Gentiva Hospice
Overview: Lead with Purpose. Grow with Strategy.Are you a dynamic, growth-driven leader with a passion for building strategic partnerships in healthcare? We're looking for an experienced Area Vice President of Business Development to lead and inspire high-performing sales teams, drive new market growth, and strengthen referral networks across multiple territories. What You’ll DoDirect and coordinate sales operations across assigned territories, including pipeline development, referral relationships, and performance outcomes.Build, coach, and mentor regional sales teams to achieve and exceed growth goals for admissions, census, and revenue.Lead the design and execution of market-specific sales strategies, leveraging data and industry trends to identify new growth opportunities.Foster and maintain referral relationships with physicians, hospitals, skilled nursing facilities (SNFs), assisted living communities (ALFs), and other healthcare organizations.Support recruitment, onboarding, and ongoing training of business development staff, ensuring they are equipped with effective sales techniques.Collaborate with clinical and operational leaders to align sales strategies with patient care goals and operational capacity.Monitor and report on team KPIs, sales funnel health, market share, and territory performance metrics.Represent the organization at community, industry, and networking events to elevate brand visibility and credibility.Ensure compliance with company policies, industry regulations, and ethical standards in all sales and marketing activities. About You: What You BringEducation & CertificationBachelor’s degree required (Business, Marketing, or Healthcare preferred).Valid driver’s license and automobile liability insurance required.Experience5+ years of direct sales experience in the healthcare industry, including home health or hospice.2–4 years of sales management experience in a multi-site or multi-territory environment.Proven track record of meeting or exceeding admissions and census targets in a healthcare sales role.Experience working in a metrics-driven sales environment with CRM, EMR, and data tracking tools.HomeCare HomeBase experience preferred.Skills & AttributesStrategic thinker with hands-on execution abilityEffective team leader with strong coaching and development skillsExcellent verbal and written communicationFinancial acumen with experience in budgeting and P&L reviewTech-savvy: Intermediate Excel, basic PowerPoint, CRM platformsHighly organized with exceptional time and territory management We Offer: Benefits for All Associates (Full-Time, Part-Time & Per Diem):Competitive Pay401(k) with Company MatchCareer Advancement OpportunitiesNational & Local Recognition ProgramsTeammate Assistance FundAdditional Full-Time Benefits:Medical, Dental, Vision InsuranceMileage Reimbursement or Fleet Vehicle ProgramGenerous Paid Time Off + 7 Paid HolidaysWellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)Education Support & Tuition Assistance (ASN to BSN, BSN to MSN)Free Continuing Education Units (CEUs)Company-paid Life & Long-Term Disability InsuranceVoluntary Benefits (Pet, Critical Illness, Accident, LTC)Apply now to lead business growth with heart, strategy, and measurable results. Legalese: This is a safety-sensitive positionEmployee must meet minimum requirements to be eligible for benefitsWhere applicable, employee must meet state specific requirementsWe are proud to be an EEO employerWe maintain a drug-free workplace Keywords:Hospice Sales, Home Health Business Development, Hospice Business Development, Healthcare Sales Executive, Territory Sales Director, Referral Development, Sales Leadership, Regional Sales Management, Sales Manager, Sales Leader, Market Manager, Regional Sales Manager, Business Development Manager, Healthcare Sales, Sales Director, Territory Manager, Account Manager, Sales Liaison, Sales Executive, Clinical Liaison, Hospice Clinical Liaison, Hospice Sales, Home Health Sales, Palliative Care Sales, Patient Care Liaison, Referral Development, Admissions Liaison, Hospice Nurse Liaison, Healthcare Liaison, Clinical Liaison Manager, Clinical Sales Manager, Market Development Manager, Hospice Market Manager, Healthcare Business Development, Sales and Clinical Liaison Manager, Nurse Liaison Sales, Hospice Growth Manager Location: Gentiva Hospice Our Company: At Gentiva, it is our privilege to offer compassionate care in the comfort of wherever our patients call home. We are a national leader inhospice care, palliative care, home health care, and advanced illnessmanagement, with nearly 600 locations and thousands of dedicated clinicians across 38 states.Our place is by the side of those who need us – from helping people recover from illness, injury, or surgery in the comfort of their homes to guiding patients and their families through the physical, emotional, and spiritual effects of a serious illness or terminal diagnosis.Our nationwide reach is powered by a family of trusted brands that include:Hospice care:Gentiva Hospice, Emerald Coast Hospice Care, Heartland Hospice, Hospice Plus, New Century Hospice, Regency SouthernCare, SouthernCare Hospice Services, SouthernCare New BeaconPalliative care:Empatia Palliative Care, Emerald Coast Palliative CareHome health care:Heartland Home HealthAdvanced illness management:Illumia HealthWith corporate headquarters in Atlanta, Georgia, and providers delivering care across the U.S., we are proud to offer rewarding careers in a collaborative environment where inspiring achievements are recognized – and kindness is celebrated.