Hire Profile, Inc. is hiring: Product Marketing Manager in Atlanta
Hire Profile, Inc., Atlanta, GA, United States, 30383
Overview
HYBRID 3-DAYS IN-OFFICE, ATLANTA. Hire Profile is partnering with a global company advancing utility products and services used worldwide to find two experienced Product Marketing Managers. These roles will play a critical part in shaping how new products and software solutions are positioned, launched, and adopted in the marketplace.
The Product Marketing Manager (PMM) will work closely with Product Management and Sales to translate technical capabilities into compelling, benefits-driven messaging. The PMM will lead product positioning, competitive analysis, and go-to-market strategies, ensuring successful product launches and strong sales enablement. This role is ideal for a skilled marketing professional who thrives in a fast-paced environment, enjoys cross-functional collaboration, and has a proven track record of driving growth through effective product marketing.
Responsibilities
- Collaborate with Product Management on product launches and release updates
- Build and execute go-to-market strategies, including messaging and collateral development
- Develop product positioning, value propositions, and competitive analysis
- Partner with Sales to gather market intelligence and support customer acquisition
- Create tools and materials to drive sales enablement and pipeline growth
- Direct agency partners on content for campaigns, social, SEO, and lead nurture efforts
Qualifications
- 5–7 years of product marketing experience, with at least 3 years leading new product introductions
- Bachelor’s degree required (Marketing, Business, or Communications preferred)
- Demonstrated expertise in commercial storytelling, copywriting, and digital campaigns
- Experience with project management and marketing platforms (e.g., Asana, LeanKit, Salesforce, Marketing Cloud) preferred
Benefits
Our client provides a competitive salary and benefits package, including:
- Medical and dental insurance
- 401(k) with company match
- Employee Stock Purchase Plan
- Short- and long-term disability
- Life insurance and supplemental benefits
- Paid vacation and tuition reimbursement
This search is being managed by Kat Rutherford
Details
- Seniority level: Mid-Senior level
- Employment type: Full-time
- Job function: Marketing, Product Management
- Industries: Manufacturing, Utilities, and Air, Water, and Waste Program Management