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T-MOBILE USA, Inc.

Integrated Marketing Manager

T-MOBILE USA, Inc., Factoria, Washington, United States

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Overview At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees!

Job Responsibilities

Marketing strategy: Develop marketing strategies and lead integrated marketing plans that deliver to commercial/brand priorities/goals and further our business transformation

Data-driven & insights: Leverage data, analytics and segmentation to find opportunities and insights and translate needs into executable integrated marketing plans that improve performance and deliver on objectives

Strategic planning: Owns and authors marketing plan; Works closely with leadership across both commercial and brand functions to align campaign plans/priorities and orchestrate teams/resources to bring plans to market on time/on budget

Customer-centric communications: Partners with brand strategy and internal creative teams along with agencies on creation of world-class communications and collateral that speaks to the audience and campaign objectives

Cross-functional leadership: Partners with analytics and marketing operations teams to ensure strategic objectives and learning agenda are accurately tracked and measured to evaluate performance

Influence: May lead/mentor other managers and influence cross-functional teams

Education and Work Experience

Bachelor's Degree (Required)

Master's/Advanced Degree (Preferred)

4-7 years of marketing experience in authoring and implementing national integrated marketing plans with recognized B2C brands (Required)

Less than 2 years delivering Omni/multi-channel integrated campaigns at scale and using data and digital in execution (Required)

Knowledge, Skills and Abilities

Digital Marketing – solid understanding of digital marketing and experience including web/ecommerce, media, social, paid search, attribution, optimization, etc. Experience in data driven marketing techniques and traditional database marketing is critical. (Required)

Consumer Insights – outstanding experience applying consumer insights to improve campaign targeting, delivery, performance, etc. (Required)

Leadership – end-to-end campaign development including strategy, segmentation, targeting, etc. in a multi-channel/omni-channel environment. (Required)

At least 18 years of age

Legally authorized to work in the United States

Base Pay Range:

$88,200 - $159,200

Corporate Bonus Target:

15%

The pay range above is the general base pay range for a successful candidate in the role. The actual pay will be based on location, qualifications, and experience, so the starting pay will vary within this range.

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic incentives based on role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance. Some positions in Customer Care are eligible for monthly bonuses. To find the pay range for this role based on hiring location, please refer to the posting.

Benefits At T-Mobile, our benefits exemplify the spirit of One Team, Together. Full and part-time employees have access to the same benefits when eligible. Benefits include medical, dental and vision insurance, flexible spending accounts, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays, paid parental and family leave, family building benefits, back-up care, childcare subsidy, tuition assistance, coaching, disability and life insurance, and voluntary supplemental coverage. Discounts for mobile service and home internet, pet insurance, and commuter programs are also available. For more details, visit www.t-mobilebenefits.com.

Never stop growing! As part of the T-Mobile team, you know the Un-carrier embraces growth opportunities. By applying for this career opportunity, you’re living our values while investing in your career growth—and you’re unstoppable.

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to any protected status. Discrimination, retaliation or harassment based on these factors is not tolerated. If you need reasonable accommodation during the application or interview process, please email ApplicantAccommodation@t-mobile.com or call 1-844-873-9500.

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