Marolina Outdoor Inc
Social Media Marketing Specialist
Marolina Outdoor Inc, Charleston, South Carolina, United States, 29408
3 days ago Be among the first 25 applicants
PLEASE NOTE THIS IS AN IN-PERSON JOB. CANDIDATES MUST BE IN CHARLESTON, SC OR WILLING TO RELOCATE.
We are looking for a highly motivated and energetic Social Media Specialist who will be responsible for developing and implementing impactful social media strategies that enhance brand awareness, drive customer engagement, and boost sales. This role involves crafting compelling and innovative social media content, managing social media campaigns, and analyzing performance metrics to optimize our social media presence.
Responsibilities:
Develop and execute results-oriented social media strategies in line with the overall marketing goals of the Huk and Nomad. Create engaging and visually appealing content for various social media platforms, including but not limited to Instagram, Facebook, Twitter, Pinterest, TikTok, Threads and YouTube. Monitor and manage all social media channels, ensuring consistent branding and messaging across platforms. Engage with the online community Partner with Community Marketing team to leverage Ambassadors, Pros, and Influencers to engage and educate our community Collaborate with the marketing team to create social media campaigns that align with product launches, sales promotions, and seasonal trends. Attend shoots and events to create live and behind the scenes content for real time brand engagement. Stay up to date with social media trends, tools, and algorithms to maximize reach and engagement. Identify and track key performance indicators (KPIs) to measure the success and growth of social media efforts. Conduct competitor analysis to identify opportunities to differentiate our brand and gain a competitive edge. Foster and maintain relationships with influencers and brand ambassadors to amplify our social media presence and drive brand advocacy. Collaborate with cross-functional teams, including graphic designers, content writers, and photographers, to develop high-quality, engaging, and on-brand social media assets.
Requirements
Proven work experience as a Social Media Specialist or in a similar role, ideally within the apparel industry Outstanding written and verbal communication skills, with a keen eye for detail and a passion for storytelling. Knowledge of major social media platforms, algorithms, and best practices and a hunger to continue to learn. Ability to stay up to date with emerging trends and technologies in the digital marketing and e-commerce space. Familiarity using social media management and reporting tools. Strong analytical skills, with the ability to interpret data and draw meaningful insights to optimize social media strategies. Ability to multitask and meet deadlines in a fast-paced environment. Ability to shoot and edit organic content natively in the Meta platform. Deeper editing experience a plus. Creative mindset with a demonstrated ability to generate innovative ideas for social media campaigns. Experience in managing influencer partnerships and coordinating social media collaborations is a plus. Bachelor's degree in marketing, Communications, or a related field is preferred
Benefits
Health Care Plan (Medical, Dental & Vision) Retirement Plan (401k, IRA) Life Insurance (Basic, Voluntary & AD&D) Paid Time Off (Vacation, Sick & Public Holidays) Short Term & Long Term Disability Work From Home (once weekly) Seniority level
Seniority level
Entry level Employment type
Employment type
Full-time Job function
Job function
Marketing Industries
IT Services and IT Consulting Referrals increase your chances of interviewing at Marolina Outdoor, Inc. by 2x Sign in to set job alerts for Social Media Marketing Specialist roles.
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Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
We are looking for a highly motivated and energetic Social Media Specialist who will be responsible for developing and implementing impactful social media strategies that enhance brand awareness, drive customer engagement, and boost sales. This role involves crafting compelling and innovative social media content, managing social media campaigns, and analyzing performance metrics to optimize our social media presence.
Responsibilities:
Develop and execute results-oriented social media strategies in line with the overall marketing goals of the Huk and Nomad. Create engaging and visually appealing content for various social media platforms, including but not limited to Instagram, Facebook, Twitter, Pinterest, TikTok, Threads and YouTube. Monitor and manage all social media channels, ensuring consistent branding and messaging across platforms. Engage with the online community Partner with Community Marketing team to leverage Ambassadors, Pros, and Influencers to engage and educate our community Collaborate with the marketing team to create social media campaigns that align with product launches, sales promotions, and seasonal trends. Attend shoots and events to create live and behind the scenes content for real time brand engagement. Stay up to date with social media trends, tools, and algorithms to maximize reach and engagement. Identify and track key performance indicators (KPIs) to measure the success and growth of social media efforts. Conduct competitor analysis to identify opportunities to differentiate our brand and gain a competitive edge. Foster and maintain relationships with influencers and brand ambassadors to amplify our social media presence and drive brand advocacy. Collaborate with cross-functional teams, including graphic designers, content writers, and photographers, to develop high-quality, engaging, and on-brand social media assets.
Requirements
Proven work experience as a Social Media Specialist or in a similar role, ideally within the apparel industry Outstanding written and verbal communication skills, with a keen eye for detail and a passion for storytelling. Knowledge of major social media platforms, algorithms, and best practices and a hunger to continue to learn. Ability to stay up to date with emerging trends and technologies in the digital marketing and e-commerce space. Familiarity using social media management and reporting tools. Strong analytical skills, with the ability to interpret data and draw meaningful insights to optimize social media strategies. Ability to multitask and meet deadlines in a fast-paced environment. Ability to shoot and edit organic content natively in the Meta platform. Deeper editing experience a plus. Creative mindset with a demonstrated ability to generate innovative ideas for social media campaigns. Experience in managing influencer partnerships and coordinating social media collaborations is a plus. Bachelor's degree in marketing, Communications, or a related field is preferred
Benefits
Health Care Plan (Medical, Dental & Vision) Retirement Plan (401k, IRA) Life Insurance (Basic, Voluntary & AD&D) Paid Time Off (Vacation, Sick & Public Holidays) Short Term & Long Term Disability Work From Home (once weekly) Seniority level
Seniority level
Entry level Employment type
Employment type
Full-time Job function
Job function
Marketing Industries
IT Services and IT Consulting Referrals increase your chances of interviewing at Marolina Outdoor, Inc. by 2x Sign in to set job alerts for Social Media Marketing Specialist roles.
Charleston, SC $80,000.00-$90,000.00 1 week ago Inhouse Marketing Manager In Training- CHS
Athletic Marketing and Promotions Assistant
Part-Time Marketing Assistant/Content Creator
Charleston, South Carolina Metropolitan Area 2 days ago Graphic Designer Digital Marketing Specialist
Charleston, SC $65,000.00-$75,000.00 1 week ago UNIV - CRM & Marketing Automation Manager - College of Health Professions
Charleston, SC $47,588.00-$67,817.00 1 month ago Customer Solutions Specialist (First Shift)
All Position - Sales, Customer Retentions, Delivery Specialists
Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr