Focus on the Family
VP Mass Fundraising & Digital Channels
Focus on the Family, Colorado Springs, Colorado, United States, 80509
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VP Mass Fundraising & Digital Channels
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VP Mass Fundraising & Digital Channels
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Focus on the Family Get AI-powered advice on this job and more exclusive features. This range is provided by Focus on the Family. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range
$114,000.00/yr - $140,000.00/yr Direct message the job poster from Focus on the Family VP | Executive Coach & Leadership Consultant | Connector
Focus on the Family is seeking a visionary and results-driven leader to serve as our next Vice President of Mass Fundraising & Digital Channels. This is a unique opportunity to unify direct response fundraising with their growing digital ecosystem: connecting donor engagement, content strategy, and digital marketing to mobilize millions of households toward our mission. As they scale for future impact, this leader will be a strategic bridge builder between data and storytelling, performance marketing and discipleship, donor retention and evangelistic outreach. The ideal candidate will thrive at the intersection of faith, innovation, and generosity. The VP of Mass Fundraising & Digital Channels position exists to oversee strategic leadership and direction for the successful execution of all Digital and CRM strategic plans. This will result in the overall growth and improvement in the effectiveness and breadth of the ministry’s outreach to existing and target constituents. The health, through retention and increase in value (size and gift size) of the Donor File – with an emphasis on growing and retaining our monthly sustainer file – is the primary measure of success of this position. Digital strategic leadership is accomplished through a “constituent first” implementation of the digital platforms and technologies and using strategic digital expertise to help content producers optimize their material for the digital platforms they are utilizing. A great match for this position would be: Strategic Team Leader : You’ve built and led high-performing, cross-functional teams across marketing and fundraising. You can coach, cast vision, and create clarity. Digital Integration for Longevity : You see how content, data, donor behavior, and digital infrastructure all influence one another. You are able to balance long-term and short-term priorities with a view towards fundraising for organizational stability. Strategic + Analytical : You’re equally comfortable setting high-level strategy as you are digging into campaign performance, tech stack limitations, or creative direction. Mission-Driven Leader:
You’re motivated by impact, not just metrics. While you love testing, segmenting, and scaling, you never lose sight of the heart behind the message or the soul behind the screen. Bold but Humble:
You lead with active listening and bring strong opinions that are held loosely. You know how to honor legacy while charting a path forward. Key Responsibilities Lead the strategy and execution of all mass fundraising channels, including direct mail, email, DRTV, radio, and digital campaigns Build and scale digital marketing efforts to acquire, cultivate, and retain donors and constituents across platforms Aggressively grow and retain the monthly sustainer file Grow and renew our magazine circulation file Collaborate closely with content, brand, and product teams to ensure alignment and integration of messaging across channels Oversee key vendor and agency relationships while building internal team capacity and structure Analyze campaign performance and donor data to inform decision-making and drive continuous optimization Partner with executive leadership and Advancement to set fundraising goals and budget strategy Champion a unified experience for constituents across the donor and digital journey Oversees a team of approximately 36 employees with 4-6 direct reports Key Qualifications 10+ years of strategic senior leadership experience in direct response fundraising, digital marketing, or growth strategy Proven track record of growing donor bases and revenue through integrated campaigns 5+ years of experience managing large-scale, multi-million dollar budgets and multi-channel campaign portfolios Strong analytical skills and fluency in performance metrics, donor segmentation, and audience insights Deep alignment with the mission, theology, and values of Focus on the Family Bachelor’s Degree in Business with emphasis in Marketing (MBA a plus) Seniority level
Seniority level Executive Employment type
Employment type Full-time Job function
Job function Marketing and General Business Industries Non-profit Organizations Referrals increase your chances of interviewing at Focus on the Family by 2x Get notified about new Vice President of Fundraising jobs in
Colorado Springs, CO . We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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VP Mass Fundraising & Digital Channels
role at
Focus on the Family 2 days ago Be among the first 25 applicants Join to apply for the
VP Mass Fundraising & Digital Channels
role at
Focus on the Family Get AI-powered advice on this job and more exclusive features. This range is provided by Focus on the Family. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range
$114,000.00/yr - $140,000.00/yr Direct message the job poster from Focus on the Family VP | Executive Coach & Leadership Consultant | Connector
Focus on the Family is seeking a visionary and results-driven leader to serve as our next Vice President of Mass Fundraising & Digital Channels. This is a unique opportunity to unify direct response fundraising with their growing digital ecosystem: connecting donor engagement, content strategy, and digital marketing to mobilize millions of households toward our mission. As they scale for future impact, this leader will be a strategic bridge builder between data and storytelling, performance marketing and discipleship, donor retention and evangelistic outreach. The ideal candidate will thrive at the intersection of faith, innovation, and generosity. The VP of Mass Fundraising & Digital Channels position exists to oversee strategic leadership and direction for the successful execution of all Digital and CRM strategic plans. This will result in the overall growth and improvement in the effectiveness and breadth of the ministry’s outreach to existing and target constituents. The health, through retention and increase in value (size and gift size) of the Donor File – with an emphasis on growing and retaining our monthly sustainer file – is the primary measure of success of this position. Digital strategic leadership is accomplished through a “constituent first” implementation of the digital platforms and technologies and using strategic digital expertise to help content producers optimize their material for the digital platforms they are utilizing. A great match for this position would be: Strategic Team Leader : You’ve built and led high-performing, cross-functional teams across marketing and fundraising. You can coach, cast vision, and create clarity. Digital Integration for Longevity : You see how content, data, donor behavior, and digital infrastructure all influence one another. You are able to balance long-term and short-term priorities with a view towards fundraising for organizational stability. Strategic + Analytical : You’re equally comfortable setting high-level strategy as you are digging into campaign performance, tech stack limitations, or creative direction. Mission-Driven Leader:
You’re motivated by impact, not just metrics. While you love testing, segmenting, and scaling, you never lose sight of the heart behind the message or the soul behind the screen. Bold but Humble:
You lead with active listening and bring strong opinions that are held loosely. You know how to honor legacy while charting a path forward. Key Responsibilities Lead the strategy and execution of all mass fundraising channels, including direct mail, email, DRTV, radio, and digital campaigns Build and scale digital marketing efforts to acquire, cultivate, and retain donors and constituents across platforms Aggressively grow and retain the monthly sustainer file Grow and renew our magazine circulation file Collaborate closely with content, brand, and product teams to ensure alignment and integration of messaging across channels Oversee key vendor and agency relationships while building internal team capacity and structure Analyze campaign performance and donor data to inform decision-making and drive continuous optimization Partner with executive leadership and Advancement to set fundraising goals and budget strategy Champion a unified experience for constituents across the donor and digital journey Oversees a team of approximately 36 employees with 4-6 direct reports Key Qualifications 10+ years of strategic senior leadership experience in direct response fundraising, digital marketing, or growth strategy Proven track record of growing donor bases and revenue through integrated campaigns 5+ years of experience managing large-scale, multi-million dollar budgets and multi-channel campaign portfolios Strong analytical skills and fluency in performance metrics, donor segmentation, and audience insights Deep alignment with the mission, theology, and values of Focus on the Family Bachelor’s Degree in Business with emphasis in Marketing (MBA a plus) Seniority level
Seniority level Executive Employment type
Employment type Full-time Job function
Job function Marketing and General Business Industries Non-profit Organizations Referrals increase your chances of interviewing at Focus on the Family by 2x Get notified about new Vice President of Fundraising jobs in
Colorado Springs, CO . We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr