Brown-Forman Australia Pty. Ltd.
Associate Brand Manager - Diplomatico
Brown-Forman Australia Pty. Ltd., Louisville, Kentucky, us, 40201
We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
What You Can Expect:
Support the Brand Manager in diagnostics, development, and execution of marketing plans, including market research, business performance, competitive analysis, and consumer insights. Assist in managing advertising and promotional campaigns, including creative development, media planning, and budget tracking. Collaborate with cross-functional teams to ensure alignment and successful implementation of marketing initiatives. Track and analyze business data to recommend marketing actions such as advertising, promotion, product, pricing, and retail programs. Coordinate with external agencies and vendors to execute campaigns. Support trade marketing and shopper initiatives, including in-store programs, toolkits, and POS execution. Oversee Paid & Owned Media Execution, including content, influencer campaigns, email, and social media. Ensure creative compliance and manage content adaptations. Support media performance reporting, optimization, and leadership summaries. What You Bring to the Table:
Education: College/University degree (Bachelors or Equivalent) in Marketing, Business, or similar. Experience: 2-3 years of proven brand-building and marketing success. Skills: Data interpretation, strong communication, creativity, digital/social media proficiency, project management, entrepreneurial mindset. What Makes You Unique:
Education: Master's Degree (M.A., MBA or Equivalent). Experience: Spirits/beverage alcohol industry experience, preferably off-premise. Knowledge: Digital/modern media marketing, CRM, social media, community management, multicultural marketing. Who We Are & What We Offer:
We believe great people build great brands. At Brown-Forman, you will grow both personally and professionally, solving problems, seizing opportunities, and generating bold ideas. We foster teamwork and encourage bringing your best self to work. Total Rewards at Brown-Forman are designed to engage our people and ensure sustainable growth. We offer equitable pay, premium benefits, and a commitment to diversity and inclusion. #J-18808-Ljbffr
Support the Brand Manager in diagnostics, development, and execution of marketing plans, including market research, business performance, competitive analysis, and consumer insights. Assist in managing advertising and promotional campaigns, including creative development, media planning, and budget tracking. Collaborate with cross-functional teams to ensure alignment and successful implementation of marketing initiatives. Track and analyze business data to recommend marketing actions such as advertising, promotion, product, pricing, and retail programs. Coordinate with external agencies and vendors to execute campaigns. Support trade marketing and shopper initiatives, including in-store programs, toolkits, and POS execution. Oversee Paid & Owned Media Execution, including content, influencer campaigns, email, and social media. Ensure creative compliance and manage content adaptations. Support media performance reporting, optimization, and leadership summaries. What You Bring to the Table:
Education: College/University degree (Bachelors or Equivalent) in Marketing, Business, or similar. Experience: 2-3 years of proven brand-building and marketing success. Skills: Data interpretation, strong communication, creativity, digital/social media proficiency, project management, entrepreneurial mindset. What Makes You Unique:
Education: Master's Degree (M.A., MBA or Equivalent). Experience: Spirits/beverage alcohol industry experience, preferably off-premise. Knowledge: Digital/modern media marketing, CRM, social media, community management, multicultural marketing. Who We Are & What We Offer:
We believe great people build great brands. At Brown-Forman, you will grow both personally and professionally, solving problems, seizing opportunities, and generating bold ideas. We foster teamwork and encourage bringing your best self to work. Total Rewards at Brown-Forman are designed to engage our people and ensure sustainable growth. We offer equitable pay, premium benefits, and a commitment to diversity and inclusion. #J-18808-Ljbffr