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Novant Health

Marketing Coordinator

Novant Health, Charlotte, North Carolina, United States, 28245

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Novant Health Job Summary

The Job Summary

The

Marketing Coordinator - Media Services

will support the execution and coordination of marketing and advertising tactics across multiple markets, with a focus on print and out-of-home (OOH) media. This role plays a critical part in managing the logistics, invoicing, and tracking of advertising efforts to ensure alignment with strategic goals and budget accuracy.

This role is ideal for someone with a passion for detail, media logistics, and marketing operationssupporting strategic advertising in a fast-paced and evolving healthcare marketing environment.

Come join a remarkable team where quality care meets quality service, in every dimension, every time.

Let Novant Health be the destination for your professional growth.

Fostering a culture of belonging for our team members has always been central to who we are.

Responsibilities

Key Responsibilities:

Assist in the trafficking of creative materials to media outlets (including newspapers, magazines, print, and billboards), ensuring correct ad sizes are selected and delivered according to publication specifications. Track and organize a high volume of print ads (approximately 12 versions, varying by publication size) using spreadsheets and internal systems under the close supervision of leadership. Serve as a liaison between Novant Health and external publications to manage the timely and accurate delivery of advertising assets. Handle invoicing for media placements, including receiving invoices from external advertising agencies, validating them, and ensuring they are accurately tracked and paced against established budgets. Help develop and maintain dashboards that consolidate reporting across current campaigns to provide visibility into reach and performance metrics by market. Participate in the development of advertising tactics and support execution through coordination, monitoring, and optimization of ongoing campaigns. Collaborate with internal and external teams to ensure media placements are aligned with campaign objectives and timelines. Monitor media spend and support the Media Services teams goal of achieving self-sustainability by year-end. Provide administrative support to ensure efficient operation of the media planning and buying function, including documentation, budget reconciliation, and process tracking. Contribute to process improvement initiatives and identify opportunities to enhance reporting and campaign performance monitoring.

Qualifications

Education: Bachelor's Degree in marketing or a related field, required. Experience: One year Marketing or advertising experience, required. One year Digital and email marketing, preferred. Additional Skills (required): Strong interpersonal, communication and project management skills. Complex problem solving skills, attention to detail, and good decision-making ability. Excellent written and oral communication skills. Able to work effectively on multiple assignments concurrently. Ability to recognize, handle, and protect sensitive/confidential information. Ability to relate to a diverse group. Proficiency in PowerPoint and Excel. Additional Skills (preferred): Strong project management, communication, and operational skills. Excellent skills in data entry and management with strong attention to detail required for this position Ability to manage multiple projects and directives simultaneously. Experience in evaluating and implementing process improvements for operational efficiency. Creativity in problem-solving Strong communication and relationship building skills. Lean six-sigma or agile methodology experience

Job Opening ID

89117

Seniority level

Seniority level

Entry level Employment type

Employment type

Full-time Job function

Job function

Marketing and Sales Industries

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