Solutions Marketing Manager Job at Grant Thornton in Kansas City

Grant Thornton is seeking a Solutions Marketing Manager to join the team. Approved office locations can be found below.

Summary :

As the Solutions Marketing Manager on our Integrated Campaign team, you will drive marketing impact through strategic marketing initiatives that align with our firm’s broader objectives. Working consultatively with the service line leaders, you’ll translate data-driven insights into actionable marketing plans. Your role will be critical in bringing our services and brand to life through strategically orchestrated marketing plans and programs that deliver measurable results. From day one, you'll be empowered by our collaborative team structure and comprehensive resources to create meaningful connections between our service offerings and client needs.

Your Day-to-Day May Include :

Partnering with the leaders for our three service lines (Advisory, Audit & Tax) to identify and scope solution-specific priorities

Translating solution priorities into marketing plans that align with firm-wide objectives and complement ongoing enterprise-wide marketing campaigns

Collaborating across marketing teams (campaign, content, web, to bring solution marketing plans to life

Planning, executing and tracking the marketing performance of solution aligned initiatives, sales plays and micro campaigns (including M&A)

Planning and overseeing the execution of solution-specific partnerships and sponsorships that enhance our brand presence and generate qualified leads

Coordinate with our Alliances team to fully activate the marketing potential of our solution-specific partnerships

Analyzing marketing data to understand performance and improve ROI

Working with onshore and offshore members of our events and sponsorships center of excellence to elevate execution standards

Serving as the primary point of contact for marketing matters within the service lines, addressing challenges and analyzing requests and opportunities

Maintaining and optimizing the solution presence and description on external website

Other duties as assigned

You Have the Following Technical Skills and Qualifications :

Bachelor's degree in Marketing, Business, Communications or related field; MBA preferred

5-8 years of marketing experience with at least 3 years in B2B professional services, preferably Accounting & Consulting marketing experience

Thorough understanding of various marketing channels and their relevance to achieving strategic business goals

Strong written and verbal communication skills with ability to create compelling content and presentations

Excellent project management, critical thinking, and organizational skills with strong attention to detail

Highly collaborative and able to work within and through teams to achieve stated goals

Demonstrated ability to be a trusted advisor, consistently sought out for advice by leadership and stakeholders

Innovative and creative approach to developing work products and solving complex problems

Commitment to actively learning and adopting best practices from across the team

Proven client service skills and ability to effectively interface with stakeholders at all levels

Ability to work well under pressure and adhere to tight deadlines in a fast-paced environment

Advanced skills with Microsoft applications : Outlook, Word, Excel and PowerPoint

Ability to quickly learn and adapt to new programs and technologies

Experience with marketing automation platforms, CRM systems, and digital marketing tools

Deep understanding of one or more of our key industries : Financial Services (Banking, Insurance, Private Equity), Professional Services, Real Estate & Construction, Manufacturing, Energy, Technology, or Healthcare & Life Sciences

Can travel as needed

The base salary range for this position in the firm’s Chicago, IL, Downers Grove, IL, Denver, CO and Baltimore, MD offices only is between $104,000 and $156,000 per year.

The base salary range for this position in the firm’s Washington, DC, Iselin, NJ and New York, NY offices only is between $112,300 and $168,500 per year.