Christopher Homes

Vice President of Marketing

Christopher Homes, Henderson

We are a collection of elevated lifestyle brands, including a high-end custom homebuilder Christopher Homes , a curated luxury home leasing division, Senaca , and a modern, design-forward salon, Look Style Society . Our brands cater to discerning clients who value quality, aesthetic, and exceptional experiences. We are seeking a Vice President of Marketing to unify and elevate our digital presence across these brands with cohesive storytelling, strong visual strategy, and results-driven campaigns.

Position Overview

As our Vice President of Marketing, you will lead digital strategy and execution across all platforms. This role blends creative vision with marketing acumen—perfect for someone who thrives in the luxury space and understands how to attract, engage, and convert high-end clientele. You’ll collaborate with stakeholders, sales, and creative teams to drive brand growth and visibility. A core part of this role will involve establishing and nurturing relationships with real estate agents and brokerages to expand our reach and drive interest in both our custom homes and leasing opportunities.

Key Responsibilities

Realtor & Affiliate Engagement

Build and nurture relationships with real estate agents, influencers, and lifestyle partners to broaden market reach
Develop co-branded campaigns and incentive programs to drive buyer and renter referrals
Host and promote targeted events to attract affluent clientele

Strategic Leadership

Develop and execute digital marketing strategies tailored to each brand’s customer base

Manage, mentor, and grow a high-performing cross-functional marketing team

Oversee agency partners and vendors as needed

Digital & Social Media Marketing

Create and manage compelling content across social media platforms : Instagram, Facebook, LinkedIn, X, TikTok, YouTube

Lead paid media strategy (PPC, programmatic, paid social) to generate qualified leads for homebuyers, renters, and salon clients

Monitor performance analytics and adjust campaigns based on KPIs

Brand Development

Ensure unified brand storytelling across all channels while respecting each brand’s unique identity

Oversee website development and updates to optimize UX and lead generation

Implement high-end visual aesthetics and tone appropriate for luxury audiences

Qualifications

10+ years of experience in digital marketing, social media strategy, and team leadership

Bachelor’s degree in marketing, communications, or related field; advanced degree a plus

Experience working directly with realtors or luxury real estate firms

Prior experience marketing luxury products or services strongly preferred

Experience with SEO, SEM, and high-end consumer behavior

Creative eye for luxury branding and social media aesthetics

Proven track record of generating leads and ROI through digital platforms

Excellent communication and project management skills

Technical Skills

Expert proficiency in digital marketing platforms (Google Ads, Facebook Business Manager, LinkedIn Campaign Manager

Proficiency with Hubspot, Salesforce, Canva, Adobe Suite, Meta Ads Manager, Google Analytics, email platforms (Mailchimp, or similar), Hootsuite, SEMrush, or similar digital tools

Proficiency in content management systems, E-Mail marketing platforms, and project management tools

Core Competencies

Demonstrated ability to manage and develop high-performing marketing teams

Strong understanding of luxury consumer behavior and affluent market segments

Excellent communication and presentation skills for executive-level reporting

Creative problem-solving abilities with strategic thinking capabilities

Experience building and maintaining professional networks and partnerships

Preferred Certifications (Optional but Beneficial)

Google Ads / Analytics Certifications

Hootsuite, SEMrush, or similar digital tools

Seniority level

Executive

Employment type

Full-time

Job function

Marketing and Sales

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