H Mart
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Marketing Specialist (Bilingual KOR/ENG)
role at
H Mart 3 days ago Be among the first 25 applicants Join to apply for the
Marketing Specialist (Bilingual KOR/ENG)
role at
H Mart Get AI-powered advice on this job and more exclusive features. H Mart is seeking a Marketing Specialist to join our team. This role will play a key part in driving customer traffic, enhancing brand awareness, and supporting both digital and in-store marketing initiatives. The Marketing Specialist will be responsible for developing and executing marketing strategies across multiple channels, managing store opening promotions, coordinating in-store events, and supporting customer engagement efforts. The ideal candidate is hands-on, detail-oriented, and comfortable managing both traditional and digital marketing campaigns.
Role And Duties
Marketing Strategy and Execution: Develop and implement annual and quarterly marketing strategies based on market trends, competitor analysis and customer data to maximize in-store customer traffic Integrated Channel Management: Oversee and operate various on-and offline channels, including newspapers, radio, magazines, email, and messaging platforms (Kakao Talk, LINE, WeChat). This includes planning and producing content for sales and product promotions requested by other departments. Store Opening Planning & Execution: Lead all marketing activities for a successful new store opening, including planning, budget management, and promotion. Provide direct on-site support for the event and booth operations on the day of the opening In store Media & Event Management: In store media operation: Manage in store TV (digital signage) for promotional videos and plan message marketing using in-store music to attract and engage customers In store promotion support: plan and execute various in-store events and promotions, such as Asian Food Festival, sweepstakes and flyer sales Customer Service Management: Operate HQ Customer Service Center, handling customer inquiries via phone and email. Use customer data to inform marketing strategies Digital & Performance Marketing: Manage social media marketing and paid advertising. Develop and execute strategies to increase subscribers and followers across all channels. Analyze performance metrics to optimize efficiency Partnership & Alliance Management: Manage relationships with external partners, influencers and media. Plan and execute joint marketing campaign to enhance brand awareness and drive customer traffic Market Research & New Project Development: Analyze market trends and consumer behavior to identify new marketing opportunities. Propose and lead new marketing projects to further the goal of increasing customers
Requirements
Bachelor’s degree in Marketing, Communications, Business, or a related field 3–6 years of hands-on marketing experience, preferably in retail, or multi-channel marketing Proven experience executing campaigns across digital and traditional channels (social media, email, print, radio, events, etc.) Strong project management skills with ability to handle multiple priorities and deadlines Experience with digital marketing tools and platforms (e.g., Meta Ads, Google Ads, analytics dashboards) Excellent written and verbal communication skills Strong analytical skills with experience interpreting data and generating actionable insights Ability to collaborate cross-functionally and manage relationships with vendors, media, and other stakeholders Bilingual in Korean and English preferred Ability to travel for business trips as needed
Benefits
Health, Dental & Vision insurance / EAP (Employee Assistance Program) per company policy 401 (k) Retirement Plan with up to 5% match per company policy Life Insurance and AD&D (Accidental death & Dismemberment) per company policy BTA Insurance (Business Travel Accident Coverage) Company provided lunch Paid-time off (PTO) and Paid Holidays per company policy Celebration & Condolence Benefits per company policy Holiday Gift certificates per company policy FSA (Flexible Spending Account) per company policy DCFSA (Dependent Child Care Spending Account) per company policy HSA (Health Savings Accounts) per company policy
Work Hours
MON-FRI, 9:00am to 6:00pm
Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
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Marketing Specialist (Bilingual KOR/ENG)
role at
H Mart 3 days ago Be among the first 25 applicants Join to apply for the
Marketing Specialist (Bilingual KOR/ENG)
role at
H Mart Get AI-powered advice on this job and more exclusive features. H Mart is seeking a Marketing Specialist to join our team. This role will play a key part in driving customer traffic, enhancing brand awareness, and supporting both digital and in-store marketing initiatives. The Marketing Specialist will be responsible for developing and executing marketing strategies across multiple channels, managing store opening promotions, coordinating in-store events, and supporting customer engagement efforts. The ideal candidate is hands-on, detail-oriented, and comfortable managing both traditional and digital marketing campaigns.
Role And Duties
Marketing Strategy and Execution: Develop and implement annual and quarterly marketing strategies based on market trends, competitor analysis and customer data to maximize in-store customer traffic Integrated Channel Management: Oversee and operate various on-and offline channels, including newspapers, radio, magazines, email, and messaging platforms (Kakao Talk, LINE, WeChat). This includes planning and producing content for sales and product promotions requested by other departments. Store Opening Planning & Execution: Lead all marketing activities for a successful new store opening, including planning, budget management, and promotion. Provide direct on-site support for the event and booth operations on the day of the opening In store Media & Event Management: In store media operation: Manage in store TV (digital signage) for promotional videos and plan message marketing using in-store music to attract and engage customers In store promotion support: plan and execute various in-store events and promotions, such as Asian Food Festival, sweepstakes and flyer sales Customer Service Management: Operate HQ Customer Service Center, handling customer inquiries via phone and email. Use customer data to inform marketing strategies Digital & Performance Marketing: Manage social media marketing and paid advertising. Develop and execute strategies to increase subscribers and followers across all channels. Analyze performance metrics to optimize efficiency Partnership & Alliance Management: Manage relationships with external partners, influencers and media. Plan and execute joint marketing campaign to enhance brand awareness and drive customer traffic Market Research & New Project Development: Analyze market trends and consumer behavior to identify new marketing opportunities. Propose and lead new marketing projects to further the goal of increasing customers
Requirements
Bachelor’s degree in Marketing, Communications, Business, or a related field 3–6 years of hands-on marketing experience, preferably in retail, or multi-channel marketing Proven experience executing campaigns across digital and traditional channels (social media, email, print, radio, events, etc.) Strong project management skills with ability to handle multiple priorities and deadlines Experience with digital marketing tools and platforms (e.g., Meta Ads, Google Ads, analytics dashboards) Excellent written and verbal communication skills Strong analytical skills with experience interpreting data and generating actionable insights Ability to collaborate cross-functionally and manage relationships with vendors, media, and other stakeholders Bilingual in Korean and English preferred Ability to travel for business trips as needed
Benefits
Health, Dental & Vision insurance / EAP (Employee Assistance Program) per company policy 401 (k) Retirement Plan with up to 5% match per company policy Life Insurance and AD&D (Accidental death & Dismemberment) per company policy BTA Insurance (Business Travel Accident Coverage) Company provided lunch Paid-time off (PTO) and Paid Holidays per company policy Celebration & Condolence Benefits per company policy Holiday Gift certificates per company policy FSA (Flexible Spending Account) per company policy DCFSA (Dependent Child Care Spending Account) per company policy HSA (Health Savings Accounts) per company policy
Work Hours
MON-FRI, 9:00am to 6:00pm
Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Retail Referrals increase your chances of interviewing at H Mart by 2x Get notified about new Marketing Specialist jobs in
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