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Product Marketing Manager - Wearables Experiences, Mid-Level

Jobright.ai, Burlingame, California, United States, 94012

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Product Marketing Manager - Wearables Experiences, Mid-Level

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Product Marketing Manager - Wearables Experiences, Mid-Level

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Jobright.ai Product Marketing Manager - Wearables Experiences, Mid-Level

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Product Marketing Manager - Wearables Experiences, Mid-Level

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Jobright.ai Get AI-powered advice on this job and more exclusive features. Jobright is an AI-powered career platform that helps job seekers discover the top opportunities in the US. We are NOT a staffing agency. Jobright does not hire directly for these positions. We connect you with verified openings from employers you can trust. Job Summary: Meta is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. The Wearables Product Marketing Team is looking for a growth-minded Product Marketing Manager to lead go-to-market efforts that support engagement and retention by building foundational lifecycle and engagement strategies for software experiences. Responsibilities: • Partner closely with product teams to define prioritization, strategy, roadmap and success metrics across a range of cross-functional business initiatives to achieve engagement and retention • Build foundational lifecycle and engagement strategies that drive onboarding, engagement, and retentive usage of software experiences • Plan, coordinate, and execute product launch and go-to-market strategies, including goals, channel plans, messaging, asset development and integrated launch planning with cross functional partners • Drive target audience definition, value proposition, messaging development, content creation, and go-to-market channel activation across audiences to achieve awareness, adoption, and retention goals • Partner with research teams to gather market, category, channel and audience insights to inform launch and growth tactics for software experiences Qualifications: Required: • 6+ years of experience in strategic marketing, product marketing management or product management, within technology, internet technology, or management consulting • Combination of strategic product marketing experiences and hands-on tactical execution • Experience with customer research and proficiency in using data and insights to inform product and Go-To-Market strategy • Experience working in a cross-functional capacity within a dynamic environment • Experience delivering product launch results with internal and external partners including product, sales, marketing, communications, partnerships, legal and policy Preferred: • MBA or equivalent experience • Experience in developing go to market strategies and partnering closely with product teams • Experience in consumer tech hardware and/or software for hardware products • Domain knowledge in AR, smart glasses, and/or wearable devices Company: Meta is a social technology company that enables people to connect, find communities, and grow businesses. Founded in 2004, the company is headquartered in Menlo Park, California, USA, with a team of 10001+ employees. The company is currently Public Company. Meta has a track record of offering H1B sponsorships. Seniority level

Seniority level Mid-Senior level Employment type

Employment type Full-time Job function

Job function Product Management Industries Software Development Referrals increase your chances of interviewing at Jobright.ai by 2x Inferred from the description for this job

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