Capital City/Lake Murray Country
Overview
Under general guidance from the Board of Directors, the President/CEO will spearhead tourism promotion and development across Richland, Lexington, Newberry, and Saluda counties. This role involves strategic planning, program coordination, grant writing, public fund procurement, stakeholder engagement, and execution of initiatives to elevate the region’s tourism profile.
Ideal Candidate Profile We are seeking an enthusiastic, personable, and results-driven individual with a demonstrated ability to foster connections and surpass goals. Ideal applicants will have experience in tourism promotion, marketing, and public relations—ideally within a Tourism Related organization, like a Convention & Visitors Bureau or a similar organization.
Core Competencies
A deep understanding of the non-profit sector with a passion for budget management, donor relations, community outreach, or program development
Exceptional verbal and written communication skills, including public speaking
Strong leadership, organizational, and analytical capabilities
Proven skills in Human Resources best practices, including employee relations, and performance management. Capable of leading a high-efficiency team while keeping up motivation and engagement.
Proficiency in financial management—budgeting, auditing, and interpreting financial reports
Proven success in grant writing and development of professional reports, presentations, and departmental procedures
Skilled in operating a tourism visitors center and promoting hospitality accommodations
In-depth knowledge of tourism sales, marketing, public relations techniques, and Accommodations and Hospitality tax utilization
Familiarity with modern office operations, equipment, accounting, and recordkeeping
Self-motivated and collaborative—adept at working with boards, staff, industry partners, volunteers, media, and public and elected officials
Knowledge of the competitive fishing industry is a plus.
Minimum Requirements & Responsibilities Education & Experience
Bachelor’s degree in advertising, marketing, hospitality, tourism, public relations, or closely related field
Minimum of 10 years of professional experience in tourism, advertising, hospitality, recreation, public relations, public administration, political science, or a related area
Professional Expertise
Proven knowledge of tourism operations, policies, and procedures
Experience collaborating with boards, stakeholder groups, and local/state government officials
Proficiency in special event management, economic development, grant writing, and both print and social media
Work Requirements
Flexibility to work during evenings and weekends, as needed
Willingness to travel and attend meetings, conferences, festivals, and events
Represent the organization at SC Association of Tourism Regions (SCATR), SC Parks, Recreation & Tourism (SCPRT), SC Travel and Tourism Coalition and SC Boating and Fishing Alliance meetings/events.
Local Ties & Logistics
Residence within the CapitalCity/LakeMurray Country region required
Valid driver’s license and reliable vehicle access
Leadership & Administration
Ability to work independently and as part of a team with minimal supervision
Demonstrated experience supervising staff—hiring and managing personnel with board approval
Oversee membership recruitment, organizational operations, and staff oversight
Develop and present to the board an annual action plan and operational budget
Manage budget, expenditures, staffing, and generate an annual report summarizing key activities
Lead destination development efforts emphasizing community engagement, strategic planning, and tourism product enhancement/development
Implement performance metrics that reflect resident sentiment, community well-being, environmental sustainability, and inclusivity
Salary: $120,000–$150,000 (commensurate with experience)
Benefits include paid vacation and sick leave, health insurance, 401(k) contributions, paid holidays, mileage reimbursement, lodging and meal expense coverage
The job description does not constitute an employment agreement between the employer and the employee and is subject to change by the employer as the needs of the employer and requirements of the job change.
How to apply Please send your resume and cover letter to Amy Hoffman, Interim President:
amy@lakemurraycountry.com
The application deadline is September 30, 2025
#J-18808-Ljbffr
Ideal Candidate Profile We are seeking an enthusiastic, personable, and results-driven individual with a demonstrated ability to foster connections and surpass goals. Ideal applicants will have experience in tourism promotion, marketing, and public relations—ideally within a Tourism Related organization, like a Convention & Visitors Bureau or a similar organization.
Core Competencies
A deep understanding of the non-profit sector with a passion for budget management, donor relations, community outreach, or program development
Exceptional verbal and written communication skills, including public speaking
Strong leadership, organizational, and analytical capabilities
Proven skills in Human Resources best practices, including employee relations, and performance management. Capable of leading a high-efficiency team while keeping up motivation and engagement.
Proficiency in financial management—budgeting, auditing, and interpreting financial reports
Proven success in grant writing and development of professional reports, presentations, and departmental procedures
Skilled in operating a tourism visitors center and promoting hospitality accommodations
In-depth knowledge of tourism sales, marketing, public relations techniques, and Accommodations and Hospitality tax utilization
Familiarity with modern office operations, equipment, accounting, and recordkeeping
Self-motivated and collaborative—adept at working with boards, staff, industry partners, volunteers, media, and public and elected officials
Knowledge of the competitive fishing industry is a plus.
Minimum Requirements & Responsibilities Education & Experience
Bachelor’s degree in advertising, marketing, hospitality, tourism, public relations, or closely related field
Minimum of 10 years of professional experience in tourism, advertising, hospitality, recreation, public relations, public administration, political science, or a related area
Professional Expertise
Proven knowledge of tourism operations, policies, and procedures
Experience collaborating with boards, stakeholder groups, and local/state government officials
Proficiency in special event management, economic development, grant writing, and both print and social media
Work Requirements
Flexibility to work during evenings and weekends, as needed
Willingness to travel and attend meetings, conferences, festivals, and events
Represent the organization at SC Association of Tourism Regions (SCATR), SC Parks, Recreation & Tourism (SCPRT), SC Travel and Tourism Coalition and SC Boating and Fishing Alliance meetings/events.
Local Ties & Logistics
Residence within the CapitalCity/LakeMurray Country region required
Valid driver’s license and reliable vehicle access
Leadership & Administration
Ability to work independently and as part of a team with minimal supervision
Demonstrated experience supervising staff—hiring and managing personnel with board approval
Oversee membership recruitment, organizational operations, and staff oversight
Develop and present to the board an annual action plan and operational budget
Manage budget, expenditures, staffing, and generate an annual report summarizing key activities
Lead destination development efforts emphasizing community engagement, strategic planning, and tourism product enhancement/development
Implement performance metrics that reflect resident sentiment, community well-being, environmental sustainability, and inclusivity
Salary: $120,000–$150,000 (commensurate with experience)
Benefits include paid vacation and sick leave, health insurance, 401(k) contributions, paid holidays, mileage reimbursement, lodging and meal expense coverage
The job description does not constitute an employment agreement between the employer and the employee and is subject to change by the employer as the needs of the employer and requirements of the job change.
How to apply Please send your resume and cover letter to Amy Hoffman, Interim President:
amy@lakemurraycountry.com
The application deadline is September 30, 2025
#J-18808-Ljbffr