Gusto
Staff Product Designer, HR Experiences
Gusto, San Francisco, California, United States, 94199
Staff Product Designer, HR Experiences
at
Gusto
Want to make an application Make sure your CV is up to date, then read the following job specs carefully before applying. Overview Gusto is building out its HR capabilities for customers. As part of that vision, you will shape the strategic vision for an emerging product, designing conversational UI and messaging experiences that connect people and create meaningful interactions. You will take ownership of a significant area of Gusto’s product, influencing the entire design process—from visioning to execution to refining and launching AI-enabled experiences.
About the Team You’ll be a critical part of a newly formed product area within Gusto’s HR product team, dedicated to providing proactive guidance to small business owners tackling the most complex HR challenges. The team will expand into multiple engineering, product, and design pods to develop a seamless, AI-powered concierge experience for small businesses.
What You’ll Do Day-to-Day
Design and refine conversational UI and messaging experiences across web and mobile platforms.
Leverage data-driven insights to shape product experiences and improve engagement.
Conduct research and engage with customers—particularly in the gig economy—to understand their needs and design tools that bring people closer together.
Collaborate with cross-functional teams, including engineering, product, and design, to iterate on AI-enabled customer support and concierge experiences.
Ensure the user experience aligns with Gusto’s vision while considering scalability from early-stage adoption to broader market expansion.
Balance strategic vision with execution, contributing to both long-term planning and near-term product development.
What We’re Looking For
8+ years of experience in product design, with a strong focus on conversational UI, messaging platforms, or AI-driven customer support experiences.
Proven track record of designing cross-platform conversational AI experiences, whether for internal tools, consumer-facing CX/support experiences, or AI-enabled applications.
Experience concepting and creating a variety of user flows and workflows for internal tooling experiences.
Experience scaling early-stage products in a B2B or B2C environment, particularly in Series B-C startups or mid-stage growth (2→10) companies.
Strong research and customer empathy skills, with a background in designing tools that connect people, especially in consumer gig platforms, concierge services, or machine-mediated applications.
Ability to navigate ambiguity and refine scope as the user base scales, balancing short-term execution with long-term product vision.
Familiarity with service design methods, including journey mapping and blueprinting, to align stakeholders and drive strategic product decisions.
Strong collaboration and communication skills, with the ability to work independently or cross-functionally, driving alignment across design, engineering, product, and data teams.
Compensation and Work Location Our cash compensation range for this role is
$146,000
to
$183,000
per year in Denver and most remote locations, and
$177,000
to
$222,000
per year in San Francisco, Seattle, and New York. Final offer amounts are determined by multiple factors, including candidate experience and expertise.
Gusto has office spaces in Denver, San Francisco, and New York City. Employees based in those locations will be expected to work from the office on designated days (approximately 2–3 days per week, or more depending on role). San Francisco office expectations cover the San Jose metro area. When approved to work remotely, a secure, reliable internet connection is required.
Equal Opportunity Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or any other legally protected characteristic. We consider qualified applicants with criminal histories in compliance with applicable laws. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you require accommodations, please fill out the form and a team member will contact you.
Gusto takes security and protection of personal information seriously. Please review our Fraudulent Activity Disclaimer and Applicant Privacy Notice.
Legal and Seniority
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Design, Art/Creative, and Information Technology
Industries: Software Development
Referrals increase your chances of interviewing at Gusto. Get notified about new Staff Product Designer jobs in the San Francisco Bay Area.
#J-18808-Ljbffr
at
Gusto
Want to make an application Make sure your CV is up to date, then read the following job specs carefully before applying. Overview Gusto is building out its HR capabilities for customers. As part of that vision, you will shape the strategic vision for an emerging product, designing conversational UI and messaging experiences that connect people and create meaningful interactions. You will take ownership of a significant area of Gusto’s product, influencing the entire design process—from visioning to execution to refining and launching AI-enabled experiences.
About the Team You’ll be a critical part of a newly formed product area within Gusto’s HR product team, dedicated to providing proactive guidance to small business owners tackling the most complex HR challenges. The team will expand into multiple engineering, product, and design pods to develop a seamless, AI-powered concierge experience for small businesses.
What You’ll Do Day-to-Day
Design and refine conversational UI and messaging experiences across web and mobile platforms.
Leverage data-driven insights to shape product experiences and improve engagement.
Conduct research and engage with customers—particularly in the gig economy—to understand their needs and design tools that bring people closer together.
Collaborate with cross-functional teams, including engineering, product, and design, to iterate on AI-enabled customer support and concierge experiences.
Ensure the user experience aligns with Gusto’s vision while considering scalability from early-stage adoption to broader market expansion.
Balance strategic vision with execution, contributing to both long-term planning and near-term product development.
What We’re Looking For
8+ years of experience in product design, with a strong focus on conversational UI, messaging platforms, or AI-driven customer support experiences.
Proven track record of designing cross-platform conversational AI experiences, whether for internal tools, consumer-facing CX/support experiences, or AI-enabled applications.
Experience concepting and creating a variety of user flows and workflows for internal tooling experiences.
Experience scaling early-stage products in a B2B or B2C environment, particularly in Series B-C startups or mid-stage growth (2→10) companies.
Strong research and customer empathy skills, with a background in designing tools that connect people, especially in consumer gig platforms, concierge services, or machine-mediated applications.
Ability to navigate ambiguity and refine scope as the user base scales, balancing short-term execution with long-term product vision.
Familiarity with service design methods, including journey mapping and blueprinting, to align stakeholders and drive strategic product decisions.
Strong collaboration and communication skills, with the ability to work independently or cross-functionally, driving alignment across design, engineering, product, and data teams.
Compensation and Work Location Our cash compensation range for this role is
$146,000
to
$183,000
per year in Denver and most remote locations, and
$177,000
to
$222,000
per year in San Francisco, Seattle, and New York. Final offer amounts are determined by multiple factors, including candidate experience and expertise.
Gusto has office spaces in Denver, San Francisco, and New York City. Employees based in those locations will be expected to work from the office on designated days (approximately 2–3 days per week, or more depending on role). San Francisco office expectations cover the San Jose metro area. When approved to work remotely, a secure, reliable internet connection is required.
Equal Opportunity Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or any other legally protected characteristic. We consider qualified applicants with criminal histories in compliance with applicable laws. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you require accommodations, please fill out the form and a team member will contact you.
Gusto takes security and protection of personal information seriously. Please review our Fraudulent Activity Disclaimer and Applicant Privacy Notice.
Legal and Seniority
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Design, Art/Creative, and Information Technology
Industries: Software Development
Referrals increase your chances of interviewing at Gusto. Get notified about new Staff Product Designer jobs in the San Francisco Bay Area.
#J-18808-Ljbffr