Prudence Holdings
Senior Product Marketing Manager
Prudence Holdings, Walnut Creek, California, United States, 94598
About Clearstory
Change Orders are a $200 billion problem in commercial construction. They slow down jobs, create billing chaos, and strain relationships between GCs, subs, and owners. Clearstory was built to fix that—fast. We’re the industry’s first (and only) Change Order Communication and Workflow Platform. Our network-based SaaS solution closes the gap between financial systems, field teams, and project stakeholders. Instead of juggling spreadsheets, PDFs, and inbox threads, teams use Clearstory to streamline T&M tags, standardize Change Orders, and keep everyone aligned in real time. The market is massive, the pain is urgent, and our product is purpose-built to solve it. We've already proven product-market fit with some of the biggest names in construction. Now we’re scaling fast—and we’re hiring a product marketing leader who’s ready to build the rocket ship while we’re flying it. The Opportunity
We’re hiring our first dedicated Senior Product Marketing Manager to define and scale how we take Clearstory to market. You’ll own the strategy and execution of product launches, positioning, messaging, and sales enablement that drives awareness, adoption, and revenue. This is a high-impact, builder role. You’ll work across Product, Sales, Marketing, and Customer Success to shape how our platform is positioned in the market—and how buyers experience it across the customer journey. From launch frameworks and sales tools to competitive insights and customer narratives, you’ll lead the work that fuels Clearstory’s next chapter of growth. What You’ll Own
Positioning & Messaging
Craft compelling, differentiated messaging across Clearstory’s platform, personas, and use cases
Develop and evolve our product story to reflect market shifts, product evolution, and customer language
Serve as voice-of-customer in internal roadmap, brand, and campaign discussions
Product Launches & GTM Strategy
Own the end-to-end marketing process for product launches
Partner with Product, Sales, and CS to ensure new features drive adoption and retention
Build repeatable launch processes that scale with the company
Sales & Customer Enablement
Create pitch decks, battle cards, one-pagers, and objection-handling resources
Enable Sales with competitive insights, customer stories, and tailored collateral
Interview customers and turn wins into authentic proof points
Market & Competitive Intelligence
Own competitive positioning and market research
Conduct win/loss analysis to refine messaging and sales strategy
Stay ahead of construction-tech trends and competitors
Performance & Optimization
Work with RevOps and Growth to align messaging across the funnel
Launch, measure, and iterate campaigns for lead conversion and feature usage
Support lifecycle and product-led growth initiatives
The Company You’ll Join
We are a first-of-its-kind, category-defining software that is revolutionizing the commercial construction industry. Clearstory is digitizing and automating the change order process inside the commercial construction industry. Regardless of what financial software a construction company uses internally, they can use us to share costs with the companies they work with. This is why our integrations team is so critical to our company’s success! Just as TurboTax did for tax documents and Bill.com did for accounts receivable and accounts payable, Clearstory is doing the same for change order communication between construction companies. The construction industry is being transformed fast by technology, but the way companies communicate costs hasn’t evolved in decades and still heavily relies on carbon copy paper, spreadsheets, and email to track billions of dollars. These arcane manual processes can take days or weeks and include hours of manual office tasks such as scanning, manually transcribing, and tedious data entry into spreadsheets. At Clearstory we are changing that and creating a new category “change order communication,” by intelligently digitizing this age-old process. This leads to an increase in profits, more successful contractor-to-customer relationships, more transparency into a project’s true cost, and less wasted paper! We are a Series B 100% SaaS company with impressive credentials for a company at our stage. The Team You’ll Be Surrounded By
In addition to experienced SaaS sales, marketing, engineering, and product leaders, our team has over 60 years of combined experience in the commercial construction space. At Clearstory we know our customer’s pain points and challenges firsthand and have built a category-defining product that serves the user first. You’ll be part of an ambitious and collaborative company, committed to growing a supportive and diverse team that is passionate about empowering our contractor customers. More important than meeting 100% of qualifications, we are looking for collaborative, long-term team members with a growth mindset, a commitment to proactive communication, and a bias towards action, who are aligned and excited with our company’s mission to build the industry standard in digital change order communication for the commercial construction industry. The Opportunity
As an early member of the team, you will have an exceptional level of impact on the development and iteration of our Company and the workplace culture itself. This is your chance to join a team that is bringing game-changing technology to a stagnant, static, pen-and-paper part of the commercial construction industry. This is an earlier-stage company and as such you will have many intangible benefits that go along with that opportunity such as the ability to influence the culture of your workplace, the ability to make an immediate impact with a product that already has an established product market fit and a healthy and growing user base as well as significant product influence What We’re Looking For
5–8 years of product marketing experience, ideally in B2B SaaS or vertical-specific tech (construction, field services, logistics, etc.)
Proven track record building GTM programs and launching high-impact features or products
Strong storytelling skills—able to turn product functionality into compelling customer outcomes
Experience working closely with Sales, RevOps, Product, and Customer Success in a startup environment
Fluency in tools like HubSpot, GA, CMS, and analytics platforms
Bonus: familiarity with construction workflows and customer personas
You’ll Thrive Here If You...
Are customer-obsessed and love spending time in the field learning from users
Balance strategic thinking with executional speed—you set the vision and ship the deck
Are energized by ambiguity and enjoy building systems from scratch
Have a data-informed mindset and bias toward testing and iteration
Thrive in cross-functional GTM teams where collaboration is the norm
About You
We want you to be a part of the Clearstory success story so as you engage with us and our team members, it would be helpful for you to understand some of the core characteristics of our team - hopefully, many of these resonate with you! Embody our core values Be Curious Customer Obsession Keep It Simple Raise the bar Passion and enthusiasm for your work and the Company Loves to take the initiative An upbeat, positive, and good-to-be-around attitude. Sense of humor. Is a “doer” with a hands-on approach Very high energy. Commitment to excellence. Operationally focused - thinking about the entire business and not just your role. Bright, quick, articulate, able to influence without direct authority, excellent presentation and interpersonal skills, and able to adapt to different outside constituencies. Ability to influence peers, operational managers, and executive team. People willingly seek out your advice in the planning phase of decisions. Strong entrepreneurial nature and approach. You foster trust and accessibility. Strong prioritization skills. Aggressive drive with a can-do attitude. Ability to build relationships and earn the respect of other teams. Organizational tolerance: able to work with ambiguity and constant change. Genuine passion for customer service. Enjoys and has implemented change. Believes strongly in his/her abilities. Benefits
Ability to work with a new product category that has already found product market fit Hybrid work schedule - this role is 3 days a week in our office here in Walnut Creek and two flex days where you are welcome to come into the office or work from home. Executive interaction regularly Competitive market-rate salary for a Series A company Subsidized healthcare, vision, and dental Early equity! We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate. If accommodations due to a disability or medical condition are needed, connect with us via email at recruiting@Clearstory.com. As a company, we value fairness, collaboration, communication, and leadership and build our teams around these values.
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Change Orders are a $200 billion problem in commercial construction. They slow down jobs, create billing chaos, and strain relationships between GCs, subs, and owners. Clearstory was built to fix that—fast. We’re the industry’s first (and only) Change Order Communication and Workflow Platform. Our network-based SaaS solution closes the gap between financial systems, field teams, and project stakeholders. Instead of juggling spreadsheets, PDFs, and inbox threads, teams use Clearstory to streamline T&M tags, standardize Change Orders, and keep everyone aligned in real time. The market is massive, the pain is urgent, and our product is purpose-built to solve it. We've already proven product-market fit with some of the biggest names in construction. Now we’re scaling fast—and we’re hiring a product marketing leader who’s ready to build the rocket ship while we’re flying it. The Opportunity
We’re hiring our first dedicated Senior Product Marketing Manager to define and scale how we take Clearstory to market. You’ll own the strategy and execution of product launches, positioning, messaging, and sales enablement that drives awareness, adoption, and revenue. This is a high-impact, builder role. You’ll work across Product, Sales, Marketing, and Customer Success to shape how our platform is positioned in the market—and how buyers experience it across the customer journey. From launch frameworks and sales tools to competitive insights and customer narratives, you’ll lead the work that fuels Clearstory’s next chapter of growth. What You’ll Own
Positioning & Messaging
Craft compelling, differentiated messaging across Clearstory’s platform, personas, and use cases
Develop and evolve our product story to reflect market shifts, product evolution, and customer language
Serve as voice-of-customer in internal roadmap, brand, and campaign discussions
Product Launches & GTM Strategy
Own the end-to-end marketing process for product launches
Partner with Product, Sales, and CS to ensure new features drive adoption and retention
Build repeatable launch processes that scale with the company
Sales & Customer Enablement
Create pitch decks, battle cards, one-pagers, and objection-handling resources
Enable Sales with competitive insights, customer stories, and tailored collateral
Interview customers and turn wins into authentic proof points
Market & Competitive Intelligence
Own competitive positioning and market research
Conduct win/loss analysis to refine messaging and sales strategy
Stay ahead of construction-tech trends and competitors
Performance & Optimization
Work with RevOps and Growth to align messaging across the funnel
Launch, measure, and iterate campaigns for lead conversion and feature usage
Support lifecycle and product-led growth initiatives
The Company You’ll Join
We are a first-of-its-kind, category-defining software that is revolutionizing the commercial construction industry. Clearstory is digitizing and automating the change order process inside the commercial construction industry. Regardless of what financial software a construction company uses internally, they can use us to share costs with the companies they work with. This is why our integrations team is so critical to our company’s success! Just as TurboTax did for tax documents and Bill.com did for accounts receivable and accounts payable, Clearstory is doing the same for change order communication between construction companies. The construction industry is being transformed fast by technology, but the way companies communicate costs hasn’t evolved in decades and still heavily relies on carbon copy paper, spreadsheets, and email to track billions of dollars. These arcane manual processes can take days or weeks and include hours of manual office tasks such as scanning, manually transcribing, and tedious data entry into spreadsheets. At Clearstory we are changing that and creating a new category “change order communication,” by intelligently digitizing this age-old process. This leads to an increase in profits, more successful contractor-to-customer relationships, more transparency into a project’s true cost, and less wasted paper! We are a Series B 100% SaaS company with impressive credentials for a company at our stage. The Team You’ll Be Surrounded By
In addition to experienced SaaS sales, marketing, engineering, and product leaders, our team has over 60 years of combined experience in the commercial construction space. At Clearstory we know our customer’s pain points and challenges firsthand and have built a category-defining product that serves the user first. You’ll be part of an ambitious and collaborative company, committed to growing a supportive and diverse team that is passionate about empowering our contractor customers. More important than meeting 100% of qualifications, we are looking for collaborative, long-term team members with a growth mindset, a commitment to proactive communication, and a bias towards action, who are aligned and excited with our company’s mission to build the industry standard in digital change order communication for the commercial construction industry. The Opportunity
As an early member of the team, you will have an exceptional level of impact on the development and iteration of our Company and the workplace culture itself. This is your chance to join a team that is bringing game-changing technology to a stagnant, static, pen-and-paper part of the commercial construction industry. This is an earlier-stage company and as such you will have many intangible benefits that go along with that opportunity such as the ability to influence the culture of your workplace, the ability to make an immediate impact with a product that already has an established product market fit and a healthy and growing user base as well as significant product influence What We’re Looking For
5–8 years of product marketing experience, ideally in B2B SaaS or vertical-specific tech (construction, field services, logistics, etc.)
Proven track record building GTM programs and launching high-impact features or products
Strong storytelling skills—able to turn product functionality into compelling customer outcomes
Experience working closely with Sales, RevOps, Product, and Customer Success in a startup environment
Fluency in tools like HubSpot, GA, CMS, and analytics platforms
Bonus: familiarity with construction workflows and customer personas
You’ll Thrive Here If You...
Are customer-obsessed and love spending time in the field learning from users
Balance strategic thinking with executional speed—you set the vision and ship the deck
Are energized by ambiguity and enjoy building systems from scratch
Have a data-informed mindset and bias toward testing and iteration
Thrive in cross-functional GTM teams where collaboration is the norm
About You
We want you to be a part of the Clearstory success story so as you engage with us and our team members, it would be helpful for you to understand some of the core characteristics of our team - hopefully, many of these resonate with you! Embody our core values Be Curious Customer Obsession Keep It Simple Raise the bar Passion and enthusiasm for your work and the Company Loves to take the initiative An upbeat, positive, and good-to-be-around attitude. Sense of humor. Is a “doer” with a hands-on approach Very high energy. Commitment to excellence. Operationally focused - thinking about the entire business and not just your role. Bright, quick, articulate, able to influence without direct authority, excellent presentation and interpersonal skills, and able to adapt to different outside constituencies. Ability to influence peers, operational managers, and executive team. People willingly seek out your advice in the planning phase of decisions. Strong entrepreneurial nature and approach. You foster trust and accessibility. Strong prioritization skills. Aggressive drive with a can-do attitude. Ability to build relationships and earn the respect of other teams. Organizational tolerance: able to work with ambiguity and constant change. Genuine passion for customer service. Enjoys and has implemented change. Believes strongly in his/her abilities. Benefits
Ability to work with a new product category that has already found product market fit Hybrid work schedule - this role is 3 days a week in our office here in Walnut Creek and two flex days where you are welcome to come into the office or work from home. Executive interaction regularly Competitive market-rate salary for a Series A company Subsidized healthcare, vision, and dental Early equity! We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate. If accommodations due to a disability or medical condition are needed, connect with us via email at recruiting@Clearstory.com. As a company, we value fairness, collaboration, communication, and leadership and build our teams around these values.
#J-18808-Ljbffr