and an employee referral bonus program. This job will be posted for a minimum of 5 days.
While at Sephora, you’ll enjoy…

• The people. You will be surrounded by some of the most talented leaders and teams – people you can be proud to work with.
• The learning. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.
• The culture. As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. It is in our DNA to innovate and, at Sephora, all 40,000 passionate team members across 35 markets and 3,000+ stores, are united by a common goal - to reimagine the future of beauty.
  

You can unleash your creativity , because we’ve got disruptive spirit. You can learn and evolve , because we empower you to be your best. You can be yourself , because you are what sets us apart. This , is the future of beauty. Reimagine your future, at Sephora.
Sephora is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. Sephora is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.
Sephora will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Retail

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