Christianbook
Manager, Brand Media & Affiliate Marketing
Join to apply for the
Manager, Brand Media & Affiliate Marketing
role at
Christianbook Manager, Brand Media & Affiliate Marketing
2 days ago Be among the first 25 applicants Join to apply for the
Manager, Brand Media & Affiliate Marketing
role at
Christianbook We are seeking a results-driven, highly organized Manager, Brand and Affiliate Marketing to lead the growth and optimization of our brand and affiliate marketing efforts. You’ll lead brand and social media campaigns, develop and grow key partnerships, and manage our Commission Junction affiliate program to drive Christianbook brand awareness and customer acquisition. You’ll be a key driver in growing brand visibility, engagement, and revenue through dynamic acquisition and awareness campaigns.
The ideal candidate has a strong analytical mindset, experience managing social media and affiliate marketing, and thrives in a fast-paced, cross-functional environment. You will collaborate with internal teams and external partners and agencies to align campaigns with broader marketing goals while driving business alignment, efficiency, and financial results.
Key Responsibility Areas
Brand and Social Media Marketing
Partner with agencies and creative teams in the development and execution of brand and social media marketing campaigns. Monitor campaign and channel performance and provide regular reporting on engagement, acquisition, and KPIs. Optimize content and strategies based on data and results. Monitor performance, optimize content based on insights, and experiment with emerging trends, channels, and formats.
Partner & Affiliate Marketing
Build and nurture relationships with publishers, authors, and influencers to maximize brand awareness, acquisition and engagement with our target audience Manage and direct Commission Junction in execution of affiliate partnerships and activities Track KPIs (CPA, ROI, AOV, etc.) and optimize campaigns to maximize business performance Manage affiliate and partner budgets, ensuring accurate invoices and financial reconciliation.
Performance Tracking & Analysis
Analyze campaign performance using core KPIs (CPA, ROI, conversion rate, AOV, LTV). Generate weekly and monthly reports to assess program health and identify areas for optimization. Conduct A/B tests and evaluate new creative, offer structures, and/or landing page strategies. Track budget pacing and process invoices, ensuring accurate financial reconciliation and spend alignment.
Cross-Functional Coordination
Collaborate with external agencies as well as internal Paid Media, Creative, Ecommerce, and Analytics teams to align goals and deliver integrated campaigns. Share insights and reports with leadership to guide strategy and investment decisions.
Required
Experience & Skills:
3–5+ years of experience in social media, affiliate, or performance marketing, with a proven track record of managing successful campaigns. Strong experience in managing social media, partnership, and influencer campaigns, including organic and paid efforts. Excellent analytical skills, with the ability to interpret campaign data and adjust strategies accordingly. Strong project management skills with the ability to manage multiple campaigns in a fast-paced environment. Self-starter with the ability to thrive in a dynamic, fast-paced environment. Detail-oriented with a high degree of accountability and ownership over projects.
Preferred
Experience in a direct-to-consumer (DTC) or omnichannel retail environment. Affinity with, and understanding of, Christian consumers, institutions, and homeschoolers.
Education
Required
Bachelor’s degree in Marketing, Business, Digital Commerce or related field; MBA a plus.
Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Retail Referrals increase your chances of interviewing at Christianbook by 2x Sign in to set job alerts for “Brand Manager” roles.
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#J-18808-Ljbffr
Join to apply for the
Manager, Brand Media & Affiliate Marketing
role at
Christianbook Manager, Brand Media & Affiliate Marketing
2 days ago Be among the first 25 applicants Join to apply for the
Manager, Brand Media & Affiliate Marketing
role at
Christianbook We are seeking a results-driven, highly organized Manager, Brand and Affiliate Marketing to lead the growth and optimization of our brand and affiliate marketing efforts. You’ll lead brand and social media campaigns, develop and grow key partnerships, and manage our Commission Junction affiliate program to drive Christianbook brand awareness and customer acquisition. You’ll be a key driver in growing brand visibility, engagement, and revenue through dynamic acquisition and awareness campaigns.
The ideal candidate has a strong analytical mindset, experience managing social media and affiliate marketing, and thrives in a fast-paced, cross-functional environment. You will collaborate with internal teams and external partners and agencies to align campaigns with broader marketing goals while driving business alignment, efficiency, and financial results.
Key Responsibility Areas
Brand and Social Media Marketing
Partner with agencies and creative teams in the development and execution of brand and social media marketing campaigns. Monitor campaign and channel performance and provide regular reporting on engagement, acquisition, and KPIs. Optimize content and strategies based on data and results. Monitor performance, optimize content based on insights, and experiment with emerging trends, channels, and formats.
Partner & Affiliate Marketing
Build and nurture relationships with publishers, authors, and influencers to maximize brand awareness, acquisition and engagement with our target audience Manage and direct Commission Junction in execution of affiliate partnerships and activities Track KPIs (CPA, ROI, AOV, etc.) and optimize campaigns to maximize business performance Manage affiliate and partner budgets, ensuring accurate invoices and financial reconciliation.
Performance Tracking & Analysis
Analyze campaign performance using core KPIs (CPA, ROI, conversion rate, AOV, LTV). Generate weekly and monthly reports to assess program health and identify areas for optimization. Conduct A/B tests and evaluate new creative, offer structures, and/or landing page strategies. Track budget pacing and process invoices, ensuring accurate financial reconciliation and spend alignment.
Cross-Functional Coordination
Collaborate with external agencies as well as internal Paid Media, Creative, Ecommerce, and Analytics teams to align goals and deliver integrated campaigns. Share insights and reports with leadership to guide strategy and investment decisions.
Required
Experience & Skills:
3–5+ years of experience in social media, affiliate, or performance marketing, with a proven track record of managing successful campaigns. Strong experience in managing social media, partnership, and influencer campaigns, including organic and paid efforts. Excellent analytical skills, with the ability to interpret campaign data and adjust strategies accordingly. Strong project management skills with the ability to manage multiple campaigns in a fast-paced environment. Self-starter with the ability to thrive in a dynamic, fast-paced environment. Detail-oriented with a high degree of accountability and ownership over projects.
Preferred
Experience in a direct-to-consumer (DTC) or omnichannel retail environment. Affinity with, and understanding of, Christian consumers, institutions, and homeschoolers.
Education
Required
Bachelor’s degree in Marketing, Business, Digital Commerce or related field; MBA a plus.
Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Retail Referrals increase your chances of interviewing at Christianbook by 2x Sign in to set job alerts for “Brand Manager” roles.
Boston, MA $83,000.00-$119,000.00 2 months ago Marketing Manager - Paid Media & O&O channels, Amazon Key
North Reading, MA $108,400.00-$185,000.00 1 week ago Associate, Brand Marketing Manager, Boston, MA
Social Media & Content Marketing Manager
Boston, MA $108,000.00-$135,000.00 2 weeks ago Manager, Marketing & Promotions, FIFA World Cup 2026 - Boston, MA
Global Retail Marketing Manager, Flagship
Associate Brand Manager, Foods Innovation
Boston, MA $70,000.00-$85,000.00 2 months ago Chief Marketing Officer, Specialty Retail Brands
Boston, MA $216,000.00-$228,000.00 2 weeks ago Senior Marketing Manager/Associate Director of Marketing
Newton, MA $130,000.00-$170,000.00 2 weeks ago Boston, MA $99,000.00-$110,000.00 3 weeks ago Cambridge, MA $75,000.00-$90,000.00 1 week ago Boston, MA $114,000.00-$132,000.00 3 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr