Boot Barn is hiring: Sr. Graphic Designer in Irvine

Sr. Graphic Designer – Boot Barn

Boot Barn is seeking an experienced and strategic Senior Graphic Designer to join our dynamic in-house Marketing Design Team. This role plays a pivotal part in shaping and executing high-impact, multichannel campaigns that elevate the Boot Barn brand across digital, print, retail, and experiential platforms. The ideal candidate is a conceptual thinker, skilled visual storyteller, and creative leader who thrives in a fast-paced, collaborative environment.

Summary

Boot Barn is where community comes first. We thrive on togetherness, collaboration, and belonging. We build each other up, listen intently, and implement out-of-the-box ideas. We celebrate new innovations, congratulate one another’s achievements, and most importantly support each other.

Essential Duties And Responsibilities

• Lead conceptual development and execution of major multi-channel campaigns, ensuring alignment with brand strategy and marketing goals.
• Translate complex marketing objectives into compelling visual stories and experiences across print, digital, and experiential platforms.
• Drive the evolution of brand aesthetics and visual systems in collaboration with the Sr. Design Manager.
• Independently manage end-to-end design of high-visibility projects (e.g., national campaigns, seasonal creative, retail environments, brand activations).
• Assist with direction for seasonal direct mail photography, campaign visuals for print pieces and initiatives with a keen eye for storytelling, mood, and composition.
• Maintain an exceptional standard of design quality, detail, and consistency.
• Partner closely with internal teams and external agencies to shape cohesive campaign and brand execution.
• Participate in strategic planning discussions, translating business goals into clear visual directions and creative briefs.
• Manage multiple projects simultaneously while maintaining attention to detail.
• Develop and refine templates for efficiency while allowing for creative flexibility when needed.
• Work on both print and digital designs, ensuring deliverables are optimized for their respective platforms and formats.
• Prepare high-quality production files with accuracy, including proper color management, resolution, and print specifications.
• Demonstrates high level of quality work, attendance and appearance, and maintains a professional demeanor in communication and teamwork with customers, peers, and management.
• Adhere to all local, federal and state laws in addition to Company policies, procedures, and practices.
• Performs any other duties that may be assigned by management.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Design, Art/Creative, and Information Technology
• Industries: Retail

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