Copywriter

Join to apply for the Copywriter role at Banana Republic

Join to apply for the Copywriter role at Banana Republic

About Banana Republic
Born from two California creatives fueled by their explorer spirits, Banana Republic has repositioned itself as a premium, experiential lifestyle brand for today’s modern world. Designed for a life where anything is possible, we use the finest materials with the latest fabric innovations to create timeless, versatile clothing, jewelry, shoes and handbags. Through our home and art collections, we extend beyond apparel and are a part of our customers' lives at home.

About Banana Republic
Born from two California creatives fueled by their explorer spirits, Banana Republic has repositioned itself as a premium, experiential lifestyle brand for today’s modern world. Designed for a life where anything is possible, we use the finest materials with the latest fabric innovations to create timeless, versatile clothing, jewelry, shoes and handbags. Through our home and art collections, we extend beyond apparel and are a part of our customers' lives at home.
We are creating memorable, immersive experiences online and in-store that build lasting relationships and solve our customers’ lifestyle needs. Our team is made up of passionate and curious storytellers who are pushing the boundaries to deliver consistent, quality product through an elevated customer experience. Sound interesting? Join us as on the BR journey as we create what’s next.
About The Role
Banana Republic is seeking a seasoned copywriter to help shape and evolve our omnichannel brand storytelling across campaigns, email, social, video, paid media, promotions, and events. The ideal candidate brings sharp editorial instincts, original ideas, and a talent for writing concise, evocative copy that reflects our distinctive tone and forward-thinking perspective. This full-time role reports to the Director of Editorial & Copy.
What You'll Do

• Craft compelling copy across a variety of channels, balancing high-level concepting with strong execution—from headlines to long-form narratives.
• Collaborate closely with cross-functional creative and communications partners to ensure messaging aligns with business goals and channel strategies.
• Maintain and elevate editorial standards, ensuring copy is consistent with brand voice and style guidelines.
• Translate complex ideas into clear, engaging language.
• Self-edit with precision and respond thoughtfully to feedback to continuously refine the work.
• Contribute to a diverse range of projects.
  

Who You Are

• An experienced copywriter with a background in retail and/or lifestyle brands.
• A strategic thinker who understands the nuances of content strategy, editorial storytelling, and social trends.
• Equally comfortable developing big-picture concepts and diving into detailed copyediting.
• A collaborative team player who thrives in a fast-paced environment, balancing multiple projects with clarity and creativity.
• Passionate about language, ideas, and the evolving nature of brand storytelling.
  

Benefits at Banana Republic

• Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
• One of the most competitive Paid Time Off plans in the industry.*
• Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.*
• Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.*
• Employee stock purchase plan.*
• Medical, dental, vision and life insurance.*
• See more of the benefits we offer.
• For eligible employees
  

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.
Salary Range: $73,400 - $93,600 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Retail

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