Microbot Medical Inc.
Marketing Communications (Marcom) Manager Remote
Microbot Medical Inc., New York, New York, United States
Job Title:
Marketing Communications (Marcom) Manager Department:
Marketing Reports To:
VP of Marketing Location:
Remote, preferably located within EST/EDT time zone
Microbot Medical is a cutting-edge medical device endovascular robotic company, seeking an experienced, motivated and enthusiastic Marketing Communications (Marcom) Manager to join our team. We are on a mission to redefine endovascular procedures with the LIBERTY Endovascular Robotic System, a remote, single-use and fully disposable robotic system for endovascular procedures. Across the three spaces of the endovascular market which includes peripheral, coronary and neurovascular, it is one of the largest markets with clear unmet needs, but still with minimal penetration of robotics. LIBERTY is designed to redefine the endovascular surgical robotics marketplace by overcoming many obstacles that hinder the adoption of other robotic systems by eliminating the large capital footprint and its expense, and creating a system that is easy to use, requires short learning curve, and has the potential to add value for all stakeholders. About the Role We are seeking an experienced and highly motivated Marketing Communications (Marcom) Manager to join our growing team. In this role, you will be responsible for developing and executing integrated marketing communications strategies that strengthen our brand presence, engage key stakeholders, and support business growth. This is a highly visible role within a small-to-mid cap public medical device company, offering the opportunity to shape messaging across multiple channels in a dynamic and fast-paced environment. Key Responsibilities Develop and manage the companys global marketing communications plan, ensuring alignment with business objectives, product launches, and corporate initiatives. Create and execute engaging content for multiple platforms, including digital, print, social media, events, press releases, investor communications, and internal communications. Build and grow the companys presence across key social media platforms, developing campaigns to drive awareness, engagement, and lead generation. Lead the companys website redesign in partnership with external vendors, ensuring strategic alignment and timely execution Manage ongoing website updates and design implementation to maintain consistency with messaging and business objectives Manage public relations (PR) efforts, including media outreach, press releases, thought leadership, and management of PR agencies. Manage investors relations (IR) efforts, including media outreach, press releases, bankers meetings, analysts communications and management of IR agencies. Identify, negotiate and secure strategic advertising and promotional opportunities across digital, print, and event channels to amplify brand visibility and support campaign goals. Partner closely with leadership, sales, clinical, investor relations, and product teams to ensure consistent messaging and brand alignment across all audiences. Develop and implement event marketing plans, including pre-event promotion, on-site marketing, and post-event follow-up. Execute strategic plans for the companys participation in relevant industry congresses, trade shows, and events at the global, national, and regional levels; attend and support these events as needed, including occasional weekend travel. Coordinate and manage marketing vendors, agencies, and freelancers as needed. Monitor, analyze, and report on marketing communications performance metrics and KPIs. Ensure all communications are compliant with industry regulations, corporate guidelines, and brand standards. Attend company dinners and events. Meet the travel requirements of the position as outlined below. Perform other job-related duties assigned from time to time, within your scope of practice. Qualifications Bachelors degree in Marketing, Communications, Public Relations, or related field. Minimum of 5 years of marketing communications experience in the medical device industry (required). Experience working within a small-cap to mid-cap public company environment (required). Exceptional writing and editing skills, with a portfolio that demonstrates strategic messaging and brand alignment across platforms. Excellent communication and interpersonal skills to collaborate with various stakeholders. Demonstrated creativity and strong sense of visual storytelling that resonates with diverse audiences. Highly organized, detail-oriented, and able to manage multiple projects simultaneously in a dynamic environment. Proven experience managing corporate social media platforms and driving measurable engagement. Experience managing PR and IR agencies, and leading media outreach. Ability to create compelling content for a variety of audiences including customers, investors, physicians, and employees. Strong understanding of regulatory considerations for healthcare and medical device communications. Proficiency in Microsoft Office Suite, Adobe Creative Suite, other design tools, and marketing automation tools, e.g., HubSpot, Salesforce, etc. (preferred). Travel Requirements Travel 25% of the time Have a valid drivers license Either have a valid passport with the ability to travel internationally or obtain a valid passport with the ability to travel internationally after being hired.
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Marketing Communications (Marcom) Manager Department:
Marketing Reports To:
VP of Marketing Location:
Remote, preferably located within EST/EDT time zone
Microbot Medical is a cutting-edge medical device endovascular robotic company, seeking an experienced, motivated and enthusiastic Marketing Communications (Marcom) Manager to join our team. We are on a mission to redefine endovascular procedures with the LIBERTY Endovascular Robotic System, a remote, single-use and fully disposable robotic system for endovascular procedures. Across the three spaces of the endovascular market which includes peripheral, coronary and neurovascular, it is one of the largest markets with clear unmet needs, but still with minimal penetration of robotics. LIBERTY is designed to redefine the endovascular surgical robotics marketplace by overcoming many obstacles that hinder the adoption of other robotic systems by eliminating the large capital footprint and its expense, and creating a system that is easy to use, requires short learning curve, and has the potential to add value for all stakeholders. About the Role We are seeking an experienced and highly motivated Marketing Communications (Marcom) Manager to join our growing team. In this role, you will be responsible for developing and executing integrated marketing communications strategies that strengthen our brand presence, engage key stakeholders, and support business growth. This is a highly visible role within a small-to-mid cap public medical device company, offering the opportunity to shape messaging across multiple channels in a dynamic and fast-paced environment. Key Responsibilities Develop and manage the companys global marketing communications plan, ensuring alignment with business objectives, product launches, and corporate initiatives. Create and execute engaging content for multiple platforms, including digital, print, social media, events, press releases, investor communications, and internal communications. Build and grow the companys presence across key social media platforms, developing campaigns to drive awareness, engagement, and lead generation. Lead the companys website redesign in partnership with external vendors, ensuring strategic alignment and timely execution Manage ongoing website updates and design implementation to maintain consistency with messaging and business objectives Manage public relations (PR) efforts, including media outreach, press releases, thought leadership, and management of PR agencies. Manage investors relations (IR) efforts, including media outreach, press releases, bankers meetings, analysts communications and management of IR agencies. Identify, negotiate and secure strategic advertising and promotional opportunities across digital, print, and event channels to amplify brand visibility and support campaign goals. Partner closely with leadership, sales, clinical, investor relations, and product teams to ensure consistent messaging and brand alignment across all audiences. Develop and implement event marketing plans, including pre-event promotion, on-site marketing, and post-event follow-up. Execute strategic plans for the companys participation in relevant industry congresses, trade shows, and events at the global, national, and regional levels; attend and support these events as needed, including occasional weekend travel. Coordinate and manage marketing vendors, agencies, and freelancers as needed. Monitor, analyze, and report on marketing communications performance metrics and KPIs. Ensure all communications are compliant with industry regulations, corporate guidelines, and brand standards. Attend company dinners and events. Meet the travel requirements of the position as outlined below. Perform other job-related duties assigned from time to time, within your scope of practice. Qualifications Bachelors degree in Marketing, Communications, Public Relations, or related field. Minimum of 5 years of marketing communications experience in the medical device industry (required). Experience working within a small-cap to mid-cap public company environment (required). Exceptional writing and editing skills, with a portfolio that demonstrates strategic messaging and brand alignment across platforms. Excellent communication and interpersonal skills to collaborate with various stakeholders. Demonstrated creativity and strong sense of visual storytelling that resonates with diverse audiences. Highly organized, detail-oriented, and able to manage multiple projects simultaneously in a dynamic environment. Proven experience managing corporate social media platforms and driving measurable engagement. Experience managing PR and IR agencies, and leading media outreach. Ability to create compelling content for a variety of audiences including customers, investors, physicians, and employees. Strong understanding of regulatory considerations for healthcare and medical device communications. Proficiency in Microsoft Office Suite, Adobe Creative Suite, other design tools, and marketing automation tools, e.g., HubSpot, Salesforce, etc. (preferred). Travel Requirements Travel 25% of the time Have a valid drivers license Either have a valid passport with the ability to travel internationally or obtain a valid passport with the ability to travel internationally after being hired.
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