Stepful, Inc.
Overview
Stepful is reimagining allied healthcare training by offering affordable, online, instructor-led, and AI-supported programs that help learnersespecially those from underserved communitieslaunch high-demand healthcare careers. In addition to our direct-to-consumer training, Stepful partners with leading healthcare institutions to build talent pipelines and address the growing shortage of allied health workers. Our graduates, including Medical Assistants, Pharmacy Technicians and more, go on to work at major employers like CVS, NY-Presbyterian, and Walgreens. Stepful is backed by Y Combinator, Reach Capital, and AlleyCorp, with
a recent $31.5M Series B led by Oak HC/FT .
We were named the #1 EdTech company in the U.S. by TIME for 2025 . Were unlocking the full potential of the global workforceimproving access to quality healthcare for everyone, everywhere. The opportunity
As our Senior Product Manager on the Growth team, youll be responsible for designing high-impact, data-driven product experiences that drive student success from program discovery to graduation. Youll lead initiatives that fuel organic growth, improve conversion and retention, and increase lifetime value through cross-sell and pricing experimentation. From refining referral programs to enhancing lifecycle engagement, youll work across the full student journey always rooted in experimentation and a deep understanding of our users. Youll collaborate closely with design, engineering, data, growth marketing, and operations to learn quickly, ship quickly, and build scalable infrastructure to support long-term growth. What you'll do
Drive organic growth
across the student lifecycle by optimizing conversion funnels, amplifying referrals, and enhancing product-led acquisition features.
Experiment and iterate
on lifecycle engagement and re-engagement strategies to reduce churn and boost activation.
Develop and refine pricing strategies and cross-sell experiences
to maximize student lifetime value across programs.
Partner with engineering and data
to improve our growth data platform, including marketing attribution, tracking infrastructure, and experiment tooling.
Be the voice of the student
deeply understand user behavior and use those insights to inform roadmap and product decisions.
Communicate vision and priorities clearly
across stakeholders, making smart trade-offs and aligning teams toward shared growth goals.
What you'll bring
You have 5+ years of consumer facing growth product management experience,
A BA/BS degree in a quantitative discipline: computer science, statistics, applied mathematics, operations research, engineering, economics, etc.
A track record of driving organic growth through product experiments and initiatives.
You are highly analytical (proficient in SQL & data visualizations) with strong communication skills to relay those insights
Ability to build relationships and influence decisions at various levels across all different team members
Bias to action with the ability to consider trade-offs and make decisions amongst competing priorities
You arent afraid to roll up your sleeves and be hands on to get the job done
Bonus points if
You have previous startup experience especially at B2B2C or B2C EdTech/Healthcare.
Understanding of technical aspects of software development (ex. should be able to search through GitHub).
Experience working with Marketing Attribution and integrating/building tools to centralize data tracking.
Interview Process
Intro Call with Recruiter
Intro Call with Head of Growth
Take-home assignment
Virtual panel interview
Onsite interview at office in SoHo, NYC
Benefits and Compensation
Meaningful Equity Stake
Subsidized Medical, Dental, and Vision insurance plan options
401(k)
FSA, HSA and commuter benefits
Open vacation policy, including: Guidance of 15 days PTO annually
Stepful closed the last week of December
15 work-from-anywhere days
10 public holidays observed for 2025
The target base salary range for this opportunity is
$120,000 - $180,000 , and is part of a competitive total rewards package including equity and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations. Stepful is proud to be an equal opportunity employer . We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. #J-18808-Ljbffr
Stepful is reimagining allied healthcare training by offering affordable, online, instructor-led, and AI-supported programs that help learnersespecially those from underserved communitieslaunch high-demand healthcare careers. In addition to our direct-to-consumer training, Stepful partners with leading healthcare institutions to build talent pipelines and address the growing shortage of allied health workers. Our graduates, including Medical Assistants, Pharmacy Technicians and more, go on to work at major employers like CVS, NY-Presbyterian, and Walgreens. Stepful is backed by Y Combinator, Reach Capital, and AlleyCorp, with
a recent $31.5M Series B led by Oak HC/FT .
We were named the #1 EdTech company in the U.S. by TIME for 2025 . Were unlocking the full potential of the global workforceimproving access to quality healthcare for everyone, everywhere. The opportunity
As our Senior Product Manager on the Growth team, youll be responsible for designing high-impact, data-driven product experiences that drive student success from program discovery to graduation. Youll lead initiatives that fuel organic growth, improve conversion and retention, and increase lifetime value through cross-sell and pricing experimentation. From refining referral programs to enhancing lifecycle engagement, youll work across the full student journey always rooted in experimentation and a deep understanding of our users. Youll collaborate closely with design, engineering, data, growth marketing, and operations to learn quickly, ship quickly, and build scalable infrastructure to support long-term growth. What you'll do
Drive organic growth
across the student lifecycle by optimizing conversion funnels, amplifying referrals, and enhancing product-led acquisition features.
Experiment and iterate
on lifecycle engagement and re-engagement strategies to reduce churn and boost activation.
Develop and refine pricing strategies and cross-sell experiences
to maximize student lifetime value across programs.
Partner with engineering and data
to improve our growth data platform, including marketing attribution, tracking infrastructure, and experiment tooling.
Be the voice of the student
deeply understand user behavior and use those insights to inform roadmap and product decisions.
Communicate vision and priorities clearly
across stakeholders, making smart trade-offs and aligning teams toward shared growth goals.
What you'll bring
You have 5+ years of consumer facing growth product management experience,
A BA/BS degree in a quantitative discipline: computer science, statistics, applied mathematics, operations research, engineering, economics, etc.
A track record of driving organic growth through product experiments and initiatives.
You are highly analytical (proficient in SQL & data visualizations) with strong communication skills to relay those insights
Ability to build relationships and influence decisions at various levels across all different team members
Bias to action with the ability to consider trade-offs and make decisions amongst competing priorities
You arent afraid to roll up your sleeves and be hands on to get the job done
Bonus points if
You have previous startup experience especially at B2B2C or B2C EdTech/Healthcare.
Understanding of technical aspects of software development (ex. should be able to search through GitHub).
Experience working with Marketing Attribution and integrating/building tools to centralize data tracking.
Interview Process
Intro Call with Recruiter
Intro Call with Head of Growth
Take-home assignment
Virtual panel interview
Onsite interview at office in SoHo, NYC
Benefits and Compensation
Meaningful Equity Stake
Subsidized Medical, Dental, and Vision insurance plan options
401(k)
FSA, HSA and commuter benefits
Open vacation policy, including: Guidance of 15 days PTO annually
Stepful closed the last week of December
15 work-from-anywhere days
10 public holidays observed for 2025
The target base salary range for this opportunity is
$120,000 - $180,000 , and is part of a competitive total rewards package including equity and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations. Stepful is proud to be an equal opportunity employer . We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. #J-18808-Ljbffr