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ZAGG

Product Marketing Manager - mophie

ZAGG, Salt Lake City, Utah, United States, 84193

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Product Marketing ManagerWhat you'll doAs Product Marketing Manager for mophie, you will help shape the way the world sees, understands, and experiences our products. You'll bridge product and brand from concept to shelf to unboxing and bring energy, insight, and cohesion to every launch. This is a high-impact role perfect for a strategic and creative marketer with 3-5 years of experience who's ready to step up, be seen, and grow alongside one of the most iconic names in consumer tech.Here's how you'll make your mark:Go-To-Market & Brand Leadership•Own the GTM strategy for new mophie products by bringing clarity, creativity, and confidence to every launch•Collaborate with Product, Creative, Digital, Channel, and Sales teams to deliver cohesive 360° campaigns•Build clear, compelling product positioning, messaging and storytelling that set us apart at retail, online, and in consumers' hands•Act as the brand guardian and voice of the product to ensure that all product and brand assets are consistent with mophie's brand guidelines.Product Insight & Experience•Be the voice of the customer by gathering and applying insights to shape messaging, packaging, and post-launch performance•Improve the out-of-box experience so it reflects our premium brand promise and validates the consumers purchase of our incredible products•Track competitor trends and product strategies to keep us ahead of the curve•Gather and leverage customer insights, product/brand surveys, and competitive data to inform positioning, GTM plans, and future product development. Cross-Functional Collaboration•Serve as the key link between product, marketing, and retail by aligning timelines, assets, and messaging•Support Channel Marketing with ready-to-deploy assets and tailored messaging for priority partners•Partner with Sales to deliver compelling, conversion-driven content across touchpoints•Manage monthly sales NPI decks, provide updates and ensure that it's cross-functionally aligned and up to date. Performance & Feedback•Measure the impact of launches, campaigns, and key assets, then apply the learnings•Capture consumer reviews, stories, and feedback that help refine messaging and inspire advocacy•Assist in monthly team updates, product spotlights, and internal communications that keep the organization in the knowWhat You'll Bring•3 to 5 years of experience in product marketing or a related marketing role (consumer electronics or tech accessories is a plus)•Bachelor's degree in Marketing, Business, Communications, a related field, or relevant work experience•A portfolio of successful product launches, especially those driven by strong brand storytelling•Strong grasp of digital marketing, e-commerce, and social platforms; bonus if you know your way around Shopify, Amazon, or big box retail•Excellent communication skills: written, visual, and verbal with the ability to influence and inspire across departments•Analytical instincts that help you turn insights into action•Passion for mobile tech, emerging trends, and the mophie missionWhy You'll Love It Here•Be part of the brand that pioneered portable power and is reinventing what's next•Join a tight-knit team of curious minds and get real ownership of your work•Flex your strategic and creative muscles in an environment that values bold ideas•Grow fast with mentorship from seasoned leaders, including building the mophie brand in the trenches with some of the brightest minds in the industry•Competitive pay, amazing benefits, and a mophie team culture that wins as a teamLet's make moves.If you're driven, versatile, and ready to help reimagine how people power their lives, we want to hear from you.About Us At ZAGG & Mophie, we're at the forefront of innovation, empowering mobile lifestyles in an ever-evolving world. We deliver premium solutions that keep your devices connected, protected, and looking their best. From cutting-edge portable power to industry-leading screen protection and durable phone cases, our products are designed to meet the demands of modern, on-the-go living. Protect your phone with popular screen protectors & cases from ZAGG, The World's #1 Mobile Protection Brand. Power your phone with Mophie's charging stands, portable chargers, power banks, and the fave Juice Pack. On top of inventing military-grade screen protectors, ZAGG introduced phone cases with a kickstand, so you can watch, exercise, cook, & video-chat hands-free in portrait or landscape. With Replacements for Life for screen protectors & cases, you're always protected. Our culture is rooted in innovation, creativity, and continuous growth. We thrive on pushing the boundaries of what's possible, combining advanced technology with thoughtful design to create products that elevate your digital experience. At ZAGG Brands, we're not just responding to industry trends - we're setting them, leading the way with solutions that empower you to live life untethered. If you're passionate about shaping the future of mobile technology, come join us and grow in an environment where your ideas are valued, your potential is limitless, and your contributions make a real impact.ZAGG is an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business needs.