SecurityScorecard
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Vice President Product Marketing
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SecurityScorecard Join to apply for the
Vice President Product Marketing
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SecurityScorecard Get AI-powered advice on this job and more exclusive features. Funded by world-class investors including Silver Lake Waterman, Moody’s, Sequoia Capital, GV, Riverwood Capital, and others with over $290 million in funding, SecurityScorecard is the global leader in cybersecurity ratings and the only service with over 12M+ companies continuously rated. Founded in 2013 by security and risk experts Dr. Aleksandr Yampolskiy and Sam Kassoumeh, SecurityScorecard’s patented rating technology is used by over 30,000 organizations for enterprise risk management, third-party risk management, board reporting, due diligence, and cyber insurance underwriting. This is done by measuring your and your vendors' cyber-health by assigning a security rating of "A" through "F" based on outside-in, non-intrusive data .SecurityScorecard continues to make the world a safer place by transforming the way companies understand, improve and communicate cybersecurity risk to their boards, employees, and vendors. SecurityScorecard is headquartered in NYC with over 500+ employees globally. Our culture has helped us be recognized b y Inc Magazi ne as a "Best Workplace, " Best Places to Work in N YC b y Crain's
NY, and one of the 10 hottest SaaS startups in NY for two years in a row. Position Overview The VP, Product Marketing will play a pivotal role in defining and executing go-to-market strategies for our detection, response, and managed services offerings focused on securing the supply chain. Our ideal candidate has led successful category or subcategory creation efforts, knows how to work with analysts and influencers to shape a market, and has launched multi-product portfolios. We need someone who can drive positioning, messaging, go-to-market planning, and cross-functional alignment with confidence and speed. Key Responsibilities Product Positioning and Messaging : Develop and refine product positioning and messaging that uniquely differentiates SecurityScorecard’s supply chain detection and response and ratings solutions in the cybersecurity market. Go-to-Market Strategy : Design and implement go-to-market strategies for new product launches and enhancements, ensuring cross-functional alignment and successful market penetration. Customer and Market Insights : Conduct market research to gain a deep understanding of customer needs, supply chain risks, pain points, and the competitive landscape. Use these insights to inform product development and go-to-market strategies. Sales Enablement Support : Collaborate with sales & enablement to develop effective sales tools, such as presentations, collateral, and training materials, to support efforts in engaging customers and closing deals. Analyst Relations : Build and manage relationships with key industry analysts to shape market perception, secure positive coverage, and ensure SecurityScorecard’s vision and solutions are well-represented in relevant reports, evaluations, and industry conversations. Content Development : Lead the creation of high-impact marketing content, such as whitepapers, blog posts, webinars, and case studies, to drive thought leadership and demand for supply chain detection and response solutions. Demand Generation : Partner with revenue marketing, business development, and sales to develop and implement demand generation programs that increase awareness and drive lead generation across channels, including digital, events, and partnerships. Cross-Functional Collaboration : Work closely with product management, engineering, sales, and other teams to ensure product marketing aligns with business goals and product development. Product Launches : Manage successful launches of new products and features, coordinating internal and external communications, training, and promotional activites. Market Expansion : Identify and evaluate opportunities to expand market reach and customer base, domestically and internationally, especially in supply chain security. Analytics and Measurement : Establish KPIs and metrics to evaluate the effectiveness of marketing campaigns. Continuously analyze data to optimize strategies. Qualifications Education: Bachelor’s degree in marketing, business, cybersecurity, or a related field; MBA preferred. Experience: Minimum of 7-10 years in product marketing, with a strong background in cybersecurity and detection and response (XDR/MDR/CDR), ideally focused on supply chain security. Product Marketing Expertise: Proven success in product positioning, messaging, and go-to-market strategy development for cybersecurity solutions. Data-Driven Approach: Strong analytical skills and the ability to use data to drive decision-making. Leadership Skills: Exceptional communication, presentation, and cross-functional collaboration skills with 3+ years of experience leading and motivating teams. Passion for Cybersecurity: Demonstrated commitment to the field of cybersecurity and supply chain protection. We offer a competitive salary, stock options, a comprehensive benefits package, including health and dental insurance, unlimited PTO, parental leave, tuition reimbursements, and much more! SecurityScorecard is committed to Equal Employment Opportunity and embraces diversity. We believe that our team is strengthened through hiring and retaining employees with diverse backgrounds, skill sets, ideas, and perspectives. We make hiring decisions based upon merit and do not discriminate based on race, color, religion, national origin, sex or gender (including pregnancy) gender identity or expression (including transgender status), sexual orientation, age, marital, veteran, disability status or any other protected category in accordance with applicable law. We also consider qualified applicants regardless of criminal histories, in accordance with applicable law. We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need an accommodation due to a disability, please have your recruiter let us know so we can provide assistance. Any information you submit to SecurityScorecard as part of your application will be processed in accordance with the Company’s privacy policy and applicable law. SecurityScorecard does not accept unsolicited resumes from employment agencies. Please note that we do not provide immigration sponsorship for this position. Seniority level
Seniority level Executive Employment type
Employment type Full-time Job function
Job function Marketing, Product Management, and Sales Industries Computer and Network Security, Software Development, and Data Security Software Products Referrals increase your chances of interviewing at SecurityScorecard by 2x Inferred from the description for this job
Medical insurance Vision insurance 401(k) Paid maternity leave Paid paternity leave Tuition assistance Disability insurance Get notified when a new job is posted. Sign in to set job alerts for “Vice President Product Marketing” roles.
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Vice President Product Marketing
role at
SecurityScorecard Join to apply for the
Vice President Product Marketing
role at
SecurityScorecard Get AI-powered advice on this job and more exclusive features. Funded by world-class investors including Silver Lake Waterman, Moody’s, Sequoia Capital, GV, Riverwood Capital, and others with over $290 million in funding, SecurityScorecard is the global leader in cybersecurity ratings and the only service with over 12M+ companies continuously rated. Founded in 2013 by security and risk experts Dr. Aleksandr Yampolskiy and Sam Kassoumeh, SecurityScorecard’s patented rating technology is used by over 30,000 organizations for enterprise risk management, third-party risk management, board reporting, due diligence, and cyber insurance underwriting. This is done by measuring your and your vendors' cyber-health by assigning a security rating of "A" through "F" based on outside-in, non-intrusive data .SecurityScorecard continues to make the world a safer place by transforming the way companies understand, improve and communicate cybersecurity risk to their boards, employees, and vendors. SecurityScorecard is headquartered in NYC with over 500+ employees globally. Our culture has helped us be recognized b y Inc Magazi ne as a "Best Workplace, " Best Places to Work in N YC b y Crain's
NY, and one of the 10 hottest SaaS startups in NY for two years in a row. Position Overview The VP, Product Marketing will play a pivotal role in defining and executing go-to-market strategies for our detection, response, and managed services offerings focused on securing the supply chain. Our ideal candidate has led successful category or subcategory creation efforts, knows how to work with analysts and influencers to shape a market, and has launched multi-product portfolios. We need someone who can drive positioning, messaging, go-to-market planning, and cross-functional alignment with confidence and speed. Key Responsibilities Product Positioning and Messaging : Develop and refine product positioning and messaging that uniquely differentiates SecurityScorecard’s supply chain detection and response and ratings solutions in the cybersecurity market. Go-to-Market Strategy : Design and implement go-to-market strategies for new product launches and enhancements, ensuring cross-functional alignment and successful market penetration. Customer and Market Insights : Conduct market research to gain a deep understanding of customer needs, supply chain risks, pain points, and the competitive landscape. Use these insights to inform product development and go-to-market strategies. Sales Enablement Support : Collaborate with sales & enablement to develop effective sales tools, such as presentations, collateral, and training materials, to support efforts in engaging customers and closing deals. Analyst Relations : Build and manage relationships with key industry analysts to shape market perception, secure positive coverage, and ensure SecurityScorecard’s vision and solutions are well-represented in relevant reports, evaluations, and industry conversations. Content Development : Lead the creation of high-impact marketing content, such as whitepapers, blog posts, webinars, and case studies, to drive thought leadership and demand for supply chain detection and response solutions. Demand Generation : Partner with revenue marketing, business development, and sales to develop and implement demand generation programs that increase awareness and drive lead generation across channels, including digital, events, and partnerships. Cross-Functional Collaboration : Work closely with product management, engineering, sales, and other teams to ensure product marketing aligns with business goals and product development. Product Launches : Manage successful launches of new products and features, coordinating internal and external communications, training, and promotional activites. Market Expansion : Identify and evaluate opportunities to expand market reach and customer base, domestically and internationally, especially in supply chain security. Analytics and Measurement : Establish KPIs and metrics to evaluate the effectiveness of marketing campaigns. Continuously analyze data to optimize strategies. Qualifications Education: Bachelor’s degree in marketing, business, cybersecurity, or a related field; MBA preferred. Experience: Minimum of 7-10 years in product marketing, with a strong background in cybersecurity and detection and response (XDR/MDR/CDR), ideally focused on supply chain security. Product Marketing Expertise: Proven success in product positioning, messaging, and go-to-market strategy development for cybersecurity solutions. Data-Driven Approach: Strong analytical skills and the ability to use data to drive decision-making. Leadership Skills: Exceptional communication, presentation, and cross-functional collaboration skills with 3+ years of experience leading and motivating teams. Passion for Cybersecurity: Demonstrated commitment to the field of cybersecurity and supply chain protection. We offer a competitive salary, stock options, a comprehensive benefits package, including health and dental insurance, unlimited PTO, parental leave, tuition reimbursements, and much more! SecurityScorecard is committed to Equal Employment Opportunity and embraces diversity. We believe that our team is strengthened through hiring and retaining employees with diverse backgrounds, skill sets, ideas, and perspectives. We make hiring decisions based upon merit and do not discriminate based on race, color, religion, national origin, sex or gender (including pregnancy) gender identity or expression (including transgender status), sexual orientation, age, marital, veteran, disability status or any other protected category in accordance with applicable law. We also consider qualified applicants regardless of criminal histories, in accordance with applicable law. We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need an accommodation due to a disability, please have your recruiter let us know so we can provide assistance. Any information you submit to SecurityScorecard as part of your application will be processed in accordance with the Company’s privacy policy and applicable law. SecurityScorecard does not accept unsolicited resumes from employment agencies. Please note that we do not provide immigration sponsorship for this position. Seniority level
Seniority level Executive Employment type
Employment type Full-time Job function
Job function Marketing, Product Management, and Sales Industries Computer and Network Security, Software Development, and Data Security Software Products Referrals increase your chances of interviewing at SecurityScorecard by 2x Inferred from the description for this job
Medical insurance Vision insurance 401(k) Paid maternity leave Paid paternity leave Tuition assistance Disability insurance Get notified when a new job is posted. Sign in to set job alerts for “Vice President Product Marketing” roles.
VP of Product Marketing - Online Ads Trust & Safety Platform
New York City Metropolitan Area 2 days ago VP, Ecosystem Marketing & Developer Relations
New York City Metropolitan Area $270,000.00-$310,000.00 2 weeks ago New York, NY $170,000.00-$200,000.00 3 days ago Vice President, Marketing and Communications
New York, NY $190,000.00-$227,000.00 1 week ago New York, NY $250,000.00-$350,000.00 1 week ago New York, NY $250,000.00-$250,000.00 2 months ago New York, NY $200,000.00-$250,000.00 1 week ago New York, NY $161,500.00-$190,000.00 2 weeks ago VP of Demand Generation and Events Marketing
New York City Metropolitan Area 2 weeks ago New York City Metropolitan Area $275,000.00-$315,000.00 1 week ago Stamford, CT $150,000.00-$180,000.00 2 weeks ago New York, NY $196,000.00-$210,000.00 2 weeks ago New York, NY $228,000.00-$252,000.00 3 days ago New York City Metropolitan Area 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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