Overview
Rational 360 is hiring a talented, detail-obsessed Digital Associate (AI & Automation) to join its digital team in its DC office. The ideal candidate will sit on the digital team but specialize in generative AI, automation, and data-driven communications strategies. This Associate will help Rational 360 and its clients understand what AI means for communications, marketing, and advertising in 2025 and how to put it into practice. In addition to AI implementation, this role will include client-facing responsibilities, including advising on digital strategies, running campaigns, and serving as a bridge between cutting-edge technology and client needs.
Base pay range
$60,000.00/yr - $63,000.00/yr
Responsibilities
- Managing internal and client relationships for digital marketing campaigns
- Customizing digital and social media strategies to align with client business goals
- Exploring and implementing AI-powered solutions for communications, marketing, and advertising
- Advising senior leaders on best practices for the use of generative AI in campaign strategy, media monitoring, and content development
- Automating workflows for digital marketing functions such as media clip reporting, audience segmentation, and ad targeting
- Running day-to-day operations of digital and social media campaigns, including community management, creative execution, and social advertising
- Analyzing emerging and ongoing digital conversations and strategically advising clients on future campaigns
- Evaluating and recommending AI tools based on task, industry, and client needs
Qualifications
- 0-2 years of communications, digital, political, or data/AI-related experience
- Maintained competence in implemented AI by testing new technologies, exploring practical applications, and staying connected to industry communities, particularly in marketing, communications, and advertising
- Hands-on experience with workflow automation tools such as Zapier, Make, or Monday.com
- Strong attention to detail, with the ability to handle multiple projects simultaneously
- Familiarity with professional use of digital media channels (Facebook, X/Twitter, LinkedIn, YouTube, etc.)
- Strong working knowledge of AI-powered analytics or traditional social analytics tools (e.g., Brandwatch, Sysomos) is a plus
- Coding experience in Python, JavaScript, or other languages is a plus
- Problem-solving and creativity skills in the context of the internet and digital ecosystems
- Excellent leadership, organizational, time management, and communication skills
- Bachelor's Degree
Benefits
Rational 360 offers competitive compensation including year-end bonuses and a 401K match for full-time employees. The company participates in an ESOP and provides medical, dental, and vision insurance. Paid time off, holidays, family leave, sick leave, and flexible work schedule are offered. This is a full-time role with on-site expectation in Washington, DC three days per week (Mon, Wed, Thu) with optional remote days Tue and Fri. Additional remote workdays may be available in the calendar year. Rational 360 is an Equal Employment Opportunity (EEO) employer.
Seniority level
- Associate
Employment type
- Full-time
Job function
- Other
Industries
- Technology, Information and Internet