Oliver Wyman
Oliver Wyman - Director, Global Marketing & Brand Strategy
Oliver Wyman, Dallas, Texas, United States, 75215
Overview
Oliver Wyman is seeking a high-impact Director of Global Marketing & Brand Strategy responsible for shaping and delivering the firm’s brand vision across markets. Reporting to the Chief Marketing Officer, this role leads the firm’s brand strategy and the development of flagship global brand programs and marketing campaigns. The Director ensures cohesive storytelling, competitive differentiation, and consistent delivery across regions, working with senior stakeholders to align brand initiatives to business priorities and deliver measurable impact. This role also provides leadership to the Senior Manager and Marketing Coordinator. Key Responsibilities
Brand Strategy
Collaborate with CMO to develop and deliver brand strategy, positioning, and go-to-market approach, ensuring alignment with the firm’s “big bets” and competitive differentiation Monitor the competitive landscape, proactively share insights, and ensure differentiated messaging is reflected on our website and in key assets and channels Lead the formation and ongoing management of a brand council to align priorities, share best practices, and ensure consistent execution across regions Collaborate on colleague and talent branding initiatives, working closely with Human Resources, Talent Strategy, and People Experience teams
Flagship Programs
Build and manage flagship brand programs and I&C marketing campaigns that drive awareness and business growth Lead the marketing strategy and programs for Oliver Wyman Quotient, ensuring effective positioning of the firm’s AI and analytics capabilities across regions and channels Identify and apply AI-driven tools and methods to increase productivity, process improvements, and creative impact Maintain visibility on campaign calendars and initiatives, prioritizing resources and mitigating overlaps or conflicts
Leadership
Represent global marketing in leadership forums and in cross-brand collaboration with MMC, Marsh, and Mercer Manage and develop the Senior Manager and Coordinator, ensuring clarity of goals, alignment on priorities, and high-quality deliverables
Experience / Qualifications
Proven track record leading brand and marketing programs in B2B or professional services Expertise in brand strategy, go-to-market planning, and integrated campaign execution Strong strategic thinking and analytical skills, with the ability to translate vision into actionable plans and measurable outcomes Exceptional stakeholder management and influencing skills, including experience working with senior leadership across regions and functions Skilled in managing complex, cross-regional programs and balancing competing priorities Excellent communication skills, adept at crafting clear, compelling narratives for diverse audiences Proficiency with modern marketing tools, digital platforms, and collaboration/project management systems with experience leveraging AI-enabled applications and technologies Adept at building high-performing teams, fostering collaboration, and developing talent High emotional intelligence and cultural awareness, with the ability to work effectively across geographies Willingness to travel internationally About Oliver Wyman / About Marsh McLennan
Oliver Wyman is a global leader in management consulting. Marsh McLennan (NYSE: MMC) is the parent company, a global leader in risk, strategy and people, with operations in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer and Oliver Wyman. For more information, visit oliverwyman.com. Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, veteran status, or any other characteristic protected by applicable law. If you have a need that requires accommodation, please contact reasonableaccommodations@mmc.com.
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Oliver Wyman is seeking a high-impact Director of Global Marketing & Brand Strategy responsible for shaping and delivering the firm’s brand vision across markets. Reporting to the Chief Marketing Officer, this role leads the firm’s brand strategy and the development of flagship global brand programs and marketing campaigns. The Director ensures cohesive storytelling, competitive differentiation, and consistent delivery across regions, working with senior stakeholders to align brand initiatives to business priorities and deliver measurable impact. This role also provides leadership to the Senior Manager and Marketing Coordinator. Key Responsibilities
Brand Strategy
Collaborate with CMO to develop and deliver brand strategy, positioning, and go-to-market approach, ensuring alignment with the firm’s “big bets” and competitive differentiation Monitor the competitive landscape, proactively share insights, and ensure differentiated messaging is reflected on our website and in key assets and channels Lead the formation and ongoing management of a brand council to align priorities, share best practices, and ensure consistent execution across regions Collaborate on colleague and talent branding initiatives, working closely with Human Resources, Talent Strategy, and People Experience teams
Flagship Programs
Build and manage flagship brand programs and I&C marketing campaigns that drive awareness and business growth Lead the marketing strategy and programs for Oliver Wyman Quotient, ensuring effective positioning of the firm’s AI and analytics capabilities across regions and channels Identify and apply AI-driven tools and methods to increase productivity, process improvements, and creative impact Maintain visibility on campaign calendars and initiatives, prioritizing resources and mitigating overlaps or conflicts
Leadership
Represent global marketing in leadership forums and in cross-brand collaboration with MMC, Marsh, and Mercer Manage and develop the Senior Manager and Coordinator, ensuring clarity of goals, alignment on priorities, and high-quality deliverables
Experience / Qualifications
Proven track record leading brand and marketing programs in B2B or professional services Expertise in brand strategy, go-to-market planning, and integrated campaign execution Strong strategic thinking and analytical skills, with the ability to translate vision into actionable plans and measurable outcomes Exceptional stakeholder management and influencing skills, including experience working with senior leadership across regions and functions Skilled in managing complex, cross-regional programs and balancing competing priorities Excellent communication skills, adept at crafting clear, compelling narratives for diverse audiences Proficiency with modern marketing tools, digital platforms, and collaboration/project management systems with experience leveraging AI-enabled applications and technologies Adept at building high-performing teams, fostering collaboration, and developing talent High emotional intelligence and cultural awareness, with the ability to work effectively across geographies Willingness to travel internationally About Oliver Wyman / About Marsh McLennan
Oliver Wyman is a global leader in management consulting. Marsh McLennan (NYSE: MMC) is the parent company, a global leader in risk, strategy and people, with operations in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer and Oliver Wyman. For more information, visit oliverwyman.com. Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, veteran status, or any other characteristic protected by applicable law. If you have a need that requires accommodation, please contact reasonableaccommodations@mmc.com.
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