Primo Water
Overview
Overview
Primo Brands is a leading branded beverage company in North America with a focus on healthy hydration. We offer an extensive and iconic portfolio of highly recognizable, sustainably sourced, and conveniently packaged branded beverages distributed across more than 150,000 retail outlets. If you are a current associate of Primo Brands, please apply via MyADP. Pay Range: $144,327 - $176,574. This role is eligible for an annual bonus. We are currently seeking a
Director of Partnerships and Portfolio Activations
to join the Primo Brands Marketing organization based in
Stamford, CT . This leadership position is crucial in developing and executing strategic partnerships to enhance our brand presence, drive growth, and foster consumer connections. The ideal candidate will have a strong background in partnership development, exceptional negotiation skills, and a deep understanding of driving cultural connectivity in the consumer goods industry. Note:
This description reflects the role as described by Primo Brands. Responsibilities
Key responsibilities for this position include, but are not limited to: Strategic Partnership Development:
Identify and evaluate potential partners across various cultural pillars to align with strategic objectives. Develop and implement partnership strategies that build brand awareness, support retail partner objectives, and drive revenue growth. Collaborate with internal stakeholders to ensure alignment and integration of partnership initiatives with overall business goals.
Relationship Management:
Oversee integration, relationship management and contract delivery of current partnerships. Build and maintain strong, long-term relationships with key partners, ensuring mutual benefits and sustainable growth. Act as the primary point of contact for partners, managing all aspects of the partnership lifecycle. Regularly engage with partners to review performance, address issues, and identify opportunities for enhancement. Ensure all contract deliverables are fulfilled.
Agency, Negotiation and Contract Management:
Direct the lead partnership agency to deliver successful events and activations. Oversee the drafting, review, and execution of partnership contracts and agreements.
Team & Budget Management:
Lead team to deliver on best-in-class programs across the portfolio. Oversee management of partnerships budget and monthly forecasting. Drive efficient use of partnership and brand dollars.
Performance Analysis and Reporting:
Monitor and analyze partnership performance metrics, providing regular reports to senior management. Utilize data-driven insights to optimize existing partnerships and inform future partnership strategies.
Cross-functional Collaboration:
Work closely with the Commercial team (Marketing and Sales) and Ready Refresh to leverage partnerships for maximum impact. Coordinate partnership-related activities, campaigns, and events to ensure seamless execution and integration. Foster a collaborative environment that encourages innovation and continuous improvement.
Qualifications
Key qualifications for this position include, but are not limited to: Bachelor’s degree in business administration, Marketing, or a related field Minimum of 7-10 years of experience in partnership development, business development, or a related role within the consumer goods industry Proven track record of successfully negotiating and managing high-value partnerships Leadership skills: Ability to effectively interface at all levels Effective communicator: Concise written and verbal communication skills Problem solver: Highly organized, creative thinker with strategic and analytical skills Bias for action: Ability to take initiative, develop and seek out creative and innovative ideas Solid marketing fundamentals: Strong knowledge of marketing fundamentals, analytical expertise, and familiarity with syndicated data sources and internal data sources Client-side experience is a plus Salary Range Disclaimer: The salary range provided for this position is an approximation based on market research, internal compensation data, and the candidate’s qualifications and experience. Final salary offers are determined through a comprehensive evaluation of candidate qualifications and may vary based on skills, experience, and geographic location. Other components of the compensation package, including benefits and bonuses, will also be considered. We are committed to fair and equitable compensation practices, and we encourage open dialogue about compensation during the interview process.
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Primo Brands is a leading branded beverage company in North America with a focus on healthy hydration. We offer an extensive and iconic portfolio of highly recognizable, sustainably sourced, and conveniently packaged branded beverages distributed across more than 150,000 retail outlets. If you are a current associate of Primo Brands, please apply via MyADP. Pay Range: $144,327 - $176,574. This role is eligible for an annual bonus. We are currently seeking a
Director of Partnerships and Portfolio Activations
to join the Primo Brands Marketing organization based in
Stamford, CT . This leadership position is crucial in developing and executing strategic partnerships to enhance our brand presence, drive growth, and foster consumer connections. The ideal candidate will have a strong background in partnership development, exceptional negotiation skills, and a deep understanding of driving cultural connectivity in the consumer goods industry. Note:
This description reflects the role as described by Primo Brands. Responsibilities
Key responsibilities for this position include, but are not limited to: Strategic Partnership Development:
Identify and evaluate potential partners across various cultural pillars to align with strategic objectives. Develop and implement partnership strategies that build brand awareness, support retail partner objectives, and drive revenue growth. Collaborate with internal stakeholders to ensure alignment and integration of partnership initiatives with overall business goals.
Relationship Management:
Oversee integration, relationship management and contract delivery of current partnerships. Build and maintain strong, long-term relationships with key partners, ensuring mutual benefits and sustainable growth. Act as the primary point of contact for partners, managing all aspects of the partnership lifecycle. Regularly engage with partners to review performance, address issues, and identify opportunities for enhancement. Ensure all contract deliverables are fulfilled.
Agency, Negotiation and Contract Management:
Direct the lead partnership agency to deliver successful events and activations. Oversee the drafting, review, and execution of partnership contracts and agreements.
Team & Budget Management:
Lead team to deliver on best-in-class programs across the portfolio. Oversee management of partnerships budget and monthly forecasting. Drive efficient use of partnership and brand dollars.
Performance Analysis and Reporting:
Monitor and analyze partnership performance metrics, providing regular reports to senior management. Utilize data-driven insights to optimize existing partnerships and inform future partnership strategies.
Cross-functional Collaboration:
Work closely with the Commercial team (Marketing and Sales) and Ready Refresh to leverage partnerships for maximum impact. Coordinate partnership-related activities, campaigns, and events to ensure seamless execution and integration. Foster a collaborative environment that encourages innovation and continuous improvement.
Qualifications
Key qualifications for this position include, but are not limited to: Bachelor’s degree in business administration, Marketing, or a related field Minimum of 7-10 years of experience in partnership development, business development, or a related role within the consumer goods industry Proven track record of successfully negotiating and managing high-value partnerships Leadership skills: Ability to effectively interface at all levels Effective communicator: Concise written and verbal communication skills Problem solver: Highly organized, creative thinker with strategic and analytical skills Bias for action: Ability to take initiative, develop and seek out creative and innovative ideas Solid marketing fundamentals: Strong knowledge of marketing fundamentals, analytical expertise, and familiarity with syndicated data sources and internal data sources Client-side experience is a plus Salary Range Disclaimer: The salary range provided for this position is an approximation based on market research, internal compensation data, and the candidate’s qualifications and experience. Final salary offers are determined through a comprehensive evaluation of candidate qualifications and may vary based on skills, experience, and geographic location. Other components of the compensation package, including benefits and bonuses, will also be considered. We are committed to fair and equitable compensation practices, and we encourage open dialogue about compensation during the interview process.
#J-18808-Ljbffr