Brand Marketing Manager / Brand Strategy and Messaging Lead
Indotronix International Corporation, Basking Ridge
Brand Marketing Manager / Brand Strategy and Messaging Lead | Basking Ridge, New Jersey, United States
Brand Marketing Manager / Brand Strategy and Messaging Lead.
Note: Must be authorised and willing to work on W2. Can't do c2c or corp to corp or 1099.
Important:
Prior experience in sponsorships, activations, experiential work, or with an agency is highly relevant.A background in sports sponsorships, even from a media or TV channel, is considered a good fit.
The role will lead the design of the marketing strategies and channel plans relative to Clients Business brand activations, campaigns, and sponsorships. The role will owns kickoff briefings, regular status meetings to ensures on-time and flawless execution, plus internal communication of campaign progress to key stakeholders. This role will have a specific focus on elevating the Client Business brand both externally to our customer base and internally to enhance the employee experience and in-office culture.
Core Responsibilities:
- Uncover opportunities to merchandise the Client Business brand externally (sponsorships, activations, campaigns, etc...) and internally (employee engagement, in-office branding, merch, etc...)
- Project management lead to ensure on pace progress and escalation of any project risks
- Develop plans and materials to socialize and showcase campaign work internally for Client employees to help celebrate wins and successful program launches
Required:
- Strong project management skills, proactive problem-solving and project leadership skills
- Highly effective communication and presentation skills
- Ability to build effective presentations and comfortability presenting to peers and leadershipusing Google suite (Google Slides, Gmail, Google Sheets, etc)
- Translated market knowledge and strategy into compelling stories and tools for the sales team
Nice to have:
- Agency or consultant experience
- B2B Marketing experience
- Sponsorship activation or experiential experience
- Digital and lead generation experience and an understanding of trends and key business drivers
- Experience using Workfront Project Management System