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Kelly Usa

Digital Marketing Specialist

Kelly Usa, San Antonio, Texas, United States, 78208

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Job details

Digital Marketing Specialist (Temporary Contract) Employer:

Kelly Services (on behalf of a leading medical manufacturing brand) Location:

Remote Schedule:

Full-time, 40 hours/week Pay Rate:

$35-40/hour Duration:

2-3 months (with potential for extension)

The Opportunity Kelly Services is seeking a Digital Marketing Specialist to support time-sensitive initiatives for a California-based medical manufacturing company. Ideal candidates thrive in structured, fast-paced environments and bring strong technical execution, content development, and campaign coordination experience. You'll help execute digital campaigns across email, paid social, and eCommerce platforms as part of a year-end marketing push. The role emphasizes brand consistency, regulatory alignment, and marketing precision. Reporting into the internal marketing team, you'll collaborate closely with stakeholders and vendors.

Key Responsibilities

Build, write, and schedule email campaigns in HubSpot, ensuring content is engaging, on-brand, and optimized for deliverability.

Launch and manage paid social campaigns on platforms like Facebook, Instagram, and LinkedIn-including ad copywriting, performance monitoring, and budget adjustments.

Collaborate with designers on visuals and video assets to support social and email campaigns.

Update product pages with revised copy, images, pricing, and promotional messaging; assist in creating banners and landing pages for campaigns and product launches.

Maintain campaign calendars, track deadlines, and support cross-channel execution.

Assist with digital analytics and reporting, surfacing insights from campaign data to inform optimization.

Ensure all marketing materials align with brand and regulatory standards, especially within a healthcare-related context. Qualifications & Skills

4+ years of experience in digital marketing, with a strong foundation in campaign execution, content creation, and performance optimization

Proficiency in HubSpot and paid social platforms (Meta, LinkedIn), including campaign setup, targeting, and reporting

Experience with CMS and eCommerce tools such as Magento, Drupal, or similar systems

Strong writing and editing abilities, including email and ad copy; ability to adapt tone and messaging for different audiences

Familiarity with SEO best practices and how they apply across digital content

Detail-oriented with a solid understanding of regulatory and compliance standards in healthcare-related fields (medical, dental, vision)

Comfortable using AI tools to support content creation or workflow efficiency

Capable of juggling multiple deadlines in a fast-paced environment; highly self-directed and organized

Familiarity with analytics and reporting tools such as Google Analytics, Tableau, Excel, or Microsoft Dynamics CRM is a plus

Bachelor's degree preferred

Writing/editing portfolio may be requested

Why This Role This fully remote contract offers a unique opportunity to contribute to national marketing efforts during a critical campaign period. It's ideal for marketers looking to sharpen their skills in B2B, regulated environments while delivering impactful work in a high-visibility setting.

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