Logility
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Director, Growth Marketing
role at
Logility
9 hours ago Be among the first 25 applicants
About The Company Accelerating the digital sustainable supply chain, Logility helps companies seize new opportunities, sense and respond to changing market dynamics, and more profitably manage their complex global businesses. The Logility Digital Supply Chain Platform leverages an innovative blend of artificial intelligence (AI) and advanced analytics to automate planning, accelerate cycle times, increase precision, improve operating performance, break down business silos and deliver greater visibility. Logility’s SaaS-based platform transforms sales and operations planning (SandOP) and integrated business planning (IBP) processes; demand, inventory, and replenishment planning; global sourcing; quality and compliance management; product life cycle management; supply and inventory optimization; manufacturing planning and scheduling; retail merchandise planning, assortment, and allocation. Logility clients include Big Lots, Husqvarna Group, Parker Hannifin, Sonoco Products, and Red Wing Shoe Company. To learn how Logility can help you make smarter decisions faster, visit www.logility.com.
Job Description Logility is looking for our next
Director of Growth Marketing . This role is responsible for executing marketing programs that ensure sufficient stage 1 opportunities are identified to achieve annual bookings goals. The person in this role will have the ability to deliver year-over-year pipeline growth by designing and directing the execution of marketing programs using a data-driven approach to assess and realign programs to meet revenue targets. The Director of Growth Marketing will have domain expertise in growth marketing, demand generation strategy, and demand capturing campaigns, including relevant tools and analytical processes. They will utilize modern digital strategies to engage core audiences and achieve annual growth goals.
The Director will also lead and empower the growth marketing team (campaign managers, events, content, digital, and design) to develop and execute programs that increase brand awareness, improve market perception, and generate leads to support pipeline development in core industry segments. Success in this role requires executing marketing programs that support revenue and growth objectives, including new logo acquisition and customer cross-selling/up-selling. The candidate must leverage data and cohort analysis to improve targeting and conversion (e.g., TAM, intent marketing), while managing spend efficiency. The Director will make data-driven decisions and optimizations to enhance lead flow from all channels, guide content creation for demand generation, and define compelling prospect experiences that lead to conversions. They will also execute A/B tests on media formats, ads, targeting, and landing pages, and present monthly performance reviews to the Marketing Leadership Team.
Requirements
Proven track record in leading demand generation for successful, high-growth B2B software organizations with complex sales cycles (e.g., supply chain, enterprise ERP).
Knowledge of supply chain planning and client challenges.
Experience managing marketing budgets, funnel performance, and forecasts to achieve sales and revenue goals.
Demonstrated leadership as a people manager, capable of prioritizing activities, inspiring teams, and achieving objectives.
Experience with marketing automation and intent tools.
Seniority level
Director
Employment type
Full-time
Job function
Marketing and Sales
Industries
Software Development
Referrals increase your chances of interviewing at Logility by 2x
Get notified about new Director of Growth jobs in
Atlanta, GA .
Current openings include roles in social media, brand marketing, and other marketing leadership positions in the Atlanta area.
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Director, Growth Marketing
role at
Logility
9 hours ago Be among the first 25 applicants
About The Company Accelerating the digital sustainable supply chain, Logility helps companies seize new opportunities, sense and respond to changing market dynamics, and more profitably manage their complex global businesses. The Logility Digital Supply Chain Platform leverages an innovative blend of artificial intelligence (AI) and advanced analytics to automate planning, accelerate cycle times, increase precision, improve operating performance, break down business silos and deliver greater visibility. Logility’s SaaS-based platform transforms sales and operations planning (SandOP) and integrated business planning (IBP) processes; demand, inventory, and replenishment planning; global sourcing; quality and compliance management; product life cycle management; supply and inventory optimization; manufacturing planning and scheduling; retail merchandise planning, assortment, and allocation. Logility clients include Big Lots, Husqvarna Group, Parker Hannifin, Sonoco Products, and Red Wing Shoe Company. To learn how Logility can help you make smarter decisions faster, visit www.logility.com.
Job Description Logility is looking for our next
Director of Growth Marketing . This role is responsible for executing marketing programs that ensure sufficient stage 1 opportunities are identified to achieve annual bookings goals. The person in this role will have the ability to deliver year-over-year pipeline growth by designing and directing the execution of marketing programs using a data-driven approach to assess and realign programs to meet revenue targets. The Director of Growth Marketing will have domain expertise in growth marketing, demand generation strategy, and demand capturing campaigns, including relevant tools and analytical processes. They will utilize modern digital strategies to engage core audiences and achieve annual growth goals.
The Director will also lead and empower the growth marketing team (campaign managers, events, content, digital, and design) to develop and execute programs that increase brand awareness, improve market perception, and generate leads to support pipeline development in core industry segments. Success in this role requires executing marketing programs that support revenue and growth objectives, including new logo acquisition and customer cross-selling/up-selling. The candidate must leverage data and cohort analysis to improve targeting and conversion (e.g., TAM, intent marketing), while managing spend efficiency. The Director will make data-driven decisions and optimizations to enhance lead flow from all channels, guide content creation for demand generation, and define compelling prospect experiences that lead to conversions. They will also execute A/B tests on media formats, ads, targeting, and landing pages, and present monthly performance reviews to the Marketing Leadership Team.
Requirements
Proven track record in leading demand generation for successful, high-growth B2B software organizations with complex sales cycles (e.g., supply chain, enterprise ERP).
Knowledge of supply chain planning and client challenges.
Experience managing marketing budgets, funnel performance, and forecasts to achieve sales and revenue goals.
Demonstrated leadership as a people manager, capable of prioritizing activities, inspiring teams, and achieving objectives.
Experience with marketing automation and intent tools.
Seniority level
Director
Employment type
Full-time
Job function
Marketing and Sales
Industries
Software Development
Referrals increase your chances of interviewing at Logility by 2x
Get notified about new Director of Growth jobs in
Atlanta, GA .
Current openings include roles in social media, brand marketing, and other marketing leadership positions in the Atlanta area.
#J-18808-Ljbffr