Job Description
Marketing Manager – Real Estate Developer (Orlando, FL)
About Us:
We are a leading residential real estate developer building thoughtfully designed communities across Central Florida. Our team is dedicated to creating exceptional living experiences through innovative design, quality construction, and strong community values. We’re looking for a Marketing Manager to join our Orlando-based team and drive strategic marketing initiatives that support sales growth and brand awareness.
Position Overview:
The Marketing Manager will be responsible for planning, executing, and managing all marketing activities for our residential communities. This role works closely with leadership, sales, and external partners to ensure cohesive branding, compelling campaigns, and measurable results.
Key Responsibilities:
Develop and execute community-specific marketing plans to drive traffic and sales.
Oversee digital, print, and social media advertising campaigns.
Manage community events, grand openings, and promotional activities.
Coordinate with sales teams to provide marketing collateral and tools.
Track marketing performance metrics and adjust strategies to maximize ROI.
Ensure brand consistency across all marketing channels and materials.
Manage relationships with vendors, media, and creative partners.
Qualifications:
Bachelor’s degree in Marketing, Communications, or related field.
4+ years of marketing experience (residential real estate or homebuilding preferred).
Strong project management and organizational skills.
Proficiency in digital marketing, social media, and CRM platforms.
Excellent communication and creative thinking skills.
Ability to thrive in a fast-paced, team-oriented environment.