Marketing Manager Job at Egan-Jones in New York

Overview

Marketing Manager Position Summary

Egan-Jones Ratings Company, a nationally recognized credit rating agency and proxy advisory firm, is seeking a versatile and dynamic Marketing Manager to lead our outreach, brand visibility, and campaign execution efforts. This role requires a strong blend of technical proficiency, creative vision, and polished communication—both digital and live.

Key Responsibilities

• Website & Digital Presence
  Manage and enhance the corporate website using Webflow; ensure brand consistency and SEO optimization.
• Advertising
  Plan, execute, and optimize paid campaigns on Google Ads and other digital platforms.
• Social media
  Develop and execute a strategic content calendar across LinkedIn, Twitter, and other relevant platforms.
• Conference Management
  Coordinate event logistics, sponsorships, booth design, collateral, and lead capture for industry conferences.
• Media & Presentation
  Represent Egan-Jones in video campaigns, interviews, and television segments with clarity and authority.
• Creative Strategy
  Lead concept development for visually engaging and message-driven creative ad campaigns across digital and print.
• Reporting & Optimization
  Track campaign performance and ROI across all channels; recommend data-driven improvements.

Required Skills & Qualifications

• Marketing management and marketing experience in financial services, fintech, or B2B environments
• Advanced proficiency with Webflow, Google Ads, and Google Analytics
• Comfortable speaking on camera or in public forums; experience in television or media
• Demonstrated experience managing corporate social media accounts
• Strong project management and vendor coordination skills
• Strong graphic design sensibility and ability to guide creative development (Canva)
• Experience managing event logistics for industry conferences and tradeshows
• Exceptional written and verbal communication skills
• Self-starter mindset with a detail-oriented and analytical approach

Preferred Qualifications

• Prior experience with CRM systems and email marketing
• Familiarity with proxy advisory or institutional investing audiences