NIL Business Development Manager - University of Georgia

Learfield Impact is seeking a results-driven NIL Business Development Manager at the University of Georgia to lead the execution and growth of Name, Image, and Likeness (NIL) sponsorship opportunities for Georgia Athletics. In this role, you will identify, pitch, close and activate NIL sponsorships that connect student-athletes with brand partners.In this role, you'll be responsible for generating new NIL revenue, developing innovative campaign proposals, and ensuring high-quality delivery of sponsorship activations. You will serve as a primary point of contact for both brand partners and student-athletes, while coordinating across internal teams to meet partner expectations and compliance standards.This position works closely with the Georgia Bulldog Sports Marketing team, brand partners, athletics staff, student-athletes, and key LEARFIELD stakeholders to drive results and ensure campaign success.ResponsibilitiesDrive new NIL business by proactively identifying, prospecting, and pitching student-athlete sponsorship opportunities to local and regional brandsDevelop creative NIL campaign proposals that align with brand goals and student-athlete strengthsOwn the complete sales cycle: lead generation, pitch development, negotiations, and closingEnsure flawless execution of NIL campaigns by coordinating with internal stakeholders (Partnerships, Athletics, Legal/Compliance, Activation)Manage and grow a personal book of NIL business - including new accounts and upsell opportunitiesTrack and report NIL sales activity, pipeline updates, closed revenue, and forecastsMaintain strong, trusted relationships with brand decision-makers and key stakeholdersStay informed on NIL trends, evolving legislation, and competitive market activity to inform strategy and outreachMeet or exceed defined NIL sales targets and key performance indicatorsMinimum Qualifications:Minimum 4 years of experience in business development, sponsorship sales, or college athleticsProven ability to build a pipeline and close deals with partners and decision-makersStrong relationship-building, communication, and organizational skillsAbility to manage multiple projects independently and collaborate cross-functionallyProficiency in Microsoft Office (Word, PowerPoint, Excel); CRM experience preferredPreferred Qualifications:Bachelor's degree from a four-year college or universityExperience in NIL, sports sponsorships, or athlete/influencer partnershipsFamiliarity with NIL regulations and compliance best practicesLearfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.