Mass Markets
Overview
MCI is a leading Business Process Outsourcing (BPO) company that specializes in delivering tailored solutions to meet the diverse needs of our clients. With a commitment to excellence and a focus on innovation, we have established ourselves as a trusted partner in the industry. Were seeking a strategic
Digital Marketing Manager
to lead B2B demand generation and account-based marketing initiatives. This role is responsible for building a strong digital presence, generating qualified leads, and supporting sales pipeline growth. Responsibilities Design and implement multi-channel B2B marketing strategies (SEO, PPC, LinkedIn, email, webinars). Drive lead generation and accelerate pipeline through targeted campaigns. Manage marketing automation tools (e.g., HubSpot, Marketo, Pardot). Monitor and optimize campaign performance, focusing on MQL-to-SQL conversion. Align marketing efforts with sales goals through close collaboration. Oversee website strategy to enhance brand credibility and conversion.
Qualifications
Bachelors degree in Marketing, Communications, or a related field. 3+ years in B2B digital marketing, with experience in demand generation. Proficient in SEO/SEM, LinkedIn Ads, and marketing automation platforms. Proven track record in lead generation and pipeline impact. Strong analytical and reporting capabilities. Effective cross-functional collaboration skills.
Compensation and Benefits
At MCI, compensation and benefits packages are designed to be competitive and to grow with you over time. Starting compensation is based on experience, and we offer a variety of benefits and incentives to support and reward our team members. What You Can Expect From MCI
We offer a variety of benefits and incentives that go beyond a paycheck. Our team members enjoy: Paid Time Off: PTO and paid holidays. Incentives & Rewards: Contests with cash bonuses and prizes. Health Benefits: Comprehensive medical, dental, and vision coverage; MEC medical plans available after 30-60 days depending on location. Retirement Savings: Retirement savings programs, where available. Disability Insurance: Short-term disability coverage. Life Insurance: Life insurance options. Supplemental Insurance: Accident and critical illness insurance. Career Growth: Opportunities for internal promotions and advancement. Paid Training: Training opportunities while earning a paycheck. Culture: Collaborative, team-oriented work environment. Casual Dress Code: Comfortable attire appropriate for the workplace.
Other Information
Physical Requirements: This job operates in a professional office environment and requires periods of sedentary work and computer use. The role may involve moving or lifting objects up to 40 pounds occasionally. Conditions of Employment Must be authorized to work in the country where the job is based. Must be willing to submit to a Level II background and/or security investigation with fingerprint; job offers contingent on results. Must be willing to submit to drug screening (except in Canada).
Reasonable Accommodation: Consistent with the Americans with Disabilities Act (ADA), MCI provides reasonable accommodations upon request. Equal Opportunity Employer: MCI is an equal opportunity employer. All aspects of employment are based on merit and qualifications, free from discrimination. We comply with applicable laws and regulations and consider qualified applicants with criminal histories as required by law. About MCI: MCI helps clients address CX and DX challenges with industry-leading solutions. MCI is a holding company for a diverse lineup of tech-enabled business services across multiple brands, including Mass Markets, MCI BPO, and others. #J-18808-Ljbffr
MCI is a leading Business Process Outsourcing (BPO) company that specializes in delivering tailored solutions to meet the diverse needs of our clients. With a commitment to excellence and a focus on innovation, we have established ourselves as a trusted partner in the industry. Were seeking a strategic
Digital Marketing Manager
to lead B2B demand generation and account-based marketing initiatives. This role is responsible for building a strong digital presence, generating qualified leads, and supporting sales pipeline growth. Responsibilities Design and implement multi-channel B2B marketing strategies (SEO, PPC, LinkedIn, email, webinars). Drive lead generation and accelerate pipeline through targeted campaigns. Manage marketing automation tools (e.g., HubSpot, Marketo, Pardot). Monitor and optimize campaign performance, focusing on MQL-to-SQL conversion. Align marketing efforts with sales goals through close collaboration. Oversee website strategy to enhance brand credibility and conversion.
Qualifications
Bachelors degree in Marketing, Communications, or a related field. 3+ years in B2B digital marketing, with experience in demand generation. Proficient in SEO/SEM, LinkedIn Ads, and marketing automation platforms. Proven track record in lead generation and pipeline impact. Strong analytical and reporting capabilities. Effective cross-functional collaboration skills.
Compensation and Benefits
At MCI, compensation and benefits packages are designed to be competitive and to grow with you over time. Starting compensation is based on experience, and we offer a variety of benefits and incentives to support and reward our team members. What You Can Expect From MCI
We offer a variety of benefits and incentives that go beyond a paycheck. Our team members enjoy: Paid Time Off: PTO and paid holidays. Incentives & Rewards: Contests with cash bonuses and prizes. Health Benefits: Comprehensive medical, dental, and vision coverage; MEC medical plans available after 30-60 days depending on location. Retirement Savings: Retirement savings programs, where available. Disability Insurance: Short-term disability coverage. Life Insurance: Life insurance options. Supplemental Insurance: Accident and critical illness insurance. Career Growth: Opportunities for internal promotions and advancement. Paid Training: Training opportunities while earning a paycheck. Culture: Collaborative, team-oriented work environment. Casual Dress Code: Comfortable attire appropriate for the workplace.
Other Information
Physical Requirements: This job operates in a professional office environment and requires periods of sedentary work and computer use. The role may involve moving or lifting objects up to 40 pounds occasionally. Conditions of Employment Must be authorized to work in the country where the job is based. Must be willing to submit to a Level II background and/or security investigation with fingerprint; job offers contingent on results. Must be willing to submit to drug screening (except in Canada).
Reasonable Accommodation: Consistent with the Americans with Disabilities Act (ADA), MCI provides reasonable accommodations upon request. Equal Opportunity Employer: MCI is an equal opportunity employer. All aspects of employment are based on merit and qualifications, free from discrimination. We comply with applicable laws and regulations and consider qualified applicants with criminal histories as required by law. About MCI: MCI helps clients address CX and DX challenges with industry-leading solutions. MCI is a holding company for a diverse lineup of tech-enabled business services across multiple brands, including Mass Markets, MCI BPO, and others. #J-18808-Ljbffr