Director, Paid Search

Director, Paid Search at Orca Pacific: A Monks Company

Overview

We are looking for a strong, passionate, and energetic Paid Search professional to drive growth and strategic oversight across the paid search department with a focus on our largest accounts. This role is a people-focused leader who enjoys hands-on, cross-functional collaboration and wants to join a fast-growing, innovative digital agency that is hyper-focused on client performance and ROI.

Responsibilities

• Serve as Paid Search Lead on one or more of the larger search accounts in the agency, delivering strategy and hands-on optimizations with other Paid Search and channel team members
• Own Paid Search strategy for multiple accounts
• Present Paid Search strategy, performance, and tactical priorities to client stakeholders
• Use storytelling to simplify complex search strategies and present them as clear, impactful campaign recommendations
• Partner with cross-channel leads on creating a holistic media plan, inclusive of forecasting/budgets, testing, tactical plans, and reporting
• Understand insights to inform performance changes and direct optimizations
• Define roles & responsibilities for client Paid Search teams and delegate work to supporting team members
• Own pacing across your book of business and ensure campaigns spend to the desired target
• Drive Paid Search strategy, innovation, and testing on your book of business while improving performance and developing roadmaps
• Opportunity to manage others, from Account Managers to Associate Directors
• Manage the team in advanced SEM skills, multi-channel digital marketing strategy, and client management skills, including projections and analytics reporting
• Deliver feedback, performance reviews, support, and recognition to achieve team goals
• Serve as a senior sponsor on your team’s accounts, developing senior client relationships and guiding holistic digital strategy
• Attend in-person team meetings, events, and client presentations as needed (approximately 1–2 times per quarter)
• Collaborate with Google, Bing, and other vendor partners on client strategy, goals, testing, expansion opportunities, and account health
• Contribute to department trainings, POVs, award submissions, and case studies
• Participate in new business pitches and audits across the Google ecosystem

Client & Revenue Oversight

• Generate and oversee strong revenue growth from client renewals
• Participate in onboardings, renewal calls, and other important client communications with top Google advertising accounts
• Develop a detailed understanding of clients’ products, industry, marketing goals, and objectives
• Analyze performance data and KPIs

About You

• 7+ years of Paid Search experience
• Passion and willingness to embrace Automation and AI
• You are comfortable with script adoption, using AI to help with reporting, insights, and visuals for presentations
• You are open to testing different workflows utilizing AI to help optimize output and stay organized across projects
• Possess a strong POV on the future of search and the role of AI/automation across SEM/Shopping
• Experience handling direct management of Paid Search budgets of at least $1MM in monthly ad spend
• Experience directing strategy for B2B Lead Generation clients
• Experience managing multiple lines of business (bonus)
• Experience with YouTube, App Campaigns, Performance Max, Demand Gen in addition to traditional paid search and shopping
• Advanced slide presentation skills
• Intermediate to advanced Excel and Google Sheets skills
• Strong, persuasive communication when discussing paid search performance with clients and your team
• Ability to work collaboratively across large teams
• Experience presenting paid search strategy to marketing executives, large teams, and senior audiences (VP+)
• 3+ years of management experience with at least two direct reports
• Experience with a bid management platform (e.g., SA360, Skai, Marin) preferred
• 4-year college degree or equivalent work experience

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

Benefits

• Excellent, full coverage medical, dental, and vision insurance with employer-paid HRA
• Generous PTO and 15 company-wide holidays
• 401k with company contribution
• Paid parental leave
• Work-life balance with an emphasis on personal well-being
• Career growth in a disruptor space and entrepreneurial opportunities within the Monks network
• A globally diverse and inclusive culture with employee resource groups

Salary Range: $118,000—$139,000 USD

About Monks: Monks is the global, digital operating brand of S4Capital plc. It specializes in marketing services, technology, and AI-driven solutions to accelerate business growth. Monks is committed to equal opportunity employment.

IsExpired: false