Product Marketing Manager Job at INTELLISWIFT INC in San Francisco

Job Title: Product Marketing Manager
Location: San Francisco, CA (Must be local to San Francisco offices and able to work a hybrid schedule.)
Duration: 4 months
Contract Type: W2 only
Pay Rate: $106.98/Hour

The Opportunity

• As a Senior Product Marketing Manager (contract) on the Product Marketing team, you will play a meaningful role in contributing to Client’s short- and long-term business goals.
• We’re looking for a seasoned marketer to input and influence go-to-market, marketing, and product strategies to accelerate our already substantial Client business.
• You will contribute to our 1- to 3-year business strategy, validate new product and audience opportunities, feed into annual GTM and marketing plans and drive growth for the business through outbound marketing efforts.
• This role will sit on the Client’s Product Marketing team, working on global, consumer-facing initiatives that drive consideration, adoption, engagement, and retention of Client’s product across surfaces and audiences, strengthen the creative community, and accelerate profitable growth.

What You’ll Do

• Help define and execute on the GTM strategy required to propel Client’s product growth. This includes: mapping out quarterly Product Marketing strategy and executing on outbound marketing efforts w/partner teams.
• Partner closely with product to deeply understand new and updated features and functionality to inform product marketing strategy, feature prioritization and objectives/KPIs.
• Develop key positioning and messaging for product marketing moments, validated by customers and the community, driving the target audience to take action.
• Partner with broad cross-functional teams to define and execute on optimal go-to-market strategy; collaborate with PR/Comms, Marketing Go-to-Market, Community, Social Data Science, Regional teams, Legal and more to deliver value to customers and successfully land integrated marketing moments.
• Engage deeply on Social to better understand and address customer needs and sentiment drivers.
• Set goals and targets to assess impact of initiatives based on historical benchmarks and/or industry standards, continually striving to optimize and improve.

Desired Skills and Experience

• Product marketing experience: You have a distinctive track record of developing and executing on impactful product marketing efforts that align to a broader business strategy
• Exceptional communication skills: Advanced written and verbal communication skills. The ability to distill complex ideas down into digestible bites, and to concisely and confidently present and influence executives, peers, and key decision makers.
• Passionate creator: You have deep experience using Adobe Photoshop or a similar advanced imaging tool features and capabilities and understand the key use cases and workflows, intimately.
• Strategic clarity: You have a strong and data-driven point of view on market opportunities and how to best win new and retain existing Client’s customers.
• Results oriented and data driven: Demonstrates outstanding analytical skills to identify, analyze, and use data to inform strategy and execute and optimize plans.
• Cross-functional influence: You’re a respected team member who can drive and influence key workstreams in collaboration with cross-functional partners.

Ideal Experience

• BA/BS, MBA preferred
• 7+ years of product marketing experience in consumer software technology

What You’ll Need to Succeed

• Passion for creativity and empowering the creator in all of us.
• A distinctive track record of driving business growth by defining, prioritizing, and leading high impact outbound marketing initiatives
• Ability to define problems, amidst ambiguity, and a bias for action to address them autonomously
• Experience influencing highly matrixed teams with differing goals and KPIs
• Patience and adaptability in dynamic, rapidly shifting environments.
• Global culturalization and localization experience
• 0-10% travel.

Education:

• BA/BS, MBA preferred

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