Lamwork
Published: Nov 13, 2024 The Ad Operations Analyst develops expertise in The Trade Desks Publisher Management Platform to support and optimize inventory supplies from new vendors and publishers. This role facilitates collaboration with ad-serving vendors to ensure seamless activation and custom functionality for creative content while documenting best practices for internal teams and partners. The analyst also regularly analyzes and enhances platform offerings, maintains quality through audits, and delivers exceptional service to both internal clients and external partners.
1. Ad Operations Analyst, Digital Marketing Solutions Inc., Houston, TX
Job Summary: Manage end-to-end ad business operations, especially delivery and invoice processes Build operational processes from scratch and improve tools with product team Build a readiness program and educate operators Drive quality control based on data analysis and lead resource management including vendor management Lead proactive collaboration with sales, ad quality assurance, accounting, legal, and other stakeholders Enter and revise all Purchase Orders for a specified department or departments Audit Daily and Weekly Purchase Order Exception Reporting Works in coordination with designated Merchandising Team on PO Tracking Support a collaborative, innovative, and results-oriented environment with a cross-functional team. Work closely with merchants and planners on all new and existing products. Partner and communicate with department leaders to fulfill business needs 2. Ad Operations Analyst, MediaTech Agency, Portland, OR
Job Summary: Traffic and manage campaigns in Google Campaign Manager Take responsibility for QA of all trafficking requests Develop and document Ad Operations processes Work closely with Media teams to identify areas for tagging improvements Educate Analytics and Media teams on Ad Operations best practices Oversee media tracking and analytics setup and implementation Active participation in media planning discussions regarding trafficking strategies and related operational issues Improve data quality by collaborating with the Media, Analytics, and Artemis teams to ensure campaigns are structured in a way to produce optimal data outputs Troubleshoot issues with ads or tags Generate, QA, and troubleshoot the implementation of conversion tags Resolve tracking and reporting discrepancies with Analytics and/or partners/vendors 3. Ad Operations Analyst, Pixel Media Group, Atlanta, GA
Job Summary: Become an expert on The Trade Desks Publisher Management Platform. Support new supply vendors and publishers through testing various inventory supplies. Work with ad-serving vendors in support of any custom creative functionality. Document best practices and guidelines for activation with publishers, supply partners, and ad-serving vendors for the benefit of sales and strategic client teams. Present new channels and opportunities, best practices and deal activations process for internal client teams and external partners. Join regular status meetings with supply partners and strategic publishers for areas of opportunities and updates. Provide feedback to product managers and the engineering team on new feature requests, beta testing, and product enhancements. Continue to build and curate the Trade Desk Publisher Management Platform, including adding new deals, auditing existing deals, and analyzing usage of the library by clients and internal teams. Provide excellent customer service to internal clients (client and team inquiries, requests) and external partners (supply vendors and publishers).
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Job Summary: Manage end-to-end ad business operations, especially delivery and invoice processes Build operational processes from scratch and improve tools with product team Build a readiness program and educate operators Drive quality control based on data analysis and lead resource management including vendor management Lead proactive collaboration with sales, ad quality assurance, accounting, legal, and other stakeholders Enter and revise all Purchase Orders for a specified department or departments Audit Daily and Weekly Purchase Order Exception Reporting Works in coordination with designated Merchandising Team on PO Tracking Support a collaborative, innovative, and results-oriented environment with a cross-functional team. Work closely with merchants and planners on all new and existing products. Partner and communicate with department leaders to fulfill business needs 2. Ad Operations Analyst, MediaTech Agency, Portland, OR
Job Summary: Traffic and manage campaigns in Google Campaign Manager Take responsibility for QA of all trafficking requests Develop and document Ad Operations processes Work closely with Media teams to identify areas for tagging improvements Educate Analytics and Media teams on Ad Operations best practices Oversee media tracking and analytics setup and implementation Active participation in media planning discussions regarding trafficking strategies and related operational issues Improve data quality by collaborating with the Media, Analytics, and Artemis teams to ensure campaigns are structured in a way to produce optimal data outputs Troubleshoot issues with ads or tags Generate, QA, and troubleshoot the implementation of conversion tags Resolve tracking and reporting discrepancies with Analytics and/or partners/vendors 3. Ad Operations Analyst, Pixel Media Group, Atlanta, GA
Job Summary: Become an expert on The Trade Desks Publisher Management Platform. Support new supply vendors and publishers through testing various inventory supplies. Work with ad-serving vendors in support of any custom creative functionality. Document best practices and guidelines for activation with publishers, supply partners, and ad-serving vendors for the benefit of sales and strategic client teams. Present new channels and opportunities, best practices and deal activations process for internal client teams and external partners. Join regular status meetings with supply partners and strategic publishers for areas of opportunities and updates. Provide feedback to product managers and the engineering team on new feature requests, beta testing, and product enhancements. Continue to build and curate the Trade Desk Publisher Management Platform, including adding new deals, auditing existing deals, and analyzing usage of the library by clients and internal teams. Provide excellent customer service to internal clients (client and team inquiries, requests) and external partners (supply vendors and publishers).
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