Head of Marketing - B2B SaaS Startup

KP Recruiting Group is a consulting firm that provides leadership and exceptional talent to some of the world’s leading companies. Headquartered in the Midwest, KP Recruiting Group has successfully completed countless engagements across the United States. We represent clients in all industries and all sizes. Our mission is to provide exceptional client and candidate experiences in order to get the best possible results. On behalf of our client, we are excited to present the following confidential role. We look forward to hearing from you and discussing the opportunity! **Great salary, benefits and equity!** **Our rapidly growing startup client is remaking consumer underwriting with AI starting with real estate. They are a Series A company with $20M+ raised and $10M ARR growing 150-200% this year offering a rare opportunity to be the first marketing hire at an AI fintech with strong product-market fit and low-strike Series A options** The Role: Our client is looking to hire a Head of Marketing with 5+ years of experience in marketing, especially in content creation and strategy, who has a strong background in building and successfully executing marketing campaigns from ideation to optimization. You should be comfortable defining and scaling marketing efforts from the ground up in a high-growth B2B SaaS startup environment, with a strong focus on driving awareness and lead generation. Bonus points if you have AI-related domain experience and are willing to be hands-on. Job Duties: Develop and execute a comprehensive marketing strategy across brand, content, digital, and product marketing. Build out our marketing funnel, with a strong focus on driving awareness and lead generation for our B2B SaaS product. Own positioning and messaging across channels, translating complex technical concepts into compelling narratives. Partner with sales and customer success to develop collateral, case studies, and campaigns that accelerate the buyer journey. Launch and manage demand generation campaigns (paid, organic, events, outbound sequences, etc.). Lead content strategy and execution, including blog posts, newsletters, webinars, and customer stories. Track and report on key marketing metrics and use data to optimize performance, with a KPI of qualified pipeline. Qualifications: 3+ years of experience in marketing, with a strong background in content creation and strategy. Should have 2+ years of marketing experience specifically at B2B SaaS companies. Has worked at a B2B startup with demonstrated promotions or increased responsibilities within 18 months at previous roles Has created marketing content AND developed go- to- market strategies (not just execution) First/second marketing hire at a high- growth B2B SaaS startup. Graduated from a top- tier university (T20) Has direct experience building and executing demand generation campaigns (paid, organic, events, outbound) Ability to translate complex technical concepts into compelling narratives. Excellent writing, editing, and communication skills. Full benefits and equity!

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