Bally’s Corporation is hiring: Manager - Marketing in Chicago

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Why Bally’s

Bally’s Corporation is one of the world’s leading entertainment companies, with millions of players across digital gaming platforms and traditional casino venues. Recognized for our innovation, energy, and dedication to creating thrilling gaming experiences, we were born to entertain.

Why Bally’s

Bally’s Corporation is one of the world’s leading entertainment companies, with millions of players across digital gaming platforms and traditional casino venues. Recognized for our innovation, energy, and dedication to creating thrilling gaming experiences, we were born to entertain.

A career with Bally’s means starting on a path to endless possibilities. Our growing business is searching for service-minded individuals looking for a place to build and grow, excel, and truly make a difference. So, if you want to be challenged in an exciting and fast-paced environment, this is the place for you!

The Role

A marketing manager develops and executes strategies to promote products or services, manages marketing teams, analyzes campaign performance and coordinates efforts across departments to drive brand awareness and customer engagement.

Responsibilities

• Develops, maintains a Service Culture that ensures the delivery of Superior internal/external guest service by all team members.
• Support the development, strategy and execution of all marketing initiatives.
• Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints.
• Brainstorming advertising and marketing ideas with senior management
• Work closely with advertising or sales team members to ensure marketing campaigns align with product launches and consumer needs.
• Plan and execute brand events or product launches as part of marketing campaigns.
• Assist in the development of a 1–5-year strategic marketing plan.
• Direct the creation and execution of print, electronic media, outdoor, direct mail, and web advertising.
• Development and implementation of strategies to increase casino revenue.
• Oversee the development and on-going implementation of casino website.
• Assist in the creation of special events, promotions, and casino giveaways.
• Writes promotion and special event rules and ensures implementation occurs as designed.
• Actively volunteer in service to the community.
• Ensure all guest problems and concerns are addressed by exceeding the guests' expectations for resolution.
• Maintain strong customer service skills.
• Maintain a complete understanding of the Player’s Club.
• Perform public address announcements as required.
• Ability to communicate with all departments.
• Ensures the department adheres to all regulatory, departmental and company policies and procedures.
• Knowledge of all promotions and events.
• All other duties as assigned.
  
  

• Must be 21 years of age or older
• Must be able to obtain and maintain a gaming license issued by the Illinois Gaming Board
• Minimum five years of prior experience in casino marketing, with prior management experience.
• A degree in Marketing, Public Relations, Communications, or similar field is preferred or equivalent of education and experience.
• Must be creative and innovative in the development of special events, promotions and strategies.
• Ability to lead by setting a professional example and mentoring skills.
• High-level public relations and customer service skills are required
• Excellent written, analytical and verbal communications skills are required
• Must have open work availability to work nights, weekends, and holidays
  
  

• Competitive Salary with annual performance reviews
• Comprehensive health coverage plan that includes medical, dental, and vision
• 401(K)/ Company Match
• Access Perks and Childcare discounts
• Target Salary: $76,000.00 Per Year
• Bonus Eligible
  
  

• Frequently required to lift up to a maximum of 30 pounds
• Frequently required to push, kneel, climb, stoop, bend, and twist, as well as reach overhead
• The work environment contains bright lights, loud noise, and stressful situations.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Gambling Facilities and Casinos

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