RELX INC
Are you an experienced, results-driven legal tech marketer?
Do you have a passion for creating marketing strategies to drive awareness, demand, and adoption of AI software solutions?
About our team
LexisNexis Legal & Professional, serving customers in over 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of analytics and decision tools. Our company has been a leader in deploying AI and advanced technologies in the legal market to improve productivity and transform legal practices, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach. About the Role
We are seeking a dynamic Senior Marketing Manager to lead marketing strategy and execution for our new drafting solutions for large law firms. This high-visibility role involves building awareness, shaping perception, and driving demand at the intersection of product, sales, and marketing. The ideal candidate will have a deep understanding of the legal sector, proven success in B2B marketing to law firms, and the ability to independently develop and execute strategic marketing programs. The role requires strategic vision, hands-on execution, and strong collaboration across teams. Responsibilities
Develop and own go-to-market marketing strategies for drafting products in the large law sector. Position LexisNexis as a trusted provider in drafting solutions, differentiating us in a competitive market. Build and execute integrated campaigns to generate awareness, engagement, and leads. Partner with sales to create targeted client acquisition and expansion programs. Plan and deliver events, webinars, thought leadership, and digital programs. Work closely with Product to align roadmap, messaging, and market needs. Collaborate with marketing teams to leverage broader channels and branding. Develop compelling messaging and content for large law firms. Ensure consistent, on-brand communication reinforcing our AI leadership. Establish KPIs, track campaign performance, and report to stakeholders. Optimize programs based on data and feedback. Requirements
Legal tech B2B experience (REQUIRED) Proven success in creating and executing B2B marketing strategies. Experience partnering with sales and product teams. Ability to work independently, prioritize, and manage multiple projects. Excellent communication and stakeholder management skills. Experience with marketing automation, CRM (Salesforce preferred), and analytics tools. Bachelor’s degree in Marketing, Business, Communications, or related field; MBA a plus. Growth mindset and eagerness to innovate in the legal AI market. Work in a way that works for you
Flexible hours, promoting work/life balance, with wellbeing initiatives, parental leave, and more. Working For You
Benefits include health, retirement, wellbeing programs, family benefits, and paid leave for resource groups and volunteering. About the business
LexisNexis provides legal, regulatory, and business information and analytics to enhance productivity and decision-making worldwide. As pioneers in digital legal information, we are committed to fair and accessible hiring practices and equal opportunity employment. For more info, contact us at 1-855-833-5120 or review our Candidate Privacy Policy.
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LexisNexis Legal & Professional, serving customers in over 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of analytics and decision tools. Our company has been a leader in deploying AI and advanced technologies in the legal market to improve productivity and transform legal practices, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach. About the Role
We are seeking a dynamic Senior Marketing Manager to lead marketing strategy and execution for our new drafting solutions for large law firms. This high-visibility role involves building awareness, shaping perception, and driving demand at the intersection of product, sales, and marketing. The ideal candidate will have a deep understanding of the legal sector, proven success in B2B marketing to law firms, and the ability to independently develop and execute strategic marketing programs. The role requires strategic vision, hands-on execution, and strong collaboration across teams. Responsibilities
Develop and own go-to-market marketing strategies for drafting products in the large law sector. Position LexisNexis as a trusted provider in drafting solutions, differentiating us in a competitive market. Build and execute integrated campaigns to generate awareness, engagement, and leads. Partner with sales to create targeted client acquisition and expansion programs. Plan and deliver events, webinars, thought leadership, and digital programs. Work closely with Product to align roadmap, messaging, and market needs. Collaborate with marketing teams to leverage broader channels and branding. Develop compelling messaging and content for large law firms. Ensure consistent, on-brand communication reinforcing our AI leadership. Establish KPIs, track campaign performance, and report to stakeholders. Optimize programs based on data and feedback. Requirements
Legal tech B2B experience (REQUIRED) Proven success in creating and executing B2B marketing strategies. Experience partnering with sales and product teams. Ability to work independently, prioritize, and manage multiple projects. Excellent communication and stakeholder management skills. Experience with marketing automation, CRM (Salesforce preferred), and analytics tools. Bachelor’s degree in Marketing, Business, Communications, or related field; MBA a plus. Growth mindset and eagerness to innovate in the legal AI market. Work in a way that works for you
Flexible hours, promoting work/life balance, with wellbeing initiatives, parental leave, and more. Working For You
Benefits include health, retirement, wellbeing programs, family benefits, and paid leave for resource groups and volunteering. About the business
LexisNexis provides legal, regulatory, and business information and analytics to enhance productivity and decision-making worldwide. As pioneers in digital legal information, we are committed to fair and accessible hiring practices and equal opportunity employment. For more info, contact us at 1-855-833-5120 or review our Candidate Privacy Policy.
#J-18808-Ljbffr