Expedia Group
Marketing Manager
Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We're building a more open world. Join us. The Marketing Manager role sits on the Go-to-Market team in the Traveler Engagement and Loyalty team. This team works closely with the loyalty and product teams to assess marketing readiness and develop communication strategies and executions to launch exciting new loyalty benefits and product features to travellers. You'll be a high performing, individual contributor who consistently applies and enhances marketing capabilities and performance to solve complex business issues and maximize opportunities. In this role, you will: Develop communication strategies and manage the execution of owned communication channels to launch new loyalty benefits and product features Optimize working processes and campaign performance to drive maximum effectiveness with increased efficiency Focus on the traveller, translating business propositions into compelling communications that include personalization and tailored messaging Collaborate with a broad range of stakeholders, gaining their trust and be comfortable communicating with senior stakeholders Measure and report on results, helping generate new Test and Learn approaches Experience and qualifications: You have experience managing and leading large-scale CRM projects, with a minimum of 5 years of experience You demonstrate a comprehensive understanding of the customer audience and have experience tailoring and optimizing communication approaches to that audience You have experience working within a complex, large-scale organization, managing multiple stakeholders with differing opinions and objectives You can demonstrate the ability to translate complex business issues, challenges, or opportunities into easily understandable customer messaging that drives performance, achieving or exceeding goals set You have experience in constructively challenging senior stakeholders, whilst also demonstrating alignment to the business direction You are comfortable managing change, driving projects forward, despite changing content, launch timings, or capabilities The total cash range for this position in Austin is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual's knowledge, skills, and experience. Pay ranges may be modified in the future. Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee's passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership. If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team. Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.com, and Expedia Cruises.
2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We're building a more open world. Join us. The Marketing Manager role sits on the Go-to-Market team in the Traveler Engagement and Loyalty team. This team works closely with the loyalty and product teams to assess marketing readiness and develop communication strategies and executions to launch exciting new loyalty benefits and product features to travellers. You'll be a high performing, individual contributor who consistently applies and enhances marketing capabilities and performance to solve complex business issues and maximize opportunities. In this role, you will: Develop communication strategies and manage the execution of owned communication channels to launch new loyalty benefits and product features Optimize working processes and campaign performance to drive maximum effectiveness with increased efficiency Focus on the traveller, translating business propositions into compelling communications that include personalization and tailored messaging Collaborate with a broad range of stakeholders, gaining their trust and be comfortable communicating with senior stakeholders Measure and report on results, helping generate new Test and Learn approaches Experience and qualifications: You have experience managing and leading large-scale CRM projects, with a minimum of 5 years of experience You demonstrate a comprehensive understanding of the customer audience and have experience tailoring and optimizing communication approaches to that audience You have experience working within a complex, large-scale organization, managing multiple stakeholders with differing opinions and objectives You can demonstrate the ability to translate complex business issues, challenges, or opportunities into easily understandable customer messaging that drives performance, achieving or exceeding goals set You have experience in constructively challenging senior stakeholders, whilst also demonstrating alignment to the business direction You are comfortable managing change, driving projects forward, despite changing content, launch timings, or capabilities The total cash range for this position in Austin is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual's knowledge, skills, and experience. Pay ranges may be modified in the future. Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee's passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership. If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team. Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.com, and Expedia Cruises.
2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50