NDG Communications is hiring: Marketing Manager in La Plata
NDG Communications, La Plata, MD, US, 20646
Job Description
Are you a marketing expert and a proactive problem solver? Can you juggle the demands of being the main point of contact between the agency and clients, while immersing yourself in your clients' businesses, understanding the agency business model, and staying on top of the latest and greatest in marketing innovation?
Do you have a service-minded approach to forging relationships, the ability to develop big ideas, an open mind, and an interest in residential real estate? Do you love to learn, grow and be challenged, but can also remain calm under pressure? Would you describe yourself as driven, yet humble?
If so, you could be NDG's next Marketing Manager.
And in addition to joining our talented and dynamic team, you'll have the opportunity to collaborate with some of the nation's leading home builders and developers.
At NDG, we believe that home buyers need a trusted guide to truly help them navigate their new home search, which is often stressful and crowded with choices, competition, and noise. So we innovate effective marketing strategies that challenge our clients - and ourselves - to better serve today's home buyer, as their guide, because helping people find their dream home means we are helping them improve their life.
You'll work remotely, with the potential for occasional travel to in-person meetings, and despite the distance, you'll need to understand both the client's business and our own. You have to keep things moving smoothly. All strategy and creative concepts run through the Marketing Manager, so we need someone who knows what really works in marketing. We need you to ensure we're giving the client not only what they want, but more importantly, what they need.
If you're interested in building award-winning marketing strategies for clients in a life-changing industry - as well as being part of a service-minded team that never settles for average - this could be the place for you.
Let's talk.
RESPONSIBILITIES
Account Management:
- Handling day-to-day marketing and advertising activities and overseeing the execution of approved marketing programs for assigned clients
- Leading client marketing meetings (on-site or conference calls) and executing status reports, agendas, media plans, response tracking reports, collaborative brainstorming, etc., as well as meeting minutes to be distributed to both the client and our internal team
- Executing and delivering meeting minutes for all client meetings and distributing them to the appropriate client and agency personnel
- Keeping apprised of clients' brands/products/services/marketing developments
- Regularly checking for and responding promptly to all client communications, including calls and emails
- Effectively presenting, selling, and defending all agency work/proposals to clients
- Assisting in preparing client invoices, proposals, marketing communications, strategic marketing plans, media, and public relations plans
- Planning client events and facilitating on-site event management (as needed)
- Reviewing billing before releasing to clients, ensuring prompt collection of accounts receivable
- Actively seeking additional projects/new business from client contacts
Project Management:
- Developing and distributing all project deliverable instructions/specifications, client communications and briefings, project status reports, and general account requests
- Checking and approving creative/production materials, copy, layouts, and production art, and coordinating client approval
- Quickly and accurately relaying project Change Orders to all appropriate agency personnel
- Keeping apprised of the progress of clients' projects through the Traffic Manager
- Coordinating project timing and budgets with all relevant agency personnel
Advertising Response Reporting:
- Maintaining client performance reports with up-to-date data every week to ensure proactive planning occurs when metrics begin to decline against benchmarks
- With the Director of Digital Marketing and Media Manager, measuring campaign effectiveness and website performance, and presenting the analysis to clients
- With the Director of Digital Marketing, we are closely monitoring and managing online advertising, including but not limited to banner campaigns, third-party listing site services, email marketing, etc.
- With the Director of Digital Marketing, developing recommendations for client websites
QUALIFICATIONS
Experience / Skills:
- Energetic, resourceful, positive attitude, and a passion for learning
- 3-5 years of experience as an account executive, marketing manager, or project manager in an agency environment or homebuilder industry
- Strong attention to detail, exceptional organizational skills and time management skills, ability to manage workload and carry projects through to completion
- Resourceful, proactive problem solver
- Experience with all social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
- Experience with digital advertising, KPI and website analytics, HubSpot, AI, and SEO tactics
- Willingness and ability to travel to client meetings periodically
- Degree in Advertising, Marketing, Business, English, New Media, Journalism, or similar course of study from an accredited college or university
Key Characteristics:
- A passion for client service through helping our clients develop effective marketing strategies
- Attention to detail and strong time management skills in a fast-paced business environment
- Desire to continually learn more about the craft, the business, and the industries we serve
BENEFITS
Compensation / Leave:
- Competitive annual salary based on skills and experience
- Excellent health care benefits, including dental, vision, etc.
- 401K retirement plan with company matching contributions
Culture / Perks:
- A team that is a true "work family" that has fun together at agency outings, gatherings, and industry awards events
- Work remotely from the comfort of your own home
- Professional development planning, coaching, and mentoring program for every team member
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