Goodwin Recruiting
Now Hiring: Digital Marketing Manager | Onsite – Coconut Creek, FLOne of our best clients is seeking a Digital Marketing Manager to own and execute strategic marketing initiatives across digital platforms. This is an exciting opportunity to lead campaigns that drive measurable growth and elevate the brand’s online presence. You’ll work closely with leadership to launch lead generation funnels, optimize paid campaigns, and scale e-commerce efforts—particularly through Shopify/Shopify Plus and Meta Ads.The ideal candidate thrives in a fast-paced, collaborative environment and brings both strategic thinking and tactical execution to the table. If you’re detail-oriented, creative, data-driven, and tech-savvy with proven expertise in digital marketing tools and automation, we’d love to meet you.Digital Marketing Manager Key Responsibilities:Build, optimize, and manage high-converting sales funnels using HighLevelLead paid advertising campaigns across Google and Meta platformsOwn email marketing efforts—strategy, copywriting, cadence, and reportingMaintain and enhance the company’s Shopify/Shopify Plus storefront, including product descriptions and imageryConduct market research and competitor analysis to inform campaign strategyCollaborate with in-house design team to deliver on-brand graphics and collateralSupport Amazon marketplace efforts (listings, ads, reporting)Manage lead uploads, CRM workflows, and funnel performance trackingPropose new strategies to improve conversion rates, increase traffic, and boost brand awarenessDigital Marketing ManagerPosition Details:Location: Onsite Hours: Standard First Shift HoursAssignment Length: Permanent Start Date: Immediate StartPay Rate: $80K/yr. - $120K/yr. with growth potential of upward to $200K/yr.Must-Have Skills & Experience:HighLevel: At least 1 year of hands-on experience managing campaigns, automations, and pipelinesShopify / Shopify Plus: Strong understanding of e-commerce management, updates, and conversion optimizationMeta Ads: Deep experience managing and optimizing paid campaigns on Facebook and InstagramEmail Marketing: Building and executing drip campaigns, nurture sequences, and compelling email copyGoogle Paid Search: Experience running and managing YouTube, Google Shopping, and Search AdsPreferred Skills:RingCentral: Familiarity with managing call flows or integration with sales funnels is a plusAmazon Seller Management: Experience overseeing listings and running Amazon adsWebsite Project Management: Overseeing development timelines and coordinating with web teamsExperience with graphic design direction and collaboration with in-house design resourcesDigital Marketing Manager Qualifications:Bachelor’s degree required; Master’s preferredMinimum 5 years of experience in digital marketing, preferably in e-commerce or education sectorsAnalytical mindset with experience interpreting campaign data and ROIExcellent organizational, communication, and time management skillsSelf-starter with the ability to prioritize and pivot in a deadline-driven environmentBenefits:?11 PTO days9 Paid HolidaysGrowth Opportunities