PNC
Business Analytics Consultant Senior - Balance Sheet Analytics & Modeling
PNC, Pittsburgh, Pennsylvania, us, 15289
Business Analytics Consultant Senior
At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company's success. As a Business Analytics Consultant Senior within PNC's Balance Sheet Analytics & Modeling Marketing & Customer Analytics organization, you will be based in Pittsburgh, PA, Cleveland, OH, Tysons Corner or Vienna, VA. This position is primarily based in a PNC location. Responsibilities require time in the office or in the field. Some responsibilities may be performed remotely, at manager's discretion. As a Business Analytics Consultant Senior, you wont just crunch numbers; youll drive performance, unlock customer insights, and directly impact how millions of people experience our brand. In this high-impact role, youll join a newly formed team dedicated to providing insights that optimize our marketing campaigns and accelerate growth. We are seeking a dynamic, analytical, and innovative thinker ready to elevate PNCs digital marketing strategy in this rapidly evolving financial landscape. This is more than just dashboards and metrics its about transforming complex data into clear action that fuels customer growth and builds loyalty. Job Responsibilities: Directly contribute to the strategic build-out of a new digital marketing analytics function. Collaborate closely with marketing strategists, product teams, and finance stakeholders to define KPIs and set measurable goals. Perform analysis across digital marketing campaigns (paid search, SEO, social, email, programmatic, etc.) to identify trends, optimize performance, and maximize ROI. Use advanced tools (Adobe Analytics, Tableau, Hadoop, etc.) to extract insights and create compelling, decision-driving reports and dashboards. Develop robust attribution models and customer journey insights to drive personalized experiences across channels. Champion new A/B testing and experimentation strategies, providing analytical rigor to optimize campaign performance. Stay ahead of emerging marketing tech, privacy regulations, and digital trends to future-proof analytics strategies. PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position.
At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company's success. As a Business Analytics Consultant Senior within PNC's Balance Sheet Analytics & Modeling Marketing & Customer Analytics organization, you will be based in Pittsburgh, PA, Cleveland, OH, Tysons Corner or Vienna, VA. This position is primarily based in a PNC location. Responsibilities require time in the office or in the field. Some responsibilities may be performed remotely, at manager's discretion. As a Business Analytics Consultant Senior, you wont just crunch numbers; youll drive performance, unlock customer insights, and directly impact how millions of people experience our brand. In this high-impact role, youll join a newly formed team dedicated to providing insights that optimize our marketing campaigns and accelerate growth. We are seeking a dynamic, analytical, and innovative thinker ready to elevate PNCs digital marketing strategy in this rapidly evolving financial landscape. This is more than just dashboards and metrics its about transforming complex data into clear action that fuels customer growth and builds loyalty. Job Responsibilities: Directly contribute to the strategic build-out of a new digital marketing analytics function. Collaborate closely with marketing strategists, product teams, and finance stakeholders to define KPIs and set measurable goals. Perform analysis across digital marketing campaigns (paid search, SEO, social, email, programmatic, etc.) to identify trends, optimize performance, and maximize ROI. Use advanced tools (Adobe Analytics, Tableau, Hadoop, etc.) to extract insights and create compelling, decision-driving reports and dashboards. Develop robust attribution models and customer journey insights to drive personalized experiences across channels. Champion new A/B testing and experimentation strategies, providing analytical rigor to optimize campaign performance. Stay ahead of emerging marketing tech, privacy regulations, and digital trends to future-proof analytics strategies. PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position.