Jobright.ai
Senior Group Marketing Manager - GTM Marketing
Jobright.ai, Mountain View, California, us, 94039
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Senior Group Marketing Manager - GTM Marketing
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Jobright.ai
Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below. 1 day ago Be among the first 25 applicants Join to apply for the
Senior Group Marketing Manager - GTM Marketing
role at
Jobright.ai Get AI-powered advice on this job and more exclusive features. Jobright is an AI-powered career platform that helps job seekers discover the top opportunities in the US. We are NOT a staffing agency. Jobright does not hire directly for these positions. We connect you with verified openings from employers you can trust. Job Summary: Intuit is a company focused on driving adoption of the QuickBooks portfolio through accountants. The Group Marketing Manager will lead omni-channel awareness campaigns, leveraging customer insights and data analytics to influence product and messaging strategies while collaborating with cross-functional teams. Responsibilities: • Lead strategic initiatives, including development of clear action plans, identification of success metrics and targets, and management of timelines. • Leverage customer insights, competitive understanding, and data analytics to unlock growth opportunities and influence product and messaging roadmaps. • Size new opportunities and articulate actionable recommendations that drive business impact; proactively identify roadblocks and suggest alternative solutions. • Leverage the appropriate learning strategies, including qualitative and quantitative consumer research and A/B in-market testing to roll-out experiences and creative that deliver improved business outcomes. • Develop clear strategy briefs that translate customer insights into impactful benefits and reasons to believe. • Collaborate closely with Product Management, Analytics, Finance, Acquisition Channel, Lifecycle Marketing and Research teams to create and deliver seamless customer and partner experiences. • Proactively analyze business data to generate insights and make informed decisions that drive business results. • Develop messaging hierarchy and positioning for continuous roll-out of new features, with an eye towards providing robust value differentiation. • Enable the go-to-market and partner teams by creating the messaging, positioning and enablement materials to be used across key channels and customer segments. • Lead development of marketing assets (e.g. videos, playbooks, etc) to support the value proposition. • Represent the voice of the customer at the table and provide product marketing leadership across product, marketing, sales and other partner teams. Qualifications: Required: • 10+ years of business experience in product and/or sales marketing within SaaS/Technology companies. • Go-to-Market Expertise: Proven experience driving activation of marketing campaigns to reach goals by building both broad and targeted tactics. Designing and executing customer content strategies as well as leading teams in tactical execution. • Business Ownership: Strong command of the business and identifying opportunities to pivot or accelerate to address revenue goals. • Customer Obsessed: Leads with customer inquiry, obsessively seeks new insights that help shape and drive our product roadmap, and advocates internally and externally on behalf of our customers. • Strategic and Analytical: Experience with both qualitative and quantitative customer research. Ability to quickly analyze and synthesize data from a variety of sources and distill into clear, concise recommendations for an executive audience. Proven ability to leverage data to measure marketing performance, inform growth opportunities and business case development. • People manager: Experience leading and cultivating a team. • Tech-Forward: Unabashed at seeking efficiency by testing and deploying the latest technology. • Compelling Communicator: Excellent written and verbal communications, with an adaptable voice to communicate externally and engage with our growing business accounts. • Self Starter: Demonstrated track record of self-motivation and willingness to proactively and independently take on leadership roles in projects, prioritize what matters, and manage multiple work streams simultaneously. • Versatile Problem Solver: Forward-thinking leader with the ability to problem solve with ambiguity, drive data-based decisions and own outcomes, and roll up their sleeves to execute. • Collaborator & Influencer: Strong interpersonal and influencing skills in a cross-functional, fast-moving environment. Ability to interact with colleagues of all levels in a peer-like way. • BA/BA required or equivalent work experience. Preferred: Company: Intuit provides financial software solutions to empower individuals and businesses. Founded in 1983, the company is headquartered in Mountain View, California, USA, with a team of 10001+ employees. The company is currently Public Company. Intuit has a track record of offering H1B sponsorships. Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing IndustriesSoftware Development Referrals increase your chances of interviewing at Jobright.ai by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Get notified when a new job is posted. Sign in to set job alerts for “Marketing Manager” roles.Instagram Global Consumer Brand Marketing ManagerProduct Marketing Manager, YouTube Acquisitions Mountain View, CA $114,000.00-$163,000.00 6 days ago Manager, Marketing Operations (Global Focus) San Mateo, CA $161,100.00-$241,700.00 2 weeks ago San Mateo, CA $145,000.00-$190,000.00 1 week ago Manager, Organic Social Channels & CommunityAssociate Manager, Influencer Marketing - FentyExperiential Marketing Manager, Global Experiences Menlo Park, CA $122,000.00-$176,000.00 2 weeks ago San Jose, CA $84,500.00-$140,250.00 2 months ago Santa Clara, CA $120,000.00-$177,000.00 15 hours ago Product Marketing Manager, Meta Horizon ExperiencesProduct Marketing & Operations Manager (Gen AI) San Jose, CA $103,200.00-$244,888.00 1 week ago Senior Global Brand Manager-Fenty Beauty Mountain View, CA $175,000.00-$221,000.00 5 days ago Sunnyvale, CA $137,000.00-$201,000.00 5 days ago Menlo Park, CA $158,000.00-$223,000.00 2 weeks ago Devices Product Marketing Manager, Platforms and Devices Marketing Mountain View, CA $114,000.00-$163,000.00 3 days ago San Mateo, CA $145,000.00-$190,000.00 3 weeks ago San Mateo, CA $168,000.00-$276,000.00 2 weeks ago San Mateo, CA $207,000.00-$297,000.00 2 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Senior Group Marketing Manager - GTM Marketing
role at
Jobright.ai
Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below. 1 day ago Be among the first 25 applicants Join to apply for the
Senior Group Marketing Manager - GTM Marketing
role at
Jobright.ai Get AI-powered advice on this job and more exclusive features. Jobright is an AI-powered career platform that helps job seekers discover the top opportunities in the US. We are NOT a staffing agency. Jobright does not hire directly for these positions. We connect you with verified openings from employers you can trust. Job Summary: Intuit is a company focused on driving adoption of the QuickBooks portfolio through accountants. The Group Marketing Manager will lead omni-channel awareness campaigns, leveraging customer insights and data analytics to influence product and messaging strategies while collaborating with cross-functional teams. Responsibilities: • Lead strategic initiatives, including development of clear action plans, identification of success metrics and targets, and management of timelines. • Leverage customer insights, competitive understanding, and data analytics to unlock growth opportunities and influence product and messaging roadmaps. • Size new opportunities and articulate actionable recommendations that drive business impact; proactively identify roadblocks and suggest alternative solutions. • Leverage the appropriate learning strategies, including qualitative and quantitative consumer research and A/B in-market testing to roll-out experiences and creative that deliver improved business outcomes. • Develop clear strategy briefs that translate customer insights into impactful benefits and reasons to believe. • Collaborate closely with Product Management, Analytics, Finance, Acquisition Channel, Lifecycle Marketing and Research teams to create and deliver seamless customer and partner experiences. • Proactively analyze business data to generate insights and make informed decisions that drive business results. • Develop messaging hierarchy and positioning for continuous roll-out of new features, with an eye towards providing robust value differentiation. • Enable the go-to-market and partner teams by creating the messaging, positioning and enablement materials to be used across key channels and customer segments. • Lead development of marketing assets (e.g. videos, playbooks, etc) to support the value proposition. • Represent the voice of the customer at the table and provide product marketing leadership across product, marketing, sales and other partner teams. Qualifications: Required: • 10+ years of business experience in product and/or sales marketing within SaaS/Technology companies. • Go-to-Market Expertise: Proven experience driving activation of marketing campaigns to reach goals by building both broad and targeted tactics. Designing and executing customer content strategies as well as leading teams in tactical execution. • Business Ownership: Strong command of the business and identifying opportunities to pivot or accelerate to address revenue goals. • Customer Obsessed: Leads with customer inquiry, obsessively seeks new insights that help shape and drive our product roadmap, and advocates internally and externally on behalf of our customers. • Strategic and Analytical: Experience with both qualitative and quantitative customer research. Ability to quickly analyze and synthesize data from a variety of sources and distill into clear, concise recommendations for an executive audience. Proven ability to leverage data to measure marketing performance, inform growth opportunities and business case development. • People manager: Experience leading and cultivating a team. • Tech-Forward: Unabashed at seeking efficiency by testing and deploying the latest technology. • Compelling Communicator: Excellent written and verbal communications, with an adaptable voice to communicate externally and engage with our growing business accounts. • Self Starter: Demonstrated track record of self-motivation and willingness to proactively and independently take on leadership roles in projects, prioritize what matters, and manage multiple work streams simultaneously. • Versatile Problem Solver: Forward-thinking leader with the ability to problem solve with ambiguity, drive data-based decisions and own outcomes, and roll up their sleeves to execute. • Collaborator & Influencer: Strong interpersonal and influencing skills in a cross-functional, fast-moving environment. Ability to interact with colleagues of all levels in a peer-like way. • BA/BA required or equivalent work experience. Preferred: Company: Intuit provides financial software solutions to empower individuals and businesses. Founded in 1983, the company is headquartered in Mountain View, California, USA, with a team of 10001+ employees. The company is currently Public Company. Intuit has a track record of offering H1B sponsorships. Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing IndustriesSoftware Development Referrals increase your chances of interviewing at Jobright.ai by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Get notified when a new job is posted. Sign in to set job alerts for “Marketing Manager” roles.Instagram Global Consumer Brand Marketing ManagerProduct Marketing Manager, YouTube Acquisitions Mountain View, CA $114,000.00-$163,000.00 6 days ago Manager, Marketing Operations (Global Focus) San Mateo, CA $161,100.00-$241,700.00 2 weeks ago San Mateo, CA $145,000.00-$190,000.00 1 week ago Manager, Organic Social Channels & CommunityAssociate Manager, Influencer Marketing - FentyExperiential Marketing Manager, Global Experiences Menlo Park, CA $122,000.00-$176,000.00 2 weeks ago San Jose, CA $84,500.00-$140,250.00 2 months ago Santa Clara, CA $120,000.00-$177,000.00 15 hours ago Product Marketing Manager, Meta Horizon ExperiencesProduct Marketing & Operations Manager (Gen AI) San Jose, CA $103,200.00-$244,888.00 1 week ago Senior Global Brand Manager-Fenty Beauty Mountain View, CA $175,000.00-$221,000.00 5 days ago Sunnyvale, CA $137,000.00-$201,000.00 5 days ago Menlo Park, CA $158,000.00-$223,000.00 2 weeks ago Devices Product Marketing Manager, Platforms and Devices Marketing Mountain View, CA $114,000.00-$163,000.00 3 days ago San Mateo, CA $145,000.00-$190,000.00 3 weeks ago San Mateo, CA $168,000.00-$276,000.00 2 weeks ago San Mateo, CA $207,000.00-$297,000.00 2 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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