Aperion Care
Director of Business Development/Hospital Liaison
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Summary:
The Director of Regional Business Development/Hospital Liaison is responsible for managing the strategic vision, operational marketing, customer relations, and census activities across assigned facilities.
Essential Duties and Responsibilities:
- Oversee, prepare, distribute, and audit Action Plans for each building in the territory.
- Conduct monthly marketing meetings and update Action Plans accordingly.
- Maintain knowledge of facility admissions, services, and requirements.
- Develop and implement marketing programs to increase census and community awareness.
- Assist in developing customer satisfaction surveys and departmental marketing policies.
- Schedule and execute physician engagement activities, including roundtable dinners and specialty program meetings.
- Manage liaisons, referral logs, and sales training within the territory.
- Identify key hospital leadership and arrange meetings with them.
- Create census action plans for specific needs, ensuring proper collateral and data collection.
- Coordinate with facility leadership to develop long-term census strategies.
- Serve as a liaison to staff and external professionals.
- Perform other duties as assigned.
Qualifications:
- Bachelor’s Degree preferred.
- 2+ years of relevant experience preferred.
- Proven success in relationship management, referrals, and revenue growth.
- Excellent communication skills.
- Willingness to travel within the territory.
Physical Demands:
- Mobility throughout the workday.
- Ability to handle mental and emotional stress.
- Ability to lift and move up to 25 pounds.
Additional Information:
- Entry level, full-time position.
- Industry: Healthcare and Hospitals.