Marketing Communications Manager Job at Otterbein SeniorLife in Lebanon
Otterbein SeniorLife, Lebanon, OH, United States, 45036
Join to apply for the Marketing Communications Manager role at Otterbein SeniorLife
Summary
We are seeking a Marketing & Communications Manager to join our team. This role is essential in maintaining our marketing and communication efforts across multiple departments, ensuring a seamless continuation of brand messaging, digital content creation, and community engagement. The ideal candidate is a creative and organized professional with experience in digital marketing, content creation, social media management, and project coordination. Additionally, this role requires strong analytical skills, the ability to manage multiple platforms, and proficiency in reporting and data management. Candidates should have advanced Excel skills, including the ability to run, export, and manipulate data for reporting purposes. This role also requires a creative writer/content creator who possesses a strong team and organizational growth mindset.
Shift
Full-time 8a-5p, Monday - Friday
Compensation
Competitive salary based on experience
Key Responsibilities
- Provide strategic consultation, planning, and execution of communication programs to support company objectives.
- Develop results-oriented communication solutions that align with branding and messaging strategies.
- Oversee and maintain brand consistency across all communication channels.
- Manage internal and external communications including press releases, announcements, and public relations.
- Collaborate with marketing teams to set communication objectives and select appropriate media channels.
- Organization event communications
- Create content for blogs, newsletters, social media, websites, and other platforms.
- Social media management for various platforms
- Perform SEO tasks and update website content regularly.
- Monitor and analyze social media metrics and engagement trends.
- Coordinate marketing campaigns, events, and sponsorships.
- Create promotional materials and manage vendor relationships.
- Plan and execute production of sales/marketing materials and maintain marketing assets.
- Video/creative scripting and production
- Customer Relationship Manager (CRM) - reporting and training (user and report management of the following or similar software platforms- Point Click Care, Sherpa, WellSky)
- Provide regular reporting for multiple locations. Billing/Invoice Management for Marketing Department
Qualifications & Skills
- Bachelor’s degree in marketing, Communications, Public Relations, or a related field.
- 3+ years of experience in marketing or communications.
- Strong writing, editing, and content development skills.
- Advanced skills in Excel and marketing software tools.
- Proficiency in social media, SEO, and email marketing.
- Familiarity with design tools (e.g., Canva, Adobe Creative Suite).
- Strong organizational and multitasking abilities.
- Ability to work collaboratively with various teams, embrace a team-oriented culture and bring a proactive growth mindset to help elevate our organization.
- Experience with senior living or healthcare is a plus.
Benefits
- Health & Wellness: Medical Insurance with free virtual doctor visits; Vision & Dental Insurance; Pet Insurance; Life Insurance; Employee Assistance Program (EAP) for personal and professional support
- Financial Security: 401(k) Retirement Savings Plan with company match; PTO accrues immediately from day one; Paid Holidays; DailyPay access to earned wages; Tuition Reimbursement up to $5,250 per year; Tuition Discounts with university partners; Employee-Sponsored Crisis Fund; Legal & Identity Theft Protection
- Growth & Development: University partnerships for exclusive tuition discounts; Access to discounts through partnerships; Access to development materials; Some benefits based on hours worked
Why work for Otterbein SeniorLife: For more than 100 years, Otterbein has provided senior housing options rooted in respect and community. We’re a non-profit 501(c)(3) health and human service organization, so our values and initiatives are focused on serving our residents.
Otterbein SeniorLife consists of lifestyle communities, revolutionary small house neighborhoods, home health, and hospice care in Ohio and Indiana. We offer different lifestyle options for seniors through independent living, assisted living, skilled nursing, rehab, memory support, respite care, in-home care, and hospice services.
Apply today and begin a meaningful career as a Marketing Communications Manager at Otterbein!