Nordstrom Inc
Associate Digital Marketing Manager, Paid Search & Shopping - (Hybrid - Seattle,
Nordstrom Inc, Seattle, Washington, us, 98127
Associate Digital Marketing Manager, Paid Search & Shopping - (Hybrid - Seattle, WA) page is loaded Associate Digital Marketing Manager, Paid Search & Shopping - (Hybrid - Seattle, WA) Apply locations Seattle, WA time type Full time posted on Posted Yesterday job requisition id R-771141
Job Description
The Paid Search & Shopping Associate Manager is responsible for the holistic channel strategy, execution and optimization across platforms like Google Ads and Microsoft Ads. This role combines technical skill with strategic ownership to drive performance across customer acquisition and product visibility objectives. The Associate Manager develops test agendas, manages channel strategy, and delivers insights grounded in data and retail behavior. In addition to channel ownership, this role collaborates with external vendors and agency partners, ensuring alignment on campaign delivery, platform innovation, and performance outcomes. This individual is expected to think critically, solve problems proactively, and bring innovative thinking to campaign design and measurement. This is an ideal role for a performance marketer ready to take ownership of business-driving campaigns and contribute to the channel evolution. Role Objective: Expand our customer understanding and reach Create meaningful customer connections Optimize a customer-led, full-funnel marketing mix Develop an operational excellence-based culture
Role Responsibilities: Lead the channel planning, execution, and optimization of paid search and shopping across platforms like Google Ads and Microsoft Ads Partner with strategy, creative, and analytics teams to translate goals into actionable channel plans to support full-funnel goals Build and execute test-and-learn agendas that explore creative, bidding, and targeting efficiencies Analyze performance data and translate insights into recommendations for scaling or refining campaigns Partner with external vendors and media agencies to align on campaign delivery, innovation opportunities, and performance accountability Collaborate with merchandising, analytics, and creative teams to ensure alignment with business priorities and campaign storytelling Champion the development of best practices, process documentation, and operational workflows Role Qualifications: Bachelor’s degree in marketing, business, analytics, or related field 7+ years of experience in paid search, shopping, or performance marketing Advanced knowledge of Google Ads, Microsoft Ads, and product feed-based advertising Strong analytical skills with experience developing actionable insights from performance data Experience working with external partners, vendors, or agencies to support campaign success We’ve got you covered… Our employees are our most important asset and that’s reflected in our benefits.Nordstrom is proud to offer a variety of benefits to support employees and their families, including: Medical/Vision, Dental, Retirement and Paid Time Away Life Insurance and Disability Merchandise Discount and EAP Resources A few more important points... The job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties, responsibilities and qualifications for this job. Nordstrom conducts background checks and considers qualified applicants with criminal histories in a manner consistent with all legal requirements. Applicants with disabilities who require assistance or accommodation should contact the nearest Nordstrom location, which can be identified at www.nordstrom.com . Please be mindful that there may be legal notices and requirements related to this job posting that are specific to your state. Review the Career Site FAQ’s for relevant information and guidelines. 2022Nordstrom, Inc Current Nordstrom employees: To apply, log into Workday, click the Careers button and then click Find Jobs. Pay Range Details The pay range(s) below has been provided in compliance with state specific laws. Pay ranges may be different for other locations. Pay offers are dependent on the location, as well as job-related knowledge, skills, and experience. $92,000.00 - $155,000.00 AnnualThis position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Learn more in the Nordstrom Benefits Overview by copying and pasting the following URL into your browser: https://careers.nordstrom.com/pdfs/Ben_Overview_17-19.pdf About Us We’re a fast-moving fashion company that started as a shoe store in 1901. This heritage of service is the foundation we’re building on as we provide convenience and true connection for our customers. We empower our people to be innovative, creative and focused on providing the best service to our customers. Through it all, we remain committed to leaving the world better than we found it. Whether you’re a genius engineer, a phenomenal salesperson or a supply chain pro, we invite you to bring your unique talents and join our team. We reward great work, promote from within and celebrate diversity. CUSTOMER OBSESSED We strive to know our customers better than anyone else. We listen, anticipate, build trust and move with speed to deliver on their needs. OWNERS AT HEART We treat every interaction as an opportunity to make an impact and deliver excellence. CURIOUS AND EVER CHANGING We approach problems with curiosity and create solutions. We unlock potential to be bold, think big and inspire innovation. HERE TO WIN We’re committed to delivering results, both today and tomorrow. We win as a team by supporting and challenging one another to be better every day. WE EXTEND OURSELVES We treat each other with respect and kindness. We do the small things that make a big difference. We create a welcoming environment, helping people feel connected, valued and part of one community.
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Job Description
The Paid Search & Shopping Associate Manager is responsible for the holistic channel strategy, execution and optimization across platforms like Google Ads and Microsoft Ads. This role combines technical skill with strategic ownership to drive performance across customer acquisition and product visibility objectives. The Associate Manager develops test agendas, manages channel strategy, and delivers insights grounded in data and retail behavior. In addition to channel ownership, this role collaborates with external vendors and agency partners, ensuring alignment on campaign delivery, platform innovation, and performance outcomes. This individual is expected to think critically, solve problems proactively, and bring innovative thinking to campaign design and measurement. This is an ideal role for a performance marketer ready to take ownership of business-driving campaigns and contribute to the channel evolution. Role Objective: Expand our customer understanding and reach Create meaningful customer connections Optimize a customer-led, full-funnel marketing mix Develop an operational excellence-based culture
Role Responsibilities: Lead the channel planning, execution, and optimization of paid search and shopping across platforms like Google Ads and Microsoft Ads Partner with strategy, creative, and analytics teams to translate goals into actionable channel plans to support full-funnel goals Build and execute test-and-learn agendas that explore creative, bidding, and targeting efficiencies Analyze performance data and translate insights into recommendations for scaling or refining campaigns Partner with external vendors and media agencies to align on campaign delivery, innovation opportunities, and performance accountability Collaborate with merchandising, analytics, and creative teams to ensure alignment with business priorities and campaign storytelling Champion the development of best practices, process documentation, and operational workflows Role Qualifications: Bachelor’s degree in marketing, business, analytics, or related field 7+ years of experience in paid search, shopping, or performance marketing Advanced knowledge of Google Ads, Microsoft Ads, and product feed-based advertising Strong analytical skills with experience developing actionable insights from performance data Experience working with external partners, vendors, or agencies to support campaign success We’ve got you covered… Our employees are our most important asset and that’s reflected in our benefits.Nordstrom is proud to offer a variety of benefits to support employees and their families, including: Medical/Vision, Dental, Retirement and Paid Time Away Life Insurance and Disability Merchandise Discount and EAP Resources A few more important points... The job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties, responsibilities and qualifications for this job. Nordstrom conducts background checks and considers qualified applicants with criminal histories in a manner consistent with all legal requirements. Applicants with disabilities who require assistance or accommodation should contact the nearest Nordstrom location, which can be identified at www.nordstrom.com . Please be mindful that there may be legal notices and requirements related to this job posting that are specific to your state. Review the Career Site FAQ’s for relevant information and guidelines. 2022Nordstrom, Inc Current Nordstrom employees: To apply, log into Workday, click the Careers button and then click Find Jobs. Pay Range Details The pay range(s) below has been provided in compliance with state specific laws. Pay ranges may be different for other locations. Pay offers are dependent on the location, as well as job-related knowledge, skills, and experience. $92,000.00 - $155,000.00 AnnualThis position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Learn more in the Nordstrom Benefits Overview by copying and pasting the following URL into your browser: https://careers.nordstrom.com/pdfs/Ben_Overview_17-19.pdf About Us We’re a fast-moving fashion company that started as a shoe store in 1901. This heritage of service is the foundation we’re building on as we provide convenience and true connection for our customers. We empower our people to be innovative, creative and focused on providing the best service to our customers. Through it all, we remain committed to leaving the world better than we found it. Whether you’re a genius engineer, a phenomenal salesperson or a supply chain pro, we invite you to bring your unique talents and join our team. We reward great work, promote from within and celebrate diversity. CUSTOMER OBSESSED We strive to know our customers better than anyone else. We listen, anticipate, build trust and move with speed to deliver on their needs. OWNERS AT HEART We treat every interaction as an opportunity to make an impact and deliver excellence. CURIOUS AND EVER CHANGING We approach problems with curiosity and create solutions. We unlock potential to be bold, think big and inspire innovation. HERE TO WIN We’re committed to delivering results, both today and tomorrow. We win as a team by supporting and challenging one another to be better every day. WE EXTEND OURSELVES We treat each other with respect and kindness. We do the small things that make a big difference. We create a welcoming environment, helping people feel connected, valued and part of one community.
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