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NY Staffing

Officer, Planned Giving Marketing

NY Staffing, New York, New York, United States, 10001

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Officer, Planned Giving Marketing

Job Title: Officer, Planned Giving Marketing Sector: Fundraising Employment Category: Regular Employment Type: Full-Time Compensation: USD 80,000.00 - 90,000.00 Annually Location: New York, NY HQ USA Work Arrangement: Open to Remote Job Overview: Are you passionate about strategic marketing and inspired by the power of legacy giving? Do you thrive in a collaborative environment where storytelling, data, and impact come together? The Officer, Planned Giving Marketing will implement and optimize a comprehensive, audience-led, omnichannel marketing program to promote planned giving opportunities (40%). They will develop compelling, donor-centered content and campaigns (25%), lead day-to-day vendor relationships and performance tracking (15%), coordinate cross-functional teamwork (15%), and ensure the program continuously evolves based on data and performance insights (5%). This role reports directly to the Director of Audience & Donor Strategy in MMUSA and will closely collaborate with the Planned Giving team. This role will grow IRC's planned giving pipeline and drive more legacy giving support. Join us in making a lasting impact! Key Responsibilities

Marketing Strategy Execution (40%) Content Development & Brand Stewardship (25%) Vendor and Partner Management (15%) Collaboration and Integration (15%) Performance Measurement and Continuous Improvement (5%) Job Requirements

Education and Experience: Bachelor's degree in Marketing, Communications, Nonprofit Management, or a related field, or 3+ equivalent experience. 3+ years of experience in marketing, fundraising, or donor engagement, preferably with exposure to planned giving, major giving, or audience-led campaigns. Skills and Competencies: Strong project management skills and ability to balance multiple initiatives and manage competing priorities. Excellent writing and content development skills, with an understanding of how to motivate and inspire donors through storytelling and impact. Analytical and data-driven, with experience interpreting performance metrics to inform strategy. Proficiency in marketing tools and software (e.g., CRMs, email marketing platforms, analytics tools). Creative, collaborative, and a proactive problem-solver who enjoys testing new ideas. High attention to detail and dedication to delivering high-quality, accurate work. Passion for the IRC's mission and a dedication to supporting its long-term goals. Please submit your updated CV and a cover letter outlining your suitability for the role.