PrizePicks
Overview
Join to apply for the
Analyst, Acquisition Marketing
role at
. Get AI-powered advice on this job and more exclusive features. At PrizePicks, we are the fastest-growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 450 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine the DFS industry together?
What you’ll do
Own the topic of marketing attribution across channels to tell the story of performance and proactively make budget shift recommendations
Champion lift testing and understand channel incrementality at various spend levels to steer the business to balance incremental CLV and incremental CAC
Develop data collection, data analysis and business intelligence reporting systems to measure and inform business strategy for the Marketing team
Leverage 1P and 3P proprietary data assets to generate insights through descriptive and exploratory statistics to help identify the highest value audiences for the brand/campaign based on the business drivers and KPIs
Create presentations and written documents with little guidance, and present to both technical and non-technical audiences in an effective way, articulating ideas and opinions clearly and efficiently
Work closely with Growth Marketing team to develop audience learning agenda to conduct a methodical approach in audience strategy & analyses via modeling and analytic efforts to provide insights and outputs that can help guide audience identification and activation
Collaborate with decision-makers on the Marketing team to understand their goals and proactively identify opportunities to use data to develop new insights and improve business results
Create reporting to assess the performance of paid marketing campaigns and inform future paid marketing strategies & campaigns
What you have
3+ years’ of Marketing Data Analytics experience in an ecommerce, direct-to-consumer or retail environment
Advanced knowledge of SQL including comfort with analytic functions, window functions, and common table expressions
2+ years’ experience scripting languages (Python) & using data visualization tools (Tableau preferred)
Advanced ability to draw insights from analysis supported by data and clearly communicate them to stakeholders, including senior management
Intellectual curiosity and solid understanding in data sources and ecosystems with the ability to see from the brand’s business lens
Strong communication skills, both written and oral
Where you’ll live
This is a hybrid position based at our PrizePicks headquarters in Atlanta, GA. Not Local? No problem! We offer a competitive relocation package to help get you here.
Benefits you’ll receive
Company-subsidized medical, dental, & vision plans
401(k) plan with company match
Annual bonus
Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!)
Generous paid leave programs, including 16-week paid parental leave and disability benefits
Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
Company-wide in-person events and team outings
Lifestyle enhancement program
Company equipment provided (Windows & Mac options)
Annual performance reviews with opportunities for growth and career development
You must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
PrizePicks is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Eligibility and notice : PrizePicks considers qualified applicants with criminal histories in a manner consistent with all federal, state, and local laws.
#J-18808-Ljbffr
Join to apply for the
Analyst, Acquisition Marketing
role at
. Get AI-powered advice on this job and more exclusive features. At PrizePicks, we are the fastest-growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 450 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine the DFS industry together?
What you’ll do
Own the topic of marketing attribution across channels to tell the story of performance and proactively make budget shift recommendations
Champion lift testing and understand channel incrementality at various spend levels to steer the business to balance incremental CLV and incremental CAC
Develop data collection, data analysis and business intelligence reporting systems to measure and inform business strategy for the Marketing team
Leverage 1P and 3P proprietary data assets to generate insights through descriptive and exploratory statistics to help identify the highest value audiences for the brand/campaign based on the business drivers and KPIs
Create presentations and written documents with little guidance, and present to both technical and non-technical audiences in an effective way, articulating ideas and opinions clearly and efficiently
Work closely with Growth Marketing team to develop audience learning agenda to conduct a methodical approach in audience strategy & analyses via modeling and analytic efforts to provide insights and outputs that can help guide audience identification and activation
Collaborate with decision-makers on the Marketing team to understand their goals and proactively identify opportunities to use data to develop new insights and improve business results
Create reporting to assess the performance of paid marketing campaigns and inform future paid marketing strategies & campaigns
What you have
3+ years’ of Marketing Data Analytics experience in an ecommerce, direct-to-consumer or retail environment
Advanced knowledge of SQL including comfort with analytic functions, window functions, and common table expressions
2+ years’ experience scripting languages (Python) & using data visualization tools (Tableau preferred)
Advanced ability to draw insights from analysis supported by data and clearly communicate them to stakeholders, including senior management
Intellectual curiosity and solid understanding in data sources and ecosystems with the ability to see from the brand’s business lens
Strong communication skills, both written and oral
Where you’ll live
This is a hybrid position based at our PrizePicks headquarters in Atlanta, GA. Not Local? No problem! We offer a competitive relocation package to help get you here.
Benefits you’ll receive
Company-subsidized medical, dental, & vision plans
401(k) plan with company match
Annual bonus
Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!)
Generous paid leave programs, including 16-week paid parental leave and disability benefits
Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
Company-wide in-person events and team outings
Lifestyle enhancement program
Company equipment provided (Windows & Mac options)
Annual performance reviews with opportunities for growth and career development
You must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
PrizePicks is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Eligibility and notice : PrizePicks considers qualified applicants with criminal histories in a manner consistent with all federal, state, and local laws.
#J-18808-Ljbffr